North Coast Communications

06/08/2026

Few things rival ’s ability to connect foreign affairs, international business, and geopolitics. ⚽

With the FIFA World Cup, the 2028 Olympics heading to Los Angeles, and events celebrating America250, the intersection of sports, narrative, and influence is center stage in Washington, DC.

Last week, at the Foreign Policy Sports Diplomacy Summit at the Embassy of the State of Qatar, leaders across the sports industry emphasized the roles of diaspora communities, spending power, and college experience in gaining traction with U.S. audiences. The conversation also highlighted the importance of leveraging digital marketing, IRL experiences, and strategic opportunities to circumvent linear television and leverage new media.

As the United States prepares to host these major sporting events, policymakers will need to manage complex international logistics involving visa frameworks and regional security integrations.

North Coast Communications helps national and international organizations navigate high-visibility environments and make sure their messaging aligns with their goals and the political and geopolitical landscape in Washington and beyond.

02/02/2026

Wheels up for the B5+1 Forum in Bishkek! ✈️

Headed to to engage with business leaders and policymakers.

The relationship between the U.S. and the nations of has entered a new phase, and the private sector has a massive role to play.

From and energy security to digital trade, tourism, and transport logistics, the engagement is real. I’m looking forward to seeing bankable industry and PPP plans that turn policy into action.

If you are in for the B5+1, I welcome meetings and conversations that bridge economic ambitions and audiences in and Central Asia. Happy to connect!

🇺🇸 🇰🇿 🇰🇬 🇹🇯 🇹🇲 🇺🇿

01/15/2026

“Diplomacy does not need to be confined to high-level summits between heads of State.”

So said Christopher Preble, Director, Reimagining US Grand Strategy, at the conclusion of Player-to-People Diplomacy, a Stimson Center event exploring how American athletes – and NFL players in particular – can act as informal U.S. envoys and affect foreign perceptions of the United States.

It was a timely discussion. Sports diplomacy, and cultural diplomacy more broadly, is increasingly salient as traditional tools of U.S. international engagement face political and structural constraints. The 2026 FIFA World Cup, co-hosted by the United States, and the 2028 present high-visibility opportunities to engage global audiences beyond formal diplomatic channels.

The panel underscored how culture and competition often reach foreign publics faster and more credibly than policy pronouncements alone, creating meaningful opportunities for U.S. engagement abroad. Speakers included Don Davis (NFLPA), Troy Vincent (NFL), Evan Cooper (Stimson), moderated by Lindsay Sarah Krasnoff (NYU).

At North Coast Communications, we pay close attention to how influence travels and how institutions can engage global audiences through culture, narrative, and trust in Washington and abroad.

12/19/2025

AI is changing how emails are read — and sometimes rewriting the message before a human ever sees it.

In this piece for PR Daily, we break down how AI-generated email summaries work, why message fidelity is at risk, and what communicators can do now to adapt.

How to design messages for both human and artificial readers.