03/01/2016
Pretty significant news from Google earlier this month. Directly affects PPC advertisers. They announced the removal of paid search ads from right sidebar. Long term impact isnt known, but we put together an article to help answer any questions/concerns.
http://kozakmarketing.com/google-removes-sidebar-ads-what-now/
Earlier this month, Search Engine Land reported that Google had rolled out a significant change to their desktop search results. After a long-running test (5+ years), Google has decided to remove the paid ads from the right sidebar. There are a couple exceptions, Google Product Listing Ads (PLAs) an…