Avenue Bee Studio

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United States
Valparaiso, IN
Avenue Bee Studio

Custom website and brand design for established businesses ready to move beyond templates.

Focused on structure, clarity and user flow so your digital presence not only looks elevated but works for your business. Marketing is essential for small businesses to thrive in today’s competitive landscape. It’s not just about getting noticed—it’s about connecting with your audience, building trust, and standing out from the crowd. As a small business owner, your time is best spent running your

day-to-day operations and focusing on what you do best. Let me take the marketing off your plate, handling everything from strategy to execution. Together, we’ll craft a strong marketing presence that drives growth and lets your business shine.

04/10/2026

She’s live! 💐✨

This website project was all about letting the flowers do what they do best: steal the show. Colorful, expressive, a little unexpected and completely true to Bonnie’s style.

We brought in color through the text and buttons to keep things playful, while keeping the backgrounds soft and neutral so her work could really shine.

Every gallery feels like its own moment. The color, the texture, the movement in her arrangements; it’s all so thoughtfully done.

Bonnie’s work speaks for itself, and this site finally gives it the space to do exactly that!

If you love color, thoughtful design and flowers that feel anything but ordinary, go take a look.

➝ bonniebeeflowers.com

03/30/2026

Most of my work doesn’t start in design.

It starts with figuring out how someone lands on your site, what they need to understand right away and what actually gets them to take action. The design just makes that feel seamless.

If your site feels a little off, it might be time to take a closer look.

03/19/2026

Some websites reach a point where they no longer reflect the level of the business behind them.

For , there was a clear opportunity to elevate both the visual direction and the overall experience.

The focus was on creating a more structured, intentional flow from the first interaction all the way through booking.

That meant clarifying the positioning, organizing services in a way that actually makes sense and making it easy for new clients to take the next step.

Small shifts like this are often what make the biggest difference in how a website performs.

03/17/2026

Up4Movement needed a website that matched the level of structure, intention and results behind the training experience.

This isn’t a typical gym - it’s an appointment-based training studio built for clients who want something more personalized and focused, and the website needed to reflect that from the very first interaction.

The focus was on creating clarity across the entire experience while making sure the online presence felt aligned with the brand they’ve built in person. Everything from the messaging to the layout to the overall flow was designed to feel consistent, intentional and easy to move through.

A big part of that was also reflecting what makes Up4Movement different day to day. Smaller class sizes, more individual attention and an environment where people are known, not just another spot on a roster. That needed to come through just as clearly online.

We strengthened the positioning right away so visitors immediately understand what sets it apart, then carried that structure throughout the site so everything feels cohesive and intuitive. Services are clearly organized, the class schedule is easy to find and new clients can quickly book their first session without having to search for what to do next.

The result is a website that feels much more aligned with the level of training being offered and makes it easier for the right clients to recognize that this is exactly what they’ve been looking for.

→ Take a peek: up4movement.com

If your website feels even slightly disconnected from the experience you offer, it’s worth taking a closer look.

02/28/2026

When Cat reached out, her photography had evolved, but her website was still constrained by a template that no longer reflected the level of her work or helped new clients find her online.

This wasn’t just about a redesign. The goal was to create a space where her photography could lead, supported by clear structure, intentional navigation and an inquiry experience that felt as professional as the experience she creates for her clients. Along the way, we also strengthened the site’s SEO foundation so her work is easier to discover by the people already searching for photographers like her.

Having worked with Cat myself, I can say she has a rare ability to make people feel comfortable in front of the camera. I don’t love being photographed, and she made the entire process feel natural and easy. That same calm, thoughtful approach is something we wanted her website to communicate from the very first click.

The result is a custom website that allows visitors to move naturally from exploring galleries to understanding her offerings and reaching out with confidence, creating an online presence that now reflects both the quality of her work and the experience she provides.

→ Explore her new website at catmacdonald.com

02/26/2026

Something I’ve been thinking about lately is how often growth creates misalignment.

Over the past year, I’ve refined my own brand several times as my direction became clearer. Nothing dramatic, just structure catching up with growth.

As my work evolved and the clients I wanted to serve became more defined, my messaging and digital presence had to evolve with it. And that process made me realize how common this stage actually is.

A lot of businesses assume they need a full rebrand when something feels off. But often, what they really need is clarity. Clearer positioning, stronger structure or a website that reflects the level they’re operating at now, not where they started.

If your site feels slightly behind your growth or your messaging feels broader than it should, that tension isn’t random. It’s usually a sign you’ve evolved.

I’ve been unpacking how to recognize when it’s time to fully rebrand and when it’s time to refine strategically. It’s rarely as obvious as people think.

If you’re in that in between stage, it might be worth taking a closer look.

02/04/2026

✨ New website launch for ✨

Stillwaters came to me with a clear need: a website that truly reflected the heart of the practice while making it easy for women to understand their care options, book appointments and connect with the mission behind the work.

With a beautiful, fully established brand already in place - color palette, logo, typography, icons and patterns created by Amanda - the design process was incredibly seamless. My role was to translate that strong visual foundation into a thoughtful, intuitive website experience.

The result is a site that:

• Clearly explains the Stillwaters care model
• Offers an in-depth look at the practice and its values
• Allows clients to easily book appointments
• Includes an online shop where all proceeds support underserved women in need of mental health care across Indiana

Led by founder Megan, Stillwaters is doing deeply meaningful work, and this website was designed to support both the clinical care and the larger mission behind it.

Visit: stillwatersforwomen.com

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✨Are you an established business looking for a new website? I’m currently booking website projects for April + May.

Send me a DM or fill out my inquiry form at avenuebeestudio.com/contact

01/13/2026

Ten years married and a little Disney and Harry Potter magic felt like the right way to celebrate 🤍

These photos are from our trip to Florida a few months ago. 2025 was a tough year, with a lot of loss and a lot of not-so-fun travel, so this felt like a much-needed escape. We go to Disney around the holidays every year, and celebrating our 10 year anniversary there felt especially grounding. So grateful for my friend for planning this trip for us!

I’ve been quiet here on purpose. I’m an introverted person at heart, and sharing pieces of my life online often feels awkward and forced, especially as a business owner when it can feel like you’re supposed to always be visible.

Stepping back from that pressure has been really good for me. I’ve still been busy working on websites, building things behind the scenes and enjoying life without documenting every part of it.

Grateful for traditions, time away and giving myself permission to move a little slower.

12/12/2025

✨ Website Launch: The Peony Project ✨
A full rebrand + custom Wix website for a business with the sweetest story and the strongest heart.

When Sara first came to me, her business looked very different. For years, she and her grandma delivered fresh bouquets as The Mason Homestead, hand delivering subscriptions together. But as life shifted and Sara became her grandma’s primary caregiver, she needed a business model that could grow with her, and one that still honored their tradition but didn’t rely on weekly deliveries.

That’s where The Peony Project bloomed.

Together, we built a new brand and a fully custom Wix website designed to support this next chapter:

• Seasonal peony subscriptions
• Event boxes for DIYers
• Wholesale options for florists + designers
• Local delivery + nationwide shipping

The site is set up with ecommerce capabilities so subscription sales can launch seamlessly when the season begins. Every page was intentionally crafted to share her story, simplify ordering, and create an easy, beautiful experience for customers near and far.

Seeing this launch today feels extra special. It’s a reminder that our businesses can evolve with us and still stay rooted in who we are.

Congrats, Sara! The Peony Project is officially live, and it’s beautiful 💐

www.peonyproject.online

10/29/2025

You’ve built your business from the ground up — maybe even your own website, too. But as your business grows, your website should grow with it.

That’s when design becomes strategy — and your site turns from an expense into an investment.

👉 Ready to elevate your online presence?
Fill out the form in my bio or DM me to chat about your next step.

10/15/2025

Old World Market came to me needing a fresh look for their website — but without a full rebuild. While I don’t typically design brand new sites in Squarespace, I was happy to give their existing site a strategic refresh.

The goal was simple: make it easier for customers to find what they’re looking for. We reorganized the site’s structure and navigation so menus, catering info and event details are just a click away. Strong imagery helps showcase what makes Old World Market so special, and consistent visual styling ties everything together beautifully.

Before, visitors often left with more questions than answers. Now, it’s clear, cohesive and easy to use — exactly what this local favorite deserves.

Address

Valparaiso, IN

Website

http://avenuebeestudio.com/

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