SMZ Advertising

SMZ Advertising Where Experience Meets Excellence Founded by Leonard Simons and Larry Michelson in 1929 during the Great Depression as Simons-Michelson Co.

Jim Michelson, son of Larry Michelson, and the late Mort Zieve, Simons’ son-in-law, bought the company in 1977 creating Simons Michelson Zieve. WHO WORKS AT SMZ?
50 people...and one dog! Artists, thinkers, and clients all working together and doing what we love. We have fun doing what we do day in and day out.

06/22/2026

On this episode of GENeration EXcellence, we sit down with Alvey Thompson Jr., performance coach, advisor, and leadership strategist focused on helping leaders expand their capacity both professionally and personally.

We discuss high performance, generational health, and why lasting success requires more than financial wealth. Alvey shares lessons from his own journey and offers a thoughtful perspective on leadership, wellness, and playing the long game.




A warm welcome to Kaitlyn, our new Junior Editor/Animator! We’re excited to have their talent, creativity and fresh pers...
06/17/2026

A warm welcome to Kaitlyn, our new Junior Editor/Animator! We’re excited to have their talent, creativity and fresh perspective joining the SMZ team. Can’t wait to see what they bring to life.




We are proud to present Natalie Chaplin as the recipient of the 2026 Nicci Leichtman Memorial Scholarship through Adcraf...
06/12/2026

We are proud to present Natalie Chaplin as the recipient of the 2026 Nicci Leichtman Memorial Scholarship through Adcraft Detroit, created in honor of our beloved coworker and friend, Nicci.

This scholarship celebrates a student who reflects the qualities Nicci brought into every room: compassion, curiosity, thoughtfulness, motivation, and an unmistakable drive to do great work. Natalie is a proud Spartan with a passion for creativity and an incredible work ethic, all traits that remind us so much of Nicci. Her dedication, heart, and ambition make her a truly deserving recipient.

Congratulations, Natalie, on receiving the 2026 Nicci Leichtman Memorial Scholarship. We are honored to celebrate you and grateful to keep Nicci’s memory alive through the next generation of creative talent.

3 nominations. 2 brands. 1 big night.Honored to be recognized by the Adcraft Detroit  2026 D Show with three nominations...
06/10/2026

3 nominations. 2 brands. 1 big night.

Honored to be recognized by the Adcraft Detroit 2026 D Show with three nominations across audio and motion work.

🏆 Audio Marketing — Michigan Lottery “Detroit Tigers”
🏆 Craft Sound Design — Michigan Lottery “Detroit Tigers”
🏆 Low Budget Video/Motion — Columbus Blue Jackets “Pick Up Game”

Thank you to the talented teams and partners who brought this work to life, including Harry Calbom and Nick Vansen. Looking forward to tomorrow night!




06/04/2026

After years of loyal service, our chairs are officially off duty. We’re grateful for their support through deadlines, long meetings and questionable posture choices.
Now, we’re sitting VERY comfortably thanks to our new chairs from Haworth. 😉

ISCG


An unforgettable evening for an incredible cause. 🎭We were honored to support Breakthrough T1D at their 2026 Detroit Pro...
05/18/2026

An unforgettable evening for an incredible cause. 🎭

We were honored to support Breakthrough T1D at their 2026 Detroit Promise Ball—a masquerade celebrating the “Faces of T1D” and raising funds for life-changing research.

Our team was proud to help prepare the event programs, ensuring everything was ready for this special evening.

Help support their mission here: https://www.breakthrought1d.org/southeastmi/






05/14/2026

In this episode of GENeration EXcellence, we crossed the border to sit down with Derek and Evan Freed, fourth-generation brothers helping lead FREEDS of Windsor, Canada’s largest independent clothing store and a family business nearing 100 years. We talk sibling leadership, earned trust and carrying a legacy forward together.

As GENeration Excellence marks its 75th conversation, thank you for listening, supporting and sharing along the way.



Help us welcome Chris, our newest Digital Media Buyer! From strategy and ex*****on to optimization and performance insig...
05/11/2026

Help us welcome Chris, our newest Digital Media Buyer! From strategy and ex*****on to optimization and performance insights, Chris will be helping deliver smarter, data-driven campaigns for our clients. We’re excited to have him on board!




Celebrating an incredible milestone—30 years with Patricia! As our Senior AR/AP Specialist, her dedication, precision an...
05/01/2026

Celebrating an incredible milestone—30 years with Patricia!

As our Senior AR/AP Specialist, her dedication, precision and hard work have made a lasting impact on our team and success. We’re so grateful for everything she brings to SMZ each day.

Thank you, Patricia, for 30 amazing years!




We’re proud to celebrate the growth and achievements of our incredible team! ✨Please join us in congratulating our recen...
04/16/2026

We’re proud to celebrate the growth and achievements of our incredible team! ✨
Please join us in congratulating our recently promoted employees. Your hard work, dedication and passion continue to drive our success forward.


Address

1200 Kirts Boulevard, Suite 100
Troy, MI
48084

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

Telephone

+12483624242

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