Alabama School Public Relations Association

Alabama School Public Relations Association Alabama's Leader in School Communication

A new ALSPRA podcast is here!We are wishing all of our school public relations friends a great start to the school year!...
08/17/2026

A new ALSPRA podcast is here!

We are wishing all of our school public relations friends a great start to the school year! As the new year gets underway, we hope you’ll take a few minutes to check out this newest podcast, hosted by Riverlight Studios.

In this episode, Bryan Pope sits down with Cindy Warner, Public Relations & Community Education Supervisor for Shelby County Schools and the 2025 National School Communicator of the Year.

Cindy reflects on her 26 year career in school PR and shares her perspective on the role of school public relations, building trust and connections with your community, and why strong communication matters in public education.

Take a listen and hear from one of the best in our profession! Full episode linked in the comments. National School Public Relations Association RiverLight Studios

Join us in celebrating our ALSPRA members who received 2026 NSPRA Golden Achievement Awards! These awards recognize outs...
07/23/2026

Join us in celebrating our ALSPRA members who received 2026 NSPRA Golden Achievement Awards! These awards recognize outstanding strategic work in school public relations, communication, marketing, and engagement.

Congratulations to this year’s Alabama recipients: Hoover City Schools, Mobile County Public Schools, and Tuscaloosa County School System.

We are proud to see the work of Alabama’s school communication professionals recognized on the national level!

Please join ALSPRA in celebrating Terri Brewer, APR, Alabama’s nominee for the 2026 National School Communicator of the ...
07/21/2026

Please join ALSPRA in celebrating Terri Brewer, APR, Alabama’s nominee for the 2026 National School Communicator of the Year!

Terri was recognized during NSPRA’s general session alongside nominees from across the country. Her dedication to public education, strategic communication, leadership, and service has made a lasting impact across Alabama.

We are proud to see Terri honored among this outstanding group of school communication professionals and grateful to have her represent Alabama on the national stage. Congratulations, Terri!

ALSPRA Members, we look forward to connecting with you virtually on Tuesday for our Summer Meeting. Keep an eye on your ...
06/04/2026

ALSPRA Members, we look forward to connecting with you virtually on Tuesday for our Summer Meeting. Keep an eye on your email on Monday for the Zoom link and meeting information. We have a great lineup of speakers planned.

See you Tuesday!

Congratulations to Terri Brewer, APR, on being named Alabama’s nominee for the 2026 National School Communicator of the ...
05/30/2026

Congratulations to Terri Brewer, APR, on being named Alabama’s nominee for the 2026 National School Communicator of the Year!

Terri’s dedication to public education, strategic communication, leadership, and service has made a lasting impact in Alabama. Her passion for telling the story of public education and supporting students, families, and educators is evident in everything she does.

We are proud to see Terri recognized among an outstanding group of school communication professionals from across the nation and honored to have her represent Alabama on the national stage.

We had the best time learning from each other and from incredible professionals at the ALSPRA Spring Conference. The con...
04/14/2026

We had the best time learning from each other and from incredible professionals at the ALSPRA Spring Conference. The conversations, ideas, and connections made this event so valuable for everyone involved.

We hope to see you at our next meeting! Be sure to check out our website (link in our bio), and sign up for our ALSPRA newsletter to stay up to date on upcoming events.



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A big THANK YOU to our amazing sponsors for helping make two days of connection and learning possible at our Spring Conf...
04/13/2026

A big THANK YOU to our amazing sponsors for helping make two days of connection and learning possible at our Spring Conference in Tuscaloosa! ALSPRA couldn’t do this without your support. You helped create the space for school PR pros from across the state to come together, share ideas, and leave feeling inspired.

We’re so grateful for your partnership and the role you play in supporting our schools and communities.

Diamond Sponsor: apptegy
Gold Sponsors: dotedison marketing, FINALSITE, ParentSquare, Riverlight, School Spirit PR, Visit Tuscaloosa

ALSPRA closed out our awards ceremony with the Professional Awards, recognizing individuals who represent the very best ...
04/13/2026

ALSPRA closed out our awards ceremony with the Professional Awards, recognizing individuals who represent the very best of our profession.

The first award, the Emerging Leader Award, honors professionals making a significant impact in school PR within their first five years. These rising leaders are already demonstrating a strong commitment to the field and helping shape the future of school communication.

🌟 Emerging Leader Award
Celebrating rising stars early in their careers:
• Sarah Ching,
• Lauren Ray, Boaz City Schools

🌟 Nez Calhoun Distinguished Service Award
Honoring unwavering commitment and service to ALSPRA:
• Meagan Dorsey, NSPRA (formerly Dothan City Schools)

🌟 Alabama Communicator of the Year
Recognizing outstanding leadership and excellence in the field:
• Terri Brewer, APR, Tuscaloosa County Schools

🌟 Mitch Edwards Memorial APR Award
Supporting continued professional growth and honoring a lasting legacy:
• Terri Brewer, APR

Congratulations to these outstanding professionals for the impact they are making in their schools, communities, and across Alabama.

The ALSPRA Excellence in Strategic Communications Awards are our highest honor, recognizing districts leading the way in...
04/12/2026

The ALSPRA Excellence in Strategic Communications Awards are our highest honor, recognizing districts leading the way in thoughtful, data-driven communication.

Grounded in the RPIE process, these programs go beyond the day-to-day to build trust, strengthen engagement, and make a lasting impact.

Congratulations to our 2026 winners:

🏆Alabaster City Schools: ACS Annual Districtwide Communication Survey

🏆Mobile County Public Schools: MCPSS-U and the Teacher of the Year Luncheon

🏆Tuscaloosa City Schools: Tuscaloosa’s Future Matters: TCS Referendum Campaign

🏆Tuscaloosa County School System: Websites That Work for Everyone: Reimagining the Online Experience in TCSS

🏆Vestavia Hills City Schools: Vestavia Hills City Schools Communication Plan

Selected by accredited National School Public Relations Association members from across the country, this new award category highlights the power of intentional, research-based communication.

Each year, ALSPRA recognizes professionals who demonstrate leadership and skill in telling the stories of our schools an...
04/12/2026

Each year, ALSPRA recognizes professionals who demonstrate leadership and skill in telling the stories of our schools and communities.

The Excellence in Communications Awards honor school systems for their outstanding tactical work, from videos and newsletters to digital media that keep communities informed and engaged.

Please join us in congratulating this year’s Excellence in Communications Award winners:

🏅Alabaster City Schools for Sharing Our Story, the State of Our Schools Video, and the Teacher of the Year Videos

🏅Hoover City Schools for the Finley Awards Video, Focus Act, Spirit Video, the Yearbook, and the HCS Logo Rebranding

🏅Jefferson County Schools for a wide array of excellence, including Dr. Gonsoulin Returns to His Roots, the JeffCoEd Journal, JefCoEd Strong, National Superintendent of the Year Publicity, Storybook Adventures: Creepy Carrots, the Teacher of the Year Banquet, Yes, There is Such a Thing As Free Lunch, and the State Report Card Announcement

🏅Mobile County Public Schools for Stuff the Bus, the Healthcare Career Summer Camp Video, Meet the Teacher, Social Media Threats, Middle School Football Championships, the 9th Annual County Spelling Bee, and Heart of Alabama: Mobile Tensaw Delta

🏅Shelby County Schools for the Day One Video, Lights, Camera, Action, and the Pathways to Excellence Newsletters

🏅Tuscaloosa County Schools & Riverlight Studios for the TCSS Educator Recognition Awards Video Series

🏅Tuscaloosa County Schools for the TCSS Newsletters: Take Five and TCSS News & Notes



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