South Lumina

South Lumina South Lumina Ave supports women-owned businesses with their social media, marketing, and PR planning

A boutique marketing firm, providing customized marketing plans, copywriting, logo design, and branding for clients. With a focus on women-owned companies, we guide you on how to use the tools to grow your brand and your business.

Check out the 10 hottest visual content marketing trends for the rest of the year.
02/08/2021

Check out the 10 hottest visual content marketing trends for the rest of the year.

How are visual content marketing trends reshaping brands' content strategy right now? You'll want to keep an eye on these top trends.

Sprout Social’s recent piece explains why social media teams could be at the center of the conversational commerce boom ...
30/07/2021

Sprout Social’s recent piece explains why social media teams could be at the center of the conversational commerce boom (you know, the intersection of messaging + e-comm).
https://buff.ly/3xVb6e

Learn how brands should approach their conversational commerce strategies and why social teams need to be involved from the get go.

TikTok’s new resume program is taking on LinkedIn—and Chipotle is among the first to test it out.
29/07/2021

TikTok’s new resume program is taking on LinkedIn—and Chipotle is among the first to test it out.

The Mexican food chain partners with the social media app to fill jobs amid labor shortage.

What’s in a (re)name?MarketingBrew spoke with brand naming experts—as well as three brands that recently decided to chan...
28/07/2021

What’s in a (re)name?
MarketingBrew spoke with brand naming experts—as well as three brands that recently decided to change their names—to get the scoop.

What considerations go into choosing a new moniker?

Because online shopping is anything but dead post-lockdown, check out these four e-comm link-building strategies.
27/07/2021

Because online shopping is anything but dead post-lockdown, check out these four e-comm link-building strategies.

Link building for your ecommerce site can be a challenge, but it's worth the effort. Use these 4 strategies, and watch your site thrive.

Whether it’s your first time setting up a LinkedIn business page or just your first time doing so thoughtfully, here’s h...
26/07/2021

Whether it’s your first time setting up a LinkedIn business page or just your first time doing so thoughtfully, here’s how to optimize that setup the right way.

LinkedIn is the best platform to recruit talent and attract clients – discover nine ways to level up your LinkedIn business page!

Why Brand Mascots Are Stellar Storytellers for Content Marketing
23/07/2021

Why Brand Mascots Are Stellar Storytellers for Content Marketing

Check out how some of today’s top brands employ a cast of people, animals, and fantastical beings to be the mascot for their brands to help build audience awareness, distinguish themselves in their industries, and tell their stories.

How to Hack the Instagram Reels Algorithm – According to Instagram!
22/07/2021

How to Hack the Instagram Reels Algorithm – According to Instagram!

Knowing how to hack the Instagram Reels algorithm is a huge advantage for anyone looking to grow on Instagram – find out how in this blog post!

Your guide to creating evergreen content lives here.
21/07/2021

Your guide to creating evergreen content lives here.

The guide, based on analysis of 3.65 billion posts, provides key notes on what makes content 'evergreen'. 

8 Dos and Don’ts to Write an About Us Page
21/07/2021

8 Dos and Don’ts to Write an About Us Page

Your company's About Us page is often one of the most popular parts of your website. Put your best face forward with these tips.

Find out how to make your SEO and social media strategies work together
20/07/2021

Find out how to make your SEO and social media strategies work together

Is there a link between SEO and social media? Absolutely! This guide breaks down how SEO can support social marketing efforts and vice versa.

How to Design a Logo
16/07/2021

How to Design a Logo

In many cases, a logo design says more about your business than your product. For example, if you are an established brand, your loyal customer base will only need to see a glimpse of your logotype before recognizing your name.

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