06/16/2020
Summary
The SEO Specialist will support MMG’s clients by planning and executing SEO deliverables. The ideal candidate has a strong understanding of SEO and can operate programs involving keyword research, search-friendly content, and related technical changes. This individual is responsible for the coordination and ex*****on of SEO projects. The ideal candidate is highly determined, focused yet adaptable, a strong critical thinker with excellent problem-solving skills, and able to manage multiple projects.
Responsibilities
• Perform SEO audits using keyword research and optimization techniques and tools.
• Plan and implement client SEO improvement initiatives.
• Analyze performance of SEO projects.
• Decipher client SEO data (rankings, conversions, Google Analytics, etc.) and recommend solutions for continued SEO improvements.
• Examine and suggest link building opportunities, including backlink building, citation building, etc.
• Draft and edit content for client websites and social media pages.
• Conduct meetings with clients to discuss SEO objectives and potential strategies.
• Keep clients informed of SEO progress and ongoing strategies via conference calls and email.
• May assist with other marketing functions as needed (i.e., paid search campaigns (PPC), social media marketing, email campaigns, etc.)
Skills/Qualifications
• Bachelor's degree in marketing, journalism, communications or related field. Will consider an equivalent combination of education and experience.
• Strong copywriting and editing skills.
• Solid understanding of information architecture and SEO strategy.
• Practical experience with SEO analysis platforms. SEMrush a plus.
• Knowledge of HTML, JavaScript, and CSS as they relate to SEO
• Knowledge of Schema Markup Implementation and JSON-LD
• Hands-on experience editing content via a content management system and/or WordPress.
• Great time management skills.
• Attentive to details and sensitive to deadlines.
Compensation
This is an hourly position. Rate determined based on skill level and experience.
Benefits include paid holidays and vacation.