UNI Marketing Agency

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UNI Marketing Agency

UNI Marketing Agency is a Full-Service Marketing Agency based out of Tempe, Arizona. We provide one-

UNI Marketing Agency strives to help businesses stand apart from their competitors by implementing cutting-edge digital marketing strategies and other services. Specializing in Facebook advertising and creative content marketing enables us to maximize marketing effort and unlock growth for our clients.

04/26/2022

Reponse to: 𝗪𝗵𝗶𝗰𝗵 𝗰𝗼𝘂𝗻𝘁𝗿𝘆 𝘀𝗵𝗼𝘂𝗹𝗱 𝗜 𝘁𝗮𝗿𝗴𝗲𝘁 𝘄𝗵𝗲𝗻 𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗼𝗻𝗹𝗶𝗻𝗲?

Different cases are different. But if I have my own store selling an everyday product like apparel, these FIVE countries are my go-to options. And here's why -

1 - 𝐔𝐧𝐢𝐭𝐞𝐝 𝐒𝐭𝐚𝐭𝐞𝐬⁣⁣
- High average disposable income⁣⁣
- Enormous e-commerce spend⁣⁣ per capita $3,428
- Large population⁣⁣
- **Many fulfillment centers available** (and thus fast shipping)⁣⁣
- Ecommerce sales vs. In-store sales ratio is rising each year⁣⁣

2 - 𝐔𝐧𝐢𝐭𝐞𝐝 𝐊𝐢𝐧𝐠𝐝𝐨𝐦⁣⁣
- Highest eCommerce spend per capita⁣⁣ $4,201
- 98% of the population speaks English⁣⁣
- A large population of 66.6 million people⁣⁣

3 - 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚⁣⁣⁣⁣
- A big eCommerce spend per capita of $1,764.⁣⁣
- A social network pe*******on of 79.9%.⁣⁣
- And the eCommerce revenue annual growth rate is expected to be 5.8%!⁣⁣
- Less expensive to target in comparison with the US⁣⁣
- High eCommerce revenue annual growth rate⁣⁣
- Each resident spends almost 150$ a month on e-commerce purchases⁣⁣

4 - 𝐂𝐚𝐧𝐚𝐝𝐚
- Average eCommerce spend per capita is $1,746⁣⁣
- English speaking population⁣⁣
- A high share of millennial online shoppers⁣⁣ 28%
⁣⁣
5 - 𝐆𝐞𝐫𝐦𝐚𝐧𝐲
- High GDP per capita⁣⁣ $45.7k
- Large population⁣⁣
- A high percentage of English speakers compared to other European countries⁣⁣
- Less competition in comparison with the US or UK⁣⁣
- Austria, Switzerland, and other similar countries could be targeted together

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04/20/2022

🤯𝗪𝗵𝘆 𝗨𝗡𝗜𝗤𝗨𝗘 𝗦𝗘𝗟𝗟𝗜𝗡𝗚 𝗣𝗢𝗜𝗡𝗧 (𝗨𝗦𝗣)?

No matter if you are a service provider like , or you own a eCommerce store, the USP is what your business need to stand out from the crowd and attract your ideal customers that's in demand of your solution.

And here is how our team been able to figure out our client's USP after conducting a list of researches regarding the following three questions:

1. How your BRAND stands out?
2. What your CUSTOMERS really wnat?
3. What your COMPETITORS do well?

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04/18/2022

☕Happy Monday ya'll! I know it's been a while since the last time we posted only because there's a lot that's going on here. We are excited to work on our PPC management and content generation service for the Tiktok platform.

Stay tuned for more information

03/24/2022

𝗦𝗮𝘆 𝘁𝗵𝗶𝘀 𝘄𝗶𝘁𝗵 𝗺𝗲 - 𝗧𝗶𝗸𝗧𝗼𝗸 𝗪𝗼𝗻 𝗧𝗵𝗲 𝗕𝗮𝘁𝘁𝗹𝗲!

By the end of 2021, TikTok has officially taken 1st place in the Online Traffic Ranking. Thought to share this, just like 5 years ago with Instagram, 12 years ago with Facebook, this is the trend you don't want to miss in 2022.

Are you watching TikTok?
Are you creating TikTok?
Are you talking to TikTok creators?

What are you doing with TikTok? Let us know in the comment below and follow for more content like this!

👨‍🏫TOPIC:

03/01/2022

𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗦𝗵𝗶𝗳𝘁𝗶𝗻𝗴 𝗦𝘁𝗮𝘁𝗶𝘀𝘁𝗶𝗰𝘀:

Recently our agency has been very busy launching our Facebook Ad Program 2.0 and has been lacking in effort on posting. However, today we want to show you some numbers that indicate today's digital transformation that inevitably goes on.

☕ What's your thought on today's 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻? Don't forget to follow for more content like this!👨‍🚀

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🤠TOPIC

02/17/2022

Good morning everything & Happy Thursday☀️

02/08/2022

😢𝗗𝗼 𝘆𝗼𝘂 𝗲𝘃𝗲𝗿 𝗳𝗲𝗲𝗹 𝗹𝗶𝗸𝗲 𝘁𝗮𝗸𝗶𝗻𝗴 𝗮 𝗯𝗹𝗼𝘄 𝘁𝗼 𝘆𝗼𝘂𝗿 𝗯𝘂𝗱𝗴𝗲𝘁 𝗼𝗻 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗔𝗱𝘀?

Then you might want to know our 3 best practices that help you use interest targeting correctly.

𝗢𝗽𝗲𝗻 𝘁𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴: also called "broad targeting", which means you leave all the decision-making to Facebook Algorithm. While that sounds like a waste of time in testing, but Facebook team proved how powerful their AI system is over and over again...
The downside, however, is that broad testing takes a long time, and costs more than testing a single interest at once. You'll encounter more errors, but those errors should also be taken as feedback telling you what works and what doesn't

𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝘁𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴: this is actually used by many marketers and has proven to be working consistently. The obvious reason is that competitor shares the most similar audience with you. However, qualifying competitors could be tricky oftentimes, because each brand has its unique selling point. So do your due diligence to find out which competitor you should pick.

𝗦𝘁𝗮𝗰𝗸𝗶𝗻𝗴 𝘁𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴: this is usually chosen after a comprehensive interest targeting research, we love stacking related-topic together and adding a 2nd-degree behavior/demographic on top of it to make the selected audience pool hyper-targeted for the ad creatives we run.

There are much more, and it's time to get creative! I've listed a few ideas for the activewear business as an example.

Are you targeting right? 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 𝐛𝐞𝐥𝐨𝐰💬⁠
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👨‍🏫𝗧𝗼𝗽𝗶𝗰𝘀

02/02/2022

𝗜𝘀 𝗼𝗿𝗴𝗮𝗻𝗶𝗰 𝗴𝗿𝗼𝘄𝘁𝗵 𝗼𝗻 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺 𝗱𝗲𝗮𝗱?⁠
⁠
In short, yes. It's just not possible to organically grow a page anymore without the help of either ads or other professionals for most cases.⁠
⁠
During our journey of helping businesses grow on Instagram, we've danced quite well with Instagram algorithms—and so can you. ⁠
⁠
Here's our 𝗱𝗮𝗶𝗹𝘆 𝘁𝗮𝘀𝗸 𝗹𝗶𝘀𝘁 and how we allocate our time & effort into those.⁠
⁠
- 5% Research on hashtags & topics⁠
- 25% create posts, stories & reels every 1 day⁠
- 15% Respond to every reply, comment, and DM you got⁠
- 25% Like/comment with 25 new posts/reels⁠
- 10% Engage with 10 stories⁠
- 10% Like/Comment the recent photo from 5 people who share similar audiences with you⁠
- 10% DM 10 users you think that will likely feel interested in your content⁠
⁠
Save & Execute for a week. Let me know if it works for you! Meanwhile, any thoughts? 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 𝐛𝐞𝐥𝐨𝐰💬⁠
⁠
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🤠TOPICS -

01/28/2022

The debate rages on - Are paid ads cost-effective?

NO it's not, if you never put yourself in your audiences' shoes
NO it's not, if you only stare at the numbers instead of the real people behind it
NO it's not, if you don't consistently put in effort just like every other traffic channel..

Thus, I want to share this quote I felt strongly related to from Howard (for people who don't know him, he's an advertising innovator and iconoclast during the "Mad Men" era.)

What's your take on that? 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 𝐛𝐞𝐥𝐨𝐰💬⁠
⁠
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👨‍🏫𝗧𝗼𝗽𝗶𝗰𝘀

01/26/2022

It is true that a biz…without an email list is like a new driver…without insurance.

𝗛𝗼𝘄𝗲𝘃𝗲𝗿, 𝗗𝗼 𝘆𝗼𝘂 𝗿𝗲𝗮𝗹𝗹𝘆 𝗸𝗻𝗼𝘄 𝘄𝗵𝗮𝘁 𝗲𝗺𝗮𝗶𝗹 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝘀𝗵𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝗯𝘂𝗶𝗹𝗱?

Today I'm going to share the top 3 campaigns that we always recommend to our eCom clients -

𝗔𝗯𝗮𝗻𝗱𝗼𝗻𝗲𝗱 𝗖𝗮𝗿𝘁 𝗘𝗺𝗮𝗶𝗹𝘀 - are used on new and repeat customers who have logged in to your site, added items to their basket, and then left.

𝗨𝗽𝘀𝗲𝗹𝗹 & 𝗖𝗿𝗼𝘀𝘀-𝘀𝗲𝗹𝗹 𝗘𝗺𝗮𝗶𝗹𝘀 -are sent to customers who purchased an item. The goal is to sell additional products.

𝗟𝗶𝗳𝗲 𝗲𝘃𝗲𝗻𝘁 𝗲𝗺𝗮𝗶𝗹𝘀 - help drive more significant relationships in the future with additional information you collected from customers.

What are your favorite campaigns, gangs?𝐂𝐨𝐦𝐦𝐞𝐧𝐭 𝐛𝐞𝐥𝐨𝐰💬

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🤠TOPICS -

01/25/2022

😱 𝗙𝗿𝗲𝗲 𝗦𝗵𝗶𝗽𝗽𝗶𝗻𝗴... 𝗢𝗿 𝗡𝗼𝘁?

If you've ever wondered if the "free shipping" strategy really works, you are not alone.

Just look around, it's everywhere.

Well, according to NRF, 𝟲𝟬% 𝗼𝗳 𝘀𝗵𝗼𝗽𝗽𝗲𝗿𝘀 𝗲𝘅𝗽𝗲𝗰𝘁 𝗳𝗿𝗲𝗲 𝘀𝗵𝗶𝗽𝗽𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀.

Most importantly NRF states that 𝟵 𝗼𝘂𝘁 𝗼𝗳 𝟭𝟬 𝗽𝗲𝗼𝗽𝗹𝗲 𝗮𝗿𝗲 𝗹𝗶𝗸𝗲𝗹𝘆 𝘁𝗼 𝗰𝗵𝗼𝗼𝘀𝗲 𝗮 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿 𝗯𝗮𝘀𝗲𝗱 𝗼𝗻 𝗰𝗼𝗻𝘃𝗲𝗻𝗶𝗲𝗻𝗰𝗲, which is directly tied to free shipping and other incentives.

While I agree that there's no right or wrong answer to the question " Free shipping or not?" (it solely depends on the business' goal and mission), what's got my attention here more than ever is customer experience. What's your thought on this? 𝐂𝐨𝐦𝐦𝐞𝐧𝐭 𝐛𝐞𝐥𝐨𝐰💬⁠
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Don't forget to follow for more content like this!👨‍🚀

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🤠TOPIC

01/21/2022

😫So, you've got a killer image or video on Instagram, but you can't seem to get the captions right!

We've come up with 5 for you to curate captions that WORK. Remember to SAVE & SHARE like always.

What's your "secret sauce" for captions?

Comment below and follow for more content like this!

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Tempe, AZ
85281

Website

http://unimarketingagency.com/

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