Estrela Interactive

Estrela Interactive Estrela Interactive Specializes in Web Development, Opt-in Email, Social Media and Online Marketing Need assistance with marketing your company online?

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https://www.emarketer.com/content/new-era-retail-ecommerce-emerging
09/21/2021

https://www.emarketer.com/content/new-era-retail-ecommerce-emerging

The year 2021 marks a new era for retail and ecommerce. The pandemic drove a massive shift in almost everything digital, and while 2020 will remain an anomaly in terms of the frenzied pace of adoption, consumers’ new behavior is here to stay. Over the next five years, digital activities will conti...

Well said! :)
08/03/2021

Well said! :)

Do you know what makes digital ads effective, especially compared to more traditional forms of advertising?

I have had a couple of clients dealing with this issue lately. This is a great article:
01/29/2021

I have had a couple of clients dealing with this issue lately. This is a great article:

Small businesses are a more common target for cyberattacks than ever.

Great Article!
12/08/2020

Great Article!

Advances in AI and predictive analytics are using consumer scores to automate business decisions to predict things like risk and fraud. But concern over fairness means companies need to make scores transparent to consumers.

Good stuff!
08/12/2020

Good stuff!

With mobile accounting for more than two-thirds of US digital ad spending, the pandemic's economic effects didn’t spare mobile ad spend. Still, the format is faring slightly better than most other media and will eke out growth in 2020.

Very true indeed!
07/01/2020

Very true indeed!

Digital shoppers want the discovery, inspiration and engagement experiences once provided in stores.

Great article!
04/20/2020

Great article!

Want to know how to get more Instagram followers? Here's an easy one: follow relevant users. When you do, there's a good chance they will take a look at your profile. And when they see that it's full of compelling content that’s relevant to their interests, they just might follow you back.

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