Many businesses are struggling to grow because traditional marketing strategies don’t always work any more. Most shoppers today are becoming their own subject matter experts and are researching and making the majority of their buying decisions before even contacting your business. They’re reading reviews, comparing your claims to your competitors’ and shopping prices, and their final decision to b
uy comes down to one important factor: TRUST
I’m Evan Grae Davis, an international documentary filmmaker with 30 years of experience telling stories that have moved millions of people, have shown on hundreds of screens in 20 countries, on Netflix and Hulu, and before policy makers in Washington DC, at the British Parliament and the European Union. I’ve stood on some of the largest TEDx stages in the world and my work has been covered on BBC, NPR, Washington Times, Huffington Post, Slate and many other major publications. Over the past 3 decades, I’ve learned a lot about how to use visual storytelling to connect with people and move them to action, and as I continue to work on my feature documentary projects, I also love to come alongside businesses and help you grow through video strategy. Today, sales is about building trust. Instead of chasing and selling customers, we have to attract them. Today, it’s about sharing valuable content and problem-solving to earn buyers’ trust. Video is by far the most effective content to attract new customers, build trust and increase sales. At Tucson Media Studio, we understand this, and know how to create videos that reach your ideal audience, earn their trust and turn them into loyal customers fast! Did you know that the human brain processes visual information 60,000 times faster than text based information? That means we learn more from watching a 60 second video than reading 10 minutes or more of text. No wonder nearly 80% of all content consumed online today is video. That’s why at Tucson Media Studio we specialize in Visual Sales. Visual sales through video strategy give prospective customers the opportunity to get to know you personally while you share what makes your product or service the right fit for them. Video allows your happiest customers to become your best salesforce through testimonial, or what we like to call customer journey stories. Videos allow you to connect organically, and earn trust and authority by answering questions people are asking every day on Google about your product or service. Even building your team and attracting the best talent to your business is easier with recruitment videos. Remember, it’s not about selling, it’s about attracting through building a relationship of trust! This is why including videos on your website can boost conversion rates by up to 80%! At Tucson Media Studio, we understand the power of visual sales– the power of video strategy to attract the right audience and turn them into loyal customers fast to grow your business. I’d love to schedule a free video strategy consultation with you, where we look at what you’ve been doing, what’s working and what’s not, and provide a strategy, or a road map, for how visual sales can help you reach your goals and grow your business. Visit our website at tucsonmediastudio.com, or give me a call at 520-344-2554.