05/29/2026
📧 What is a “good” email open rate anyway?
If you’ve ever wondered how your email campaigns are really performing, you’re not alone. Open rates can vary by industry, audience, and even how often you send—but knowing what’s considered “good” can help you set realistic goals and improve your results over time.
I’m sharing a helpful breakdown from Constant Contact that explains what a good open rate looks like and how you can use that insight to strengthen your own email strategy.
Inside, you’ll learn:
-What benchmarks to compare your emails against
-Why open rates vary from business to business
-Simple ways to improve engagement over time
At Vero Beach eMarketing, I help small businesses and nonprofits not only understand their email stats—but actually use them to grow. 📈
👉 Read it here: What Is a Good Open Rate for Email? – Constant Contact Blog: https://www.constantcontact.com/blog/what-is-a-good-open-rate-for-email/?pn=verobeachemaketing
If you’re ready to improve your email marketing results, I’m here to help. DM me.
Wondering how your email marketing performance is measuring up? Learn the average email open rate for your industry and get tips to improve.