Heraldist

07/11/2023

It costs $126 to generate a "quality" lead on LinkedIn. To get someone to download and maybe read your pdf/presentation. So we thought, why not skip the middleman and give that money directly to our target: startup founders, CEOs, CMOs, and so forth.

"The $126 Brochure" (about us, our services + $126 inside of it) was sent to a list of selected startups.

Will this bring us new business? We'll let you know.
Will it spark a conversation about the increasing cost of getting your product in front of the right people? We sure hope so.

Let us know what you think of the idea and if you want to get your hands on the brochure (and the money, of course!), get in touch using the link in the comments.✌️

27/09/2023

„The body as la pièce de résistance” is the insight we started from when developing a video campaign for Maxoway - a Swiss natural food supplements producer. We aimed to showcase that their products only enhance the body's natural capability to do amazing things.
So in the videos, we show bodies doing spectacular moves in the most mundane and relatable situations.

24/08/2023

Congratulations Unchain Fintech Festival for an amazing event! Our very own Elena Hurjui, Strategy Director | Founder, and Mirela Hincu Angelescu, Managing Director had a blast being part of your incredible experience.

29 - 30 June 2023 | unchainfestival.com

26/07/2023

Our Co-Founder, Elena Hurjui explains to Growceanu’s startup community how we can connect tech products to their customers using Perception Engineering, our trademarked work methodology.

13/07/2023

Startup founders are obsessed with building the best product they can build. And rightly so. But as products get matched quite quickly, one needs to build beyond the product - build a brand.

04/07/2023

Explore new technologies. Conduct market research. Experiment with innovative ideas.

Do it all and do it now! This is the right time to do it as this period of the year can provide a slightly less hectic environment to focus on these longer-time projects. But before doing anything, stop everything to analyze and rethink. Your business will thank you.

Stop and schedule a Perception Scan: https://www.heraldist.com/perceptionscan

30/06/2023

Check out a couple of pics of our passionate Mirela Hincu Angelescu and Elena Hurjui rocking the stage and talking about brand building for startups.

Thank you, Unchain Fintech Festival for an amazing event!

27/06/2023

We are happy to announce that Elena Hurjui and Mirela Angelescu will be participating as speakers at Unchain Fintech Festival this Thursday.

They will be sharing some invaluable insights on Perception Engineering, drawing from Heraldist's extensive experience with startups, and unveiling the ten commandments for building a successful brand.

We can’t wait for their talk!

22/06/2023

The (in)famous “Perception is reality” principle applied on business success is the foundation of our Perception Engineering method.

20/06/2023

Summer can be an exciting time for tech enthusiasts. Many product launches and major updates are happening right now. While it’s important for your company to keep developing, it’s just as important to stop doing anything. Put “doing things” on pause for a moment and re-evaluate the direction you are heading to.

Get a free Perception Scan: https://www.heraldist.com/perceptionscan

19/06/2023

Sometimes we work, sometimes we cocktail party 🍾. Both with the same pleasure.
Many thanks to our in-house bartenders Elena Hurjui & Stefan-Andrei Pop for delighting us with tasty drinks! 🍹 🍸

08/06/2023

Elena Hurjui, Heraldist’s CEO & Founder, talked to TechBullion about Perception Engineering and how it’s impacting tech startups.

Read more in the interview below.

Heraldist has developed its own methodology called Perception Engineering, which allows startup founders manage their company’s reputation, marketing and growth, all in one place. It was created by Heraldist’s top strategists, and it was successfully tested on tech companies in the Valley, Europ...