Wisdom & Wayfinder Business Consulting

05/11/2026

𝗬𝗼𝘂 𝘀𝗮𝘆 𝘆𝗼𝘂 𝘄𝗮𝗻𝘁 𝘁𝗼 𝗴𝗿𝗼𝘄 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 — maybe even exit it someday — but you won't document a single process, off-board the difficult client consuming more resources than they generate, or stop jumping in to handle every situation that isn't done "exactly" the way you would do it.

Instead, you'll schedule 𝘶𝘯𝘯𝘦𝘤𝘦𝘴𝘴𝘢𝘳𝘺 back-to-back meetings, 𝘮𝘪𝘤𝘳𝘰𝘮𝘢𝘯𝘢𝘨𝘦 a deliverable your team could have handled, or spend hours in your inbox responding to things you 𝘴𝘩𝘰𝘶𝘭𝘥 𝘩𝘢𝘷𝘦 𝘥𝘦𝘭𝘦𝘨𝘢𝘵𝘦𝘥 two quarters ago.

Or worse — you'll book another call with a consultant just to 𝘤𝘰𝘭𝘭𝘦𝘤𝘵 𝘢𝘥𝘷𝘪𝘤𝘦 𝘺𝘰𝘶 𝙣𝙚𝙫𝙚𝙧 𝘪𝘮𝘱𝘭𝘦𝘮𝘦𝘯𝘵.

If that's not you, let's talk. If it is — fix that first.

02/11/2026

Nobody builds a winning team alone.

If your business playbook is a little busted right now—messy finances, inefficient operations, things falling through the cracks—that's fixable.

But you need the right people around you to fix it.

That's what this conversation was all about. Full replay at the link in bio.

Disclaimer: This conversation is for informational purposes only and does not constitute legal, tax, or professional advice. Please consult your own CPA or qualified professional.

01/29/2026

Corporation or LLC? It’s one of the first questions you face when starting a business.

Here’s how to think about it:

If you’re building a tech startup or something that might need outside investors down the road, a corporation could make sense—even though it’s more complex.

But for most small businesses? Your neighbor starting a consulting practice, your friend opening a shop, your uncle launching a service business? LLC is the way to go. Simpler. More flexible. Less paperwork.

A lot of people start as a single-member LLC and grow from there.

The key is being honest about where you’re actually headed, not just where you are today.

Thanks to Fay Szakal, Esq. from Greenbaum, Rowe, Smith & Davis, and Frank Maiorana from JustWorks for breaking this down.
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𝗗𝗶𝘀𝗰𝗹𝗮𝗶𝗺𝗲𝗿: This conversation is for informational purposes only and does not constitute legal, tax, or professional advice. Please consult your own attorney, CPA, or other qualified professional regarding your specific business situation.
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09/30/2024

Replace "Ideal Customer Profile" with "Ideal Customer PROBLEM".

I know it sounds obvious, but you'd be surprised how many business owners I've spoken to lately who are having a hard time articulating their ICP.

They don't want to limit themselves and potentially leave money on the table; however, looking for EVERY opportunity can cause you to miss seeing the RIGHT opportunity.

When you shift the focus from who they are to what problem they desperately need solved, it clarifies everything.

Instead of chasing hypothetical demographics, you're zoning in on the burning issues your target market wakes up thinking about.

The people with this problem will find you—because you offer a solution they can’t ignore.

Ask yourself, "What is the pain point so urgent and severe that someone will prioritize fixing it above all else?"

And more importantly, "How do I position my solution as the painkiller they need, rather than just another nice-to-have?"

Book a clarity call with me to explore further on how to uncover those deeper, more pressing pains that might be driving your audience to action and brainstorm specific pain points using this approach.

09/24/2024

62% of small business owners say the stress of running a business is worse than they imagined.

I created The Wisdom+Wayfinder Overwhelm Assessment to help you gauge where you’re at in your business—and whether you might be at risk for burnout.

It’s a quick and easy way to see if you’ve been saying any of these common statements over the last 90 days.

Your results could be the wake-up call you need to take action before it’s too late.

Take the assessment here:

The purpose of this assessment is to help you reflect on where you're at in your business—and if you're at risk for burnout.

08/25/2024

[SAVE THE DATE!] September 12th at 11:30am EDT

I’ll be going live with Pro Soccer Player & Mental Health Advocate, Jonathan Levin to discuss some of the similarities of overcoming mental health challenges between athletes and entrepreneurs and how their true challenge/competition is in the mirror.

08/07/2024

TONIGHT at 6:15pm! I'm excited to share my upcoming appearance on Entrepreneurship by Design with Dr. Caroline Iscovitz!

Catch my episode to hear about my experiences as an entrepreneur, lessons learned, and the challenges overcome.

"Entrepreneurship by Design" highlights stories of innovation and transformation, showcasing how entrepreneurs turn simple ideas into impactful ventures.

Dr. Caroline's holistic approach to success aligns with my belief that being good with you is an essential component of building a successful business and a fulfilling life.

Watch: https://youtu.be/0f1B-rBzfFc?si=rfYZRhXEUmfSd1bm

07/24/2024

[HAPPENING TOMORROW!]

I believe it's wrong:

– to max out credit cards
– drain your savings accounts
– borrow money from family
– or take on high amounts of debt

to invest in a business or professional development program without FIRST having a solid grasp on the fundamentals of your business.

That's why I'm giving a FREE Masterclass every Thursday at 12PM EST covering the absolutely essentials you need to succeed.

Join 20+ savvy solopreneurs and business owners who've already signed up to elevate their business and their brand.

Register on Humanitix - Building Your Business Foundation: Free Summer Masterclass Series for Solopreneurs hosted by Ali J. Taylor. Online. Dates from Friday May 24th 2024. Find event information.

06/24/2024

Curious about the solopreneur journey? I'm thrilled to share my latest appearance on Episode 165 of the Wealth On Any Income Podcast with Rennie Gabriel! 🎧

In this episode, I dive deep into actionable insights and real-life strategies to help solopreneurs and micro-businesses grow, scale, and thrive. Discover my unique consulting approach, designed to empower you to overcome obstacles and achieve your business goals.

Highlights include:

– What makes my consulting approach unique

– My deep commitment to giving back and the driving force behind it

– Pivotal moments that have shaped my entrepreneurial spirit

– Real client success stories and transformative strategies

Don't miss out on practical tips and inspiring stories that can transform your business. Listen now and take the next step towards your growth and success!

👉 Listen here: https://podcast.wealthonanyincome.com/episodes/https-wealthonanyincomecom-podcast-_ad47JKs