This January

This January An independent creative agency built for next year.

NOOK PART II IS HERE!NOOK’s second chapter will focus on fashion, with a designer developing a capsule collection from c...
05/07/2026

NOOK PART II IS HERE!

NOOK’s second chapter will focus on fashion, with a designer developing a capsule collection from concept to runway…with a film shoot produced by THIS JANUARY. Applications open through May 25th ✨

nook.thisjanuary.com

The only thing harder than a cat on set is 7 cats on set. One of our favorite spots from 2025 is a finalist. Huge love ...
04/27/2026

The only thing harder than a cat on set is 7 cats on set. One of our favorite spots from 2025 is a finalist. Huge love to the incredible team. The campaign included a TikTok mini series that was viewed 20 million times. Shot in LA with our forever bff, director .

CLIENT / BONKERS
Anna Tompkins - Global Head of Marketing, Pet
Imogen Trevitt - Global Senior Marketing Manager, Rhodes Pet Science
Adam Abernethy - Design Director, Toys
Kelcey Dobson - Senior Marketing Executive, Rhodes Pet Science

AGENCY
Agency - THIS JANUARY
Creative Directors - Zach Goodwin , Maggie Winters
Associate Creative Directors - Parvina Gilliam , Mac Schwerin
Senior Project Manager - Camille D***s

CREW
Director - Nathan Colby
Producer - Frederick Balian
1st AD - Aspen Miller
2nd AD - Aya Mheidly .mheidly

CAMERA
Director of Photography - Jiwon Baeq
1st AC - Noah Deats
2nd AC - Gavin Grossi

G&E
Gaffer - Christian Armada
Key Grip - Nathone Giordano
Best Boy Grip - Mathew Seest

ART DEPT
Art Director - Britt Keller
Production Designer - Eve Axness
Props/Styling - Janelle Alexander Smith
Wardrobe - Valerie Truong

VANITIES
Hair/Makeup - Emily Mefford

SOUND
Sound Mixer - Ethan Lee
Sound Design - Brian Crimmins (Neato)

PRODUCTION
PA - Kris Wade
PA - Zane Barrett

POST PRODUCTION
Senior Editor - Jiwon Baeq
Color - Electric Theatre Company

TALENT
Lead - Juliette Cecile
Lead - Aaron Oberst

ANIMAL TALENT
Pets - Studio Animal Services
Animal Trainer - David Meyers
Animal Trainer - Kayla Chacon

04/14/2026

When the people who make skittles, snickers, twix and basically every candy on earth let you tell the story of their 115 years as a company, you’re going to wanna go big. This one involved a WWII recreation (m&m’s were sent in the ruck sack of US soldiers), a handful of dogs (pet care is a huge part of the business) and a spookily well preserved 1990s bedroom. A magical experience a long time in the making ❤️❤️❤️

CLIENT - Mars, Inc.
VP, People and Organization - Rebecca Snow
Global Head of Culture and Engagement - Damian Welch

AGENCY
Partner / ECD - Maggie Winters
Partner / ECD - Zach Goodwin
Director of Accounts - Erica Goodwin
Senior Account Manager - Patrick Taylor

PRODUCTION
Director - Zach Goodwin
1st AD - Martin Hagar
Production Assistant - Kaleb Davis
Production Assistant - Najah Cross

CAMERA
Director of Photography - Jiwon Baeq
1st AC - Alex Guckert
2nd AC - Tristan Au
Media Manager - Joseph Le
Camera PA - Mackenzie Dillon

G & E
Gaffer - Wes Sullivan
Key Grip - Russell Wicks
Grip / Truck Driver - Jason Shinsato
G&E Swing - Nick Putnam
G&E Swing - Brandon Gallagher

ART DEPARTMENT
Production Designer - Danielle Wood
Art Director - Andrea Carolota .carlota

HAIR & MAKE-UP
Hair / Make-Up - Raven Alston

SOUND
Boom Operator - Alex Au

POST
Colorist - Connor Coolbear 
Color House - Electric Theatre Collective
Music - Marmoset Music set
Sound Design - Colin Yark

VOICE OVER
Ella Annaheim

ON CAMERA TALENT
Dr. Chrissy Nichol
Emily Milroy
Farzad Askarpour
Jillian Lewis-Firman
Makenzie Washington
Ursulla Mcleod
Lalitha Asirvadam
Joseph Hernandez
Em German
Dwight Smith
Amira Mahdi
Antonio Smith
Ashley Terrell
Chai Family
Guthrie Scrimgeour
Hannah Yaffe
Isaac Loyal
John Patti
Kaleia Shealy
Kathryn Duck
Katie Angell
Kirill Utagawa
Mark Aaron
Sabrina Halzel
SeanMichael Lansdown
Ushindi Namegabe

🔍 a peek at our campaign for ’s new exhibit, shot with with props handmade by .studio the razzle dazzle pattern was ori...
03/13/2026

🔍 a peek at our campaign for ’s new exhibit, shot with with props handmade by .studio

the razzle dazzle pattern was originally created in WWI to confuse the enemy, disguising a ship’s speed and direction. it’s not clear if it actually worked, but it looks sweet. check out lots more razzle dazzle at SPY’s amazing new exhibit — open now 👀

meet NOOK’s first artist in residence 🤩 his work is incredible, and we’re stoked to see what he’ll make with his time a...
01/14/2026

meet NOOK’s first artist in residence 🤩

his work is incredible, and we’re stoked to see what he’ll make with his time at NOOK. stay tuned 👀

let’s do it all again in 26 ❤️ the januarians // all good photos by
01/02/2026

let’s do it all again in 26 ❤️ the januarians // all good photos by

We believe in the creative power of DC. And we want to give it more room — literally. Meet NOOK, our new artist residenc...
11/12/2025

We believe in the creative power of DC. And we want to give it more room — literally. Meet NOOK, our new artist residency program.

NOOK will invest in one DC artist at a time with funding, workspace, and mentorship. The program is named after a little nook in our office where the artist will have dedicated workspace to bring their vision to life ✨

Our hope is to meet DMV-based (and DMV-curious) artists beyond our own network. If you know someone who should apply, we’d be grateful if you shared. Applications will be ongoing.

→ https://www.thisjanuary.com/nook

Huge thanks to our mentors 💖

One of our forever missions is to support world class art and culture in DC. This summer, we branded and led exhibit des...
11/03/2025

One of our forever missions is to support world class art and culture in DC. This summer, we branded and led exhibit design for BERLIN UNDERGROUND from //

Very, very psyched to share the integrated campaign we produced with and . Everyone should get a chance to see 18 (!) h...
10/22/2025

Very, very psyched to share the integrated campaign we produced with and . Everyone should get a chance to see 18 (!) humans under 3 years old meet their favorite celebrity on set.

ZURU Edge / Millie Moon

Client -
Global Head of Baby Marketing at ZURU Edge - Amelia Watson
Senior Content Marketing Manager - Brittany Eng
Marketing Manager - Julea Cecil
Lead Creative Baby Vertical - Tanya Wong

AGENCY
THIS JANUARY -
Executive Producer -
Executive Creative Director -
Agency Producer -
Senior Post Producer -
Editor -
Client Services -

PRODUCTION
Director - Zach Goodwin
1st AD - Martin Hagar
Producer - Liam Akiva
Associate Producer - Tzipi Edery
Production Coordinator - Rebecca Witzel

CAMERA
Director of Photography - Jiwon Baeq
1st AC - Brandon Regina
2nd AC - Matt Garland
DIT - Joe Menard
BTS Camera - Jon Cospito

PHOTOGRAPHY
Photographer -
1st Photo Assistant - Paty Ramos
2nd Photo Assistant - Michael Alexandre
Digitech - Celso Assunção

GRIP + ELECTRIC
Gaffer - Olivia Riportella
BBE / Board Op - Nick Riportella
3rd Electric - Laura Pearson
Key Grip - Annie Dean-Ganek
Best Boy Grip - Foster McLaughlin
Dolly Grip - Mark Boucher

ART
Asst Art Director - Josh McCollum
Scenic - Rachel Marquez
Carpenter - Mark Griswold
Set Dresser - Izzi Perroncino
Set Dresser - Adelaide Young
Set Dresser - Johnathan Sanchez

WARDROBE + HMU
Stylist - Vanessa Rodriguez
Wardrobe Asst - Megan Jefferies
Wardrobe Asst - Jill Arnold Pallad
Hair & Makeup - Bambi Cambridge

PRODUCTION SUPPORT
Medic - Jen Quercia
Baby Wrangler - Meryl Salzinger
Medic - Mary Kate Kremar
PA - Jordan Witzel
PA - Logan Jones
PA - Connor McKeown
PA - Jordan Gunn
PA - Kristen Gonzalez
PA - Mike Papagni

FINISHING
Composer -
Mix and Sound Design -
Colorist -
Color - ETC London
3D Animation -

TALENT
Stand In - Veronica Matveev

STAGE

Technically this one finished a *long* time ago but hey we’ve been busy! 😂CLIENTJBG SMITH / National LandingEvan Regan-L...
10/16/2025

Technically this one finished a *long* time ago but hey we’ve been busy! 😂

CLIENT

JBG SMITH / National Landing
Evan Regan-Levine - Chief Strategy Officer
Alexandra Myers - Managing Vice President, Brand and Marketing
Kali Bowers - Vice President, Commercial and Brand Marketing

AGENCY

Agency -
ECD -
ECD -
Agency Producer -
Agency Producer - Patrick Taylor
Senior Account Manager - Camille D***s
ACD Design - Parvina Gilliam
ACD Copy - Mac Schwerin
Junior Designer - Andrea Carlota
Junior Copy Writer - Billie Evans
Senior Post Supervisor -
Editor - Joseph Le
Assistant Editor - Mackenzie Dillon

PRODUCTION

Director - Zach Goodwin
1st AD - Martin Hagar
Talent Wrangler - Camille D***s
DP - Jiwon Baeq
1st AC - Dunstan Thompson
Camera PA - Jack Bolger
Media Manager - Mackenzie Dillon
Gaffer - Jeff Fitzgerald
Key Grip - Ryan Clark
Swing - Skylar Carr
Swing - Joseph Woldemariam
Swing - Ryan McNulty
Stylist - Danielle Wood
Style Assist - Andrea Carlota
Style Assist - Billie Evans
Key Hair and Makeup - Brittany Rogers
PA - Najah Cross
PA - Kaleb Davis
PA - Christian Cumber
PA - Kyle Sandhoff
Photographer - Cameron Laque

FINISHING

Color - Color Collective, NYC
Color - Alex Jimenez
Music - “Expat (Instrumental)” by Tom Fox
Music - Licensed by Marmoset
Mix and Sound Design - Colin Yark

Address

1401 14th Street NW
Washington D.C., DC
20005

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