Michael J. London & Associates

Michael J. London & Associates Public relations firm, specializing in media relations.

06/13/2025

Aerospace manufacturing company CEO following placement of an article on his behalf:

Thank you, Mike! I’ve been receiving a lot of emails from various people sharing their thoughts on it.

06/11/2025

Trump Silent After Niece's Comments
By Cal Mercer • May 30, 2025

Mary Trump didn't just throw shade at her famous uncle; she opened a floodgate. Speaking before a rapt audience at the Hay Festival in Wales, the psychologist and author didn't mince words as she dissected her uncle, President Donald Trump — not just as a leader, but as a man still emotionally stuck in his teenage years.

Mary's remarks, made during her international book tour for her memoir "Who Could Ever Love You," struck a nerve — not just in the Trump family but across political circles in the U.S. and beyond. This wasn't just a family spat; it was an unusually personal takedown of the most polarizing president in modern American history.

A Broken Childhood, A Broken Presidency?
Mary Trump, the daughter of Donald's older brother Fred Jr., has long been estranged from the Trump clan. But at Hay, she went deeper than ever. Her diagnosis? According to the Guardian, Donald Trump "never evolved. In her estimation, he is a man raised by a father she described as "literally a sociopath," adding, "Cruelty is a theme in my family."

According to Mary, Donald was emotionally neglected as a child, thrust into the cold embrace of Fred Trump's business empire while still reeling from his mother's illness and his older brother's downfall. That upbringing, she says, left her uncle incapable of developing empathy — or true connection. "He is the only person I've ever met who's never evolved — which is dangerous by the way," she told the audience in Wales, as reported by the Guardian.

Baseballs, Betrayals, and a War of Words
If it sounds personal, it is. Mary described a disturbing childhood memory of Donald — then in his 20s — whipping baseballs at her, a six-year-old girl, hard enough to make her fear broken bones, the Telegraph reported.

She claimed this wasn't an anomaly but part of a long pattern of aggression and dominance. "He has to win, he has to be better than everyone. He has always been that guy," she said, painting a portrait of a man who never learned to play — or lead — fairly.

She also accused Trump of surrounding himself with yes-men, radicalized supporters, and of harboring a grievance complex so deep, it became foundational to his identity. "Donald is one of the most aggrieved people on the planet. And he feels like those grievances are legitimate. It goes deeper, but we see how it's playing out on institutions of higher learning. He's very insecure," she said according to the Independent, adding that his supporters are the ones to truly fear — not the man himself.

What About the President?
As of publication, President Trump has not directly responded to Mary's latest remarks. But historically, he's brushed off her criticisms, once calling her "not exactly a family favorite" in an interview with Chris Wallace, according to Newsweek.

In 2021, he filed a $100 million lawsuit against her for providing financial documents to The New York Times. The suit, Mary claims, was a message: stay quiet or be punished, according to the Guardian.

Still, in her view, remaining silent isn't an option. In a recent blog post reported by Newsweek, she warned that Trump's second term has ushered in "uniquely dangerous times," claiming he and his allies are "hellbent on taking away something that is extraordinarily precious to me and to everybody reading this: our democracy—our imperfect, striving-to-be-more-perfect democracy."

The Divide: Dysfunction or Defense?
For Trump loyalists, Mary's remarks are just more noise from an estranged relative with an axe to grind. But for his critics — and even some moderates — her professional background in psychology lends weight to her warnings.

She argues that understanding Trump's psyche isn't just interesting — it's vital. "His insecurity and his fear of failure, if we understand that those are the things that drive him, then those are the points of weakness. That's where we put pressure to bear. If we understand that one of the things he's most afraid of is being found out, that everything about him that's projected publicly is based on a myth, that he's literally nothing of who he claims to be," she said, according to the Telegraph.

Blood Feud, Front Page
With Trump back in the White House, Mary's renewed criticism is more than just a family drama. It's a clash of narratives — one carefully managed by a sitting president, the other erupting from within his own bloodline.

This isn't just a tell-all. It's a lens into the psychological undercurrents driving America's commander-in-chief — from boardroom tantrums to global policy decisions.

https://www.nhregister.com/news/article/todays-business-public-relations-marketing-19660243.phpToday's Business: Compete...
08/19/2024

https://www.nhregister.com/news/article/todays-business-public-relations-marketing-19660243.php
Today's Business: Compete with effective public relations
By Michael J. London
Contributing Writer
Aug 17, 2024

It can be daunting to market a business with a limited budget and still stand out from the crowd. NBC reportedly sold a record $1.2 billion in advertising for the Olympics where the cost of a single TV ad approached about $1 million.
You don’t have to spend $1 million to give your business a boost. Consider developing a cost-effective public relations campaign. It can build trust as well as increase awareness of your product or brand.
Start with clearly defining your audience. Who do you want to reach — geographically, socio-economically, by age group, and any of dozens of other factors. Once the audience is defined, only then can you consider ways to reach them.
It may be through any number of different ways: social media, at a trade show, through daily newspapers, specialty trade publications, radio, television or even highway signage.
Look at what your competition is doing. That does not mean you should copy their efforts but it will help identify ways your message can stand out.
In today’s world, a strong internet presence is critical — both to get your message out and to hear what others are saying about you.
The key to effective internet marketing is the content. It must be compelling and of interest to your target audience. It must have some emotional appeal and address specific needs. Consider using local media for such content that then can be leveraged on the internet.
Here is an example.
A regional law firm, with a focus on helping people following car accidents, recently persuaded a newspaper editor to publish an article on the importance of uninsured motorist insurance. After the article was published in several regional newspapers, the law firm posted the article on its social media sites and its website. It also was emailed to selected existing and potential clients.
Because they were sending an item from a newspaper, it did not look like and ad but it did have the same ability to raise awareness of this particular law firm. After publication, the article also can be used to interest the producer of a local radio talk show. Tell the show producer that you can address the same topic during a brief, perhaps live, interview — that can be recorded and distributed on your social media accounts.
Another effective public relations strategy is to create a partnership with a nonprofit organization.
Here is what happened at a large national financial company.
They created a partnership with a nonprofit that builds playgrounds in underprivileged neighborhoods. With dozens of company volunteers, they built a playground in just a day. It attracted local television and newspaper reporters. The company created good will in the community and generated positive publicity — all without sounding self-promotional.
Public relations really is about influencing, engaging and building a relationship with your key stakeholders (customers, suppliers, investors and employees), using across multiple platforms to shape public perception of your business.
Of course, this should not suggest abandonment of paid ad campaigns. Both can be used effectively — especially if they are in concert and clearly reflect the company’s values, brand and product benefits.

Michael J. London founded his strategic communications firm in 1990 and now serves a wide range of clients — small to very large. He can be reached at [email protected] or 203-556-5123.

The key to effective internet marketing is the content. It must be compelling and of interest to your target audience, says writer Michael J. London.

Great interview with Atty. Lyn Eliovson. Is your Will enough? Listen here. Only about 8 minutes:
10/27/2023

Great interview with Atty. Lyn Eliovson. Is your Will enough? Listen here. Only about 8 minutes:

Attorney Lyn Eliovson of Eliovson & Tenore Law Offices October 25, 2023 - WICC RADIO

02/15/2023

What the Presley family can teach everyone re: estate planning.

02/07/2023

Preparing for divorce?

01/23/2023

You own a boat? Read this:

01/10/2023

Interesting article on managing stress in these tough times. Call Ms. Spitzer. See the article at www.mjlondon.com

12/19/2022

Hanukkah dreidels at aerospace company:

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