Gerard Agency

Gerard Agency Gerard is a WBE-certified strategic branding and marketing communications agency.

Gerard is a WBE-certified strategic branding and marketing communications agency based in the Chicago area. We partner with our clients to create powerful integrated B2B campaigns that deliver lasting results.

Have you incorporated TikTok into your social media marketing strategy? What are the implications of a potential ban on ...
06/12/2024

Have you incorporated TikTok into your social media marketing strategy? What are the implications of a potential ban on influencer marketing initiatives? Explore Traackr's insights on the potential outcomes of a ban in the United States.

How the potential US TikTok ban could impact creators and influencer marketing programs.

Though LinkedIn phased out organic carousels at the end of 2023, they are still a powerful communication tool for paid a...
06/10/2024

Though LinkedIn phased out organic carousels at the end of 2023, they are still a powerful communication tool for paid ads. To make the most of your LinkedIn ad carousel creatives — check out this post from Sprout Social.

Master every LinkedIn carousel with this guide for social media managers. Learn how to use organic and paid LinkedIn carousels to maximize engagement.

Contextual links can boost your SEO strategy and provide valuable content to the community. Learn more about link buildi...
06/06/2024

Contextual links can boost your SEO strategy and provide valuable content to the community. Learn more about link building strategies in this article from CMI.

Context matters in your content. Contextual links matter in your SEO strategy. Discover three strategies to acquire contextual links to boost your content in the eyes of Google and the linking sites’ audiences.

Looking to reinvigorate your email marketing cadence? Try using more variety in the types of messages you send to create...
06/04/2024

Looking to reinvigorate your email marketing cadence? Try using more variety in the types of messages you send to create new opportunities for engagement. Check out this post from Campaign Monitor for ideas you can use!

Discover 8 types of engaging email content to send to your audience and maximize engagement. Learn how Campaign Monitor can help you succeed in email marketing!

In the age of AI and automation, where should a social media marketer spend their time to make the most impact (and wher...
05/31/2024

In the age of AI and automation, where should a social media marketer spend their time to make the most impact (and where can they leverage tech)? Check out this blog post from Sprout to make the most of your efforts.

Learn which social media tasks require automation and which ones benefit from manual input. Improve your social media workflow and achieve better results.

Email and social media are two of the most powerful channels available to marketer's today. But which is better and how ...
05/29/2024

Email and social media are two of the most powerful channels available to marketer's today. But which is better and how they can they work even better together? Check out this from Litmus to make the most of them both.

Discover 16 strategies for cross-channel integration to break down silos between social media and email marketing. Strengthen your marketing effectiveness by bridging these two powerful channels.

05/28/2024

Though paid search has it's role, it doesn't scale as affordably as SEO. Check out this approach from Hubspot on assessing your total search market (TAM) to estimate your brand's traffic opportunity in organic search.

Discover the untapped potential of organic search in a world of skyrocketing ad costs. Calculate your Search TAM for strategic growth.

Feel like you're spending too much of your waking hours on social media? It's likely folks in South Africa (22.26%) and ...
05/23/2024

Feel like you're spending too much of your waking hours on social media? It's likely folks in South Africa (22.26%) and Brazil (21.48%) are spending even more. Check out the infographic from MarketingProfs.

Social Media Marketing - People in South Africa, Brazil, and the Philippines spend the most time per day, on average, looking at social media platforms on their phones, computers, and other screens, according to ...

Between Google algorithm updates and the rise impact of AI-generated content — Google claims recent updates have reduced...
05/21/2024

Between Google algorithm updates and the rise impact of AI-generated content — Google claims recent updates have reduced unhelpful content by 45% Check out more SEM trends from our friends over at MOZ!

Explore the aftermath of Google's March Core Update and Spam Updates and uncover four major trends shaping the search landscape.

Looking for more ways to use AI in your marketing efforts? Check out this Whiteboard Friday from Moz on using ChatGPT to...
03/07/2024

Looking for more ways to use AI in your marketing efforts? Check out this Whiteboard Friday from Moz on using ChatGPT to help map out a customer journey.

Use ChatGPT to Build a Customer Journey for Your Website — Whiteboard Friday

With the dramatic changes in the social media platforms, are you looking to evaluate social engagement in your industry?...
03/04/2024

With the dramatic changes in the social media platforms, are you looking to evaluate social engagement in your industry? Check out these engagement benchmarks by industry to get a sense of your social performance.

New insights to assist in your performance measurement.

Are you using Dark Mode on your mobile device or computer? Learn all the tricks for email from Litmus on Dark Mode acros...
02/29/2024

Are you using Dark Mode on your mobile device or computer? Learn all the tricks for email from Litmus on Dark Mode across platforms and devices (with wildly varying levels of support).

Read answers to FAQs around Dark Mode email, view code snippets, learn about different tools and tips, & download an all-encompassing "Dark Mode email" toolkit!

Address

28371 Davis Pkwy, Ste 100
Warrenville, IL
60555

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+16303550775

Website

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