04/09/2025
So here’s the deal: whenever you put a link in a Facebook caption they include a preview of that link and it will cover up any other media you have already included in the post. Also, Facebook wants people to stay on the app and whenever someone clicks a link it’s going to take them off the app. Therefore, it’s very likely your reach will drop if you include a link in your caption.
Well then where do we put our links? You have some options!
👇Include them in the comments of your post.
🔗Post the link in your profile.
🗣️Tell people to send you a DM to receive the link.
My personal vote? Build anticipation for people to WANT the link and get them to DM you. This opens the door for connection and conversation!
Did you find this helpful? Share it with a fellow business owner who made some tips on social media!