GreenFrame is a cannabis retail tool used to educate and enhance product knowledge for budtenders and customers in a dispensary by using interactive 3D technology that showcases a cultivator's product details via QR code. For customers, the cannabis retail experience currently depends largely on the knowledge and interest of the budtender they interact with. A change
More than ever, customers are
looking for information beyond typical classifications. Things like cannabinoid content and terpene-driven benefits are more and more influential. A well-informed budtender can increase sales and help drive brand loyalty. In this growing industry, brands need a way to provide a consistent brand experience while arming customers with the information they need to make an informed purchase. GreenFrame has the unique ability to allow customers and budtenders to interact with the product and examine its characteristics in 3D. As cannabis is packaged and consumed in more ways, the ability to explore and research the product is increasingly important to customers. Customers in a dispensary scan a branded QR code to seamlessly open a web-based experience in their mobile browser. There, they can examine the product in 3D form with deep detail at their fingertips.
