05/28/2026
Meet Rachel Bradshaw, Vice President of Account Services at Caster Communications.
Since joining Caster in 2020, Rachel has helped lead strategic communications programs across the Pro AV, IoT, smart home, embedded, and emerging technology industries. Before Caster, she spent more than a decade at AVIXA developing training programs, conference content, and collaborative industry events, building a deep foundation in the Pro AV space that continues to shape her work today.
Known for her sharp eye for messaging and branding, Rachel is often the go-to for brainstorming sessions, presentation prep, and fine-tuning positioning. Whether she’s helping name a new product, refining a company narrative, or pressure-testing messaging strategy, she brings a thoughtful, detail-oriented approach that clients trust.
Outside of work, Rachel enjoys hiking, biking, running, rowing, cooking, baking, and spending time with her family. And if you ask her for a hot take, she’ll confidently tell you that dogs are far superior roommates to puppies.