Brick Factory

04/29/2026

These stats tell a clear story. AI is reshaping how people find information online, with real effects on website traffic. Google AI Overviews and conversational AI tools like ChatGPT, Claude, and Perplexity work in different ways and require different optimization approaches than traditional SEO.

We break down what’s changing and what to do next:
https://www.thebrickfactory.com/ai-impact-on-your-website/

04/02/2026

We review a lot of nonprofit websites. Many organizations just want a fast, clear sense of how theirs is performing. So we built a free Website Grader.

Watch the demo, then run your site. Link in bio.

04/02/2026

We review a lot of nonprofit websites. Many organizations just want a fast, clear sense of how theirs is performing. So we built a free Website Grader.

Watch the demo, then run your site: https://webgrader.thebrickfactory.com

03/17/2026

Erin go bragh!

02/13/2026

A very late but stunning holiday wrap up! Bring on Spring!

12/31/2025

We can't wait. Happy New Year!

12/08/2025

11/27/2025

Happy Thanksgiving!

11/21/2025

AI Overviews are changing how people use Google — fewer clicks, more zero-click results. Here’s what the latest research shows.

Full post here:
https://www.thebrickfactory.com/ai-optimization-guide/

10/31/2025

Sharing is caring. Happy Halloween.