ATHOS PR

ATHOS PR CLIMB. CAPTIVATE. CONQUER. ATHOS helps clients traverse the rugged landscape of media, policy, and industry.

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05/09/2026

This is from January, the week before the release of my book "The Invisible Coup." Others in the meeting with POTUS included Treasury Secretary Scott Bessent and Secretary of State Marco Rubio. Thrilled they are now moving to investigate the political activities of Mexican consulates in the U.S.

01/19/2026

I spent two years unearthing the money, names, and machine driving The Invisible Coup against our nation, exposing the depth and breadth of how American elites and foreign powers are politically weaponizing mass migration to shape elections and undermine national security.

This is the most urgent and shocking investigation of my career, and it should unite us not just in outrage, but in action.

01/19/2026

My new book "The Invisible Coup" is out tomorrow. We are already #1 for all books sold on Amazon. Thank you everyone!

08/20/2025

The former strength and conditioning coach at the University of Alabama is out with a new book detailing his journey in coaching and struggle with addiction.

08/20/2025

Support Coach Cochran and the American Addiction Recovery Association

PRE-ORDER NOW‼️ Skull Session: Mastering the Mental Game in Sports, Work, and Life by Coach Scott Cochran

Proceeds go to AARA to advance our mission to Eliminate the Whisper and support families impacted by the Addiction

The most famous strength and conditioning coach in college football uses his story of hitting rock bottom and clawing his way back to success to inspire audiences in life, business and sports.

Few names in college football command respect like Scott Cochran, affectionately known as "Coach Yeah," the 8-time National Championship-winning strength and conditioning coach whose booming voice and relentless energy turned boys into champions at Alabama and Georgia. But behind the rings, ESPN appearances, and hall-of-fame-level hype, Cochran faced an opponent far tougher than any SEC rival: addiction.

Skull Session is his no-holds-barred account of rising to the top, falling hard, and clawing his way back with faith, grit, and the unwavering belief that champions are built in the mind as well as on the field. If Cochran is known for anything, it’s using his distinct voice to turn go-getters into champions. In this motivational book, Cochran blends raw personal testimony with the essential principles that have shaped some of the NFL's greatest stars, including Derrick Henry, Julio Jones, and Minkah Fitzpatrick.

This is a playbook for life. Each chapter centers on a core principle learned in what Cochran calls "skull sessions"—mental-development meetings that taught his players (and himself) to confront their fears, failures, and ambitions head-on. From his near-fatal overdose to his spiritual reawakening, Cochran reveals how he rebuilt his life one day at a time.

Perfect for sports fans, self-improvement readers, and anyone seeking redemption, Skull Session is the ultimate underdog story. It's a testament to the truth that no matter how many times you fall, you can rise again—and rise stronger.

Pre Order Here: https://www.amazon.com/Skull-Session-Mastering-Mental-Sports/dp/1546009736

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