Outspark Agency

Outspark Agency We setup WordPress websites and proven marketing strategies that generate and convert leads for residential contractors.

Tucson, AZ based web development company focusing on WordPress design and consulting services.

LIVE WEBINAR: Friday 10am PT / 1pm ETHow to Rank in Google Maps FASTIf you’re a local home service business and you don’...
07/27/2022

LIVE WEBINAR: Friday 10am PT / 1pm ET

How to Rank in Google Maps FAST

If you’re a local home service business and you don’t have a listing on Google or it hasn’t been active in a long time or when you type your company name in search and you don’t show up then you can kinda say, you don’t really exist online..

Google’s business listings known as Google Business Profile is the fuel of most online marketing campaigns. Having an optimized listing is critical for reputation management and visibility online.

Homeowners look to Google to see if you exist and what others say about you so having a verified profile and the right content, reviews and optimization is really necessary for building your credibility.

We’ll go deep into this and even how to do it right to be able to rank higher on Google maps for top search terms like “roofing company + your city”

Catch us live this Friday morning! DM me for a link if you’re interested and can’t wait to dive into it together!

Not happy with your Google ranking on maps? Here’s 5 reasons why you could be missing out and some quick wins to rank hi...
07/26/2022

Not happy with your Google ranking on maps?

Here’s 5 reasons why you could be missing out and some quick wins to rank higher and get more calls on the Google map pack!

1.
Not having an office in the city you're targeting.. If you search your business and it's "outside" of the city boundary set by Google that could hurt your Google maps ranking.

2.
Spamming Google with fake locations (UPS store, virtual office, etc..)

3.
Having an inconsistent Name, Address, and Phone number across the internet (your business citations like Yelp, GAF profile, BBB, HomeAdvisor, Angi etc).

4.
Spamming your city in your company name on your listings to try and "trick" Google.

5.
Not having enough reviews. Quick way to get more reviews is to simply ask.

HOW TO GET RANKED ON GOOGLE MAPS:
1. Claim and optimize your Google My Business listing.
2. Build citations with consistency around your name, address, phone number.
3. Get lots of great reviews and respond to all your reviews.
4. On-page optimization on your website like adding service pages and location area pages.

We'll be going deep on Google maps on a live in a few days!!

Google Ad mistakes are costly, but with these five targeting strategies that follow, it will be easier to get leads as c...
07/20/2022

Google Ad mistakes are costly, but with these five targeting strategies that follow, it will be easier to get leads as customers.

1)
Google AdWords Headlines & CTA Matter.
The first strategy is using proper headlines and calls-to-action (keep it simple and direct "Roof Restoration Near Me - Get A Free Estimate Now" OR "Local Remodeling Company Near Me - Top Quality Materials & Service. Call now)

2)
Location and Proximity Targeting with Google Maps Paid Ads.
Consider different types of ads such as location service areas or proximity on Google Maps listings.

3)
Retargeting people who have visited your website or landing page.
Thirdly create remarketing lists from visitors who show interest in certain products or services offered by your company. (add a pixel to your website to start building an audience of website traffic - then show them retargeting ads on facebook/google/etc after they leave your site)

4)
Understanding what is your lead cost for specific roofing, remodeling or other contractor services.
It is important to understand your cost per lead and ad spend budget strategy and how to modify it based on your initial results. ($50-$100 per lead would be considered great cost per acquisition for roofing or a residential contractor service so ideally you should aim for at least $1000-$2000 in ad spend starting out)

5) Adjusting your ad spend Budget For High Demand Times
Understanding your area's peak season is key here. Expect to have to bid higher on ad placement due to the increased competition during these times.

05/11/2022

I'm making a checklist on how to attract 3x more quality residential contractor leads online. Who wants a copy when it's finished?

02/21/2022

It's done! We finished up the guide on how to get more exposure on google w/o paying for it. Link in the comments!

Wow! We're already half way through the first quarter of 2022! But it's not too late to make on those new years resoluti...
02/18/2022

Wow! We're already half way through the first quarter of 2022! But it's not too late to make on those new years resolutions with your business growth.

There are three key elements that you need dialed in for you to succeed online:

1. A strong brand identity. You want your clients to know who you are and what you do.

2. A cross-platform presence. You need a website built to convert. You need to be on review websites. You need a social presence. The more accessible you are, the easier it is for your clients to find you.

3. A solid marketing plan. Ongoing content, listings and SEO keep your website fresh and topping search engine results.

If you're unsure if your online presence is lacking in any of these areas, send us a message and we'll send over a free custom marketing audit to help identify your opportunities for growth in 2022!

02/14/2022

I'm making a step-by-step guide on how to get exposure on Google without paying for it. Who wants a copy when it's finished?👇

It’s been almost 6 years since we launched our marketing agency! 🥳 In that time, we’ve found that we’re really passionat...
02/11/2022

It’s been almost 6 years since we launched our marketing agency! 🥳 In that time, we’ve found that we’re really passionate about helping business owners succeed and find ideal clients. That’s why we’ve changed our name to Outspark Agency—so we can help businesses spark interest and connect with new clients.

Read more on our new website: https://outsparkagency.com/

05/04/2020

This was a fun website and branding project I got to do for a new friend of mine, Eric Wooten. Eric is passionate about relationships and has been working with couples for more than a decade and it was an honor to create his new website and the branding for his new Youtube channel, "RelationShots." You can learn more at Altared Marriage or check out his Youtube channel on Tuesdays where he posts a new video each week!

Do you have a hard time getting a commitment from people in your business?They find out about you and "kick the tires" s...
02/20/2020

Do you have a hard time getting a commitment from people in your business?

They find out about you and "kick the tires" so to speak but then end up disappearing into no mans land.

Have you heard of micro commitments?

Micro-commitments let you slowly ease yourself into a prospect’s life.

They create next steps for the prospect to follow that pull them further into the funnel and increase the likelihood of a purchase.

They let you test engagement. Engagement is the biggest qualifier.

They create value – with each investment of time or effort, the prospects are placing a slightly higher level of trust.

Here are some micro-commitments to try out.
1. Connect on Facebook or LinkedIn
2. Provide value content
3. Invite them to your website or store
4. As for an email optin in exchange for a free pdf
5. Send nurture email campaign telling your story (WHY you do what you do, WHO you are, and then
HOW you do WHAT you do.)

Keep providing content and staying top of mind and with each commitment, you will see greater conversions and ultimately be able to help more people because at the end of the day, that's what business is all about right?

To your success!
Curt

02/19/2020

Are you tired of spending valuable time you don't have building a website that you aren’t confident will work?

Your time is the greatest resource to your business.

When it comes to growing a business, the idea of opportunity cost plays a crucial role. Your time is the greatest resource to your business. We believe your time should be spent on revenue generating tasks that only you know how to do. Similar to hiring a CPA to file complicated taxes, we partner with businesses to implement a revenue generating website that gets results!

…Without spending a fortune and valuable time, stressing over tech, or waiting months until it’s ready to launch.

Get a website that doesn’t cost you time and instead generates more revenue.

If designing high-converting websites is not your specialty, send me a message if you would rather invest your time back into doing things you are an expert in.

I'm an open book so if you have questions about websites and marketing, I'm available.

To your success!
Curt

Address

Tucson, AZ
85710

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+15202779707

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