Scaled a company from $1M to $20M and now applying that same playbook to help clients dominate local search, convert more leads, and scale profitably. Steven Martinez began his career in insurance sales in 2018 and quickly worked his way to becoming the Chief Marketing Officer and Managing Partner at Bobby Brock Insurance. With a diverse background in computer programming, dental supply sales, and
extensive telesales training, Steven brought a unique blend of skills to the Medicare insurance industry. Steven co-founded MedicareCon, the largest Medicare-based insurance conference, which has become a landmark event in the industry. He also created GoGuru Pro, a powerful software designed to help insurance agents enhance their marketing practices. Originally built for internal use, Steven transformed GoGuru Pro into a comprehensive tool that now supports thousands of agents across the country, streamlining their workflows and boosting their business growth. Steven's journey with Bobby Brock Insurance began in the middle of the 2018 Annual Enrollment Period when he joined as a salesperson. His talents quickly extended beyond sales, as he became instrumental in revolutionizing the company’s processes. Within a year, Steven's deep understanding of technology and keen attention to detail had made the office reliant on his innovations. He spearheaded the transition from outdated paper filing systems and redundant digital storage to a streamlined, efficient Customer Relationship Manager system that laid the groundwork for the company’s rapid expansion. As Bobby Brock Insurance grew to serve agencies nationwide, Steven took it upon himself to assist partner companies in optimizing their operations, solidifying their growth. His partnership with Justin Brock, combining Justin's sales expertise with Steven's technological acumen, resulted in exponential growth for the agency’s marketing and consulting services. This collaboration led to the creation of Guru Marketing, which, along with a talented creative team, now delivers top-tier marketing services in the insurance industry. Under Steven’s leadership, Guru Marketing has grown into one of the largest and fastest-growing FMOs in the country, known for prioritizing quality in a competitive market. Steven is married to Heather Martinez and is the proud father of two sons, Tripp and Jett, and a daughter, Alexia. As Chief Marketing Officer, he continues to drive innovation at Bobby Brock Insurance, striving to revolutionize the insurance industry through processes that benefit everyone involved. His commitment to excellence in Medicare, life, and health insurance has made him an invaluable leader in the field.
