Design Revolution - Intrepid Partners in Modern Marketing

07/17/2025

🚀 From Experiment to Essential: 3 Imperatives for Digital Marketers in H2 2025

It seems like only a short time ago that AI tools, CTV placements, and multi-ID graphs felt like shiny experiments. Today, they're the scaffolding of many high‑growth plans.

AI = Creative & Media OS
GenAI now drafts copy, builds dynamic assets, and optimizes spend in real-time. If your team still treats AI as a side project, you're losing speed and scale to competitors.

CTV is the New Performance Channel
Streaming's household‑level IDs let us swap "spray‑and‑pray" reach for precision frequency control and outcome metrics. Shift budget, yep, but insist on the same ROI discipline you apply to search and social.

Identity is the New Hot Currency
With cookies fading, first-party data, along with probabilistic signals, form the backbone of personalized journeys.

Ready to trade test mode for beast mode? Strap in, harness the AI, light up the CTV, lock in the IDs—then let's hit "go" and watch the laggards eat your digital dust.

As cookies fade with Search, CTV and AI are among the favoured digital marketing methods, according to a survey of 500+ marketers.

08/12/2024

The changing digital landscape of design is prompting designers to rethink their methods, encouraging greater innovation and unique results but also necessitates the mindful integration of AI to avoid losing the human touch in design.

Explore the evolution and adaptation of graphic design in the ever-advancing age of artificial intelligence, influencing creativity and innovation in the indust

08/05/2024

Sisters Michel & Amazonka discuss tight deadlines, ancient traditions, and the meaning behind their beautiful sports uniforms in this exclusive interview

Sisters Michel & Amazonka discuss tight deadlines, ancient traditions, and the meaning behind their beautiful sports uniforms in this exclusive interview

08/31/2023

Exciting stuff! This integration will let marketers use data for audience segmentation and AI to create relevant content.

Typeface and GrowthLoop partner with Google Cloud and BigQuery.

08/28/2023

https://uxplanet.org/the-increasing-use-of-ai-and-robotics-in-industry-brings-new-challenges-for-ux-designers-23a0cde9667
Interesting read on how using AI and robotics to support or replace human workers will create new challenges in machine-human interaction.

Written by Henry Poskitt

06/16/2022

Congrats to DR Experience client, ANUVU, for their AIX Crystal Cabin Award win on their newly-launched connectivity solution, Dedicated Space™!

06/15/2022

Two of the world's most recognizable and valuable trademarks, Coca-Cola and Jack Daniel's , bring "Jack & Coke" to the market as a co-branded ready-to-drink (RTD) pre-mixed cocktail. Our team is prepared to conduct exhaustive exploratory taste research. Marketing; it's delicious.
https://tinyurl.com/4f7nyh94

The whiskey and cola brands' canned cocktail collaborations will roll out globally this year and include a zero sugar option.

06/01/2022

We're helping sales teams around the globe close bigger, better deals faster with humanized user experiences that report real-time analytics. It's the future of digital marketing, except we're delivering it today.

05/04/2022

Throwback to that time we developed an interactive touchscreen experience for the world's largest private collector of 'signed' movie posters.
The project required digitizing 100's of One-Sheet and various sized posters, with gamified full search and sort touchscreen capabilities. Out of the vault and now safely shareable with the world, it's the galaxy's next best thing to handling the real, and extremely valuable, 27"x40" original signed prints.
Thanks 'Uncle George'😉

04/28/2022

All eyes are on Elon.
https://tinyurl.com/yvrudm36

The Tesla CEO's stated mission around preserving "free speech" tees up looser content moderation policies on a platform already infamous for toxicity.

04/19/2022

Live...and in person, Max is back! https://tinyurl.com/3wh2ha63

The creativity event will run both in Los Angeles and virtually.

04/13/2022

Growing authentic brands through genuine human connection, that's the real win! The future is join us on the journey.