Hyphen Co.

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Hyphen Co.

In short: we're your company's part-time marketing department...
We are a marketing company providing a different take on corporate communications.

07/03/2025

From day one, we’ve been dedicated to connecting people and businesses to build stronger partnerships and unlock new opportunities for growth, sustainably.

Today, we’re excited to announce that we’ve received a 2025 Canadian Business Excellence Award from 🥂

This recognition celebrates the commitment of our entire team to delivering creative solutions and fostering a culture of collaboration and fostering a culture of collaboration and trust.

Cheers to our talented team, clients and partners who make this possible!

12/22/2023

The fulfillment you feel when helping others is unbeatable 🫶

We're greatful to our friends at the .fam for creating a community, finding the space and the time to bring us together in an effort to help those in need in our city. Over two days, the fam:

🍪 Baked & delivered over 2,700 holiday cookies.

🍲  Prepared and delivered over 400 hot meals.

🧤  Organized and delivered over 400 winter care kits.

🎁  Wraped and delivered over 100 special gifts for kids and families in need.

What a meaningful day for our team. An annual tradition, perhaps!

If you get an opportunity to check out, support, and donate to .fam, so many in TO would benefit from it!

12/19/2022

As we wrap up 2022, here are some fun stats we’ve collected over the year!

We definitely couldn't have done it without our 🏆

02/26/2021

Although we appreciate being able to work from home, we do miss how beautiful our office is. And we love the way the sunlight sometimes bounces off our gallery wall, which includes art from some of our favourite artists, like
, , and

01/17/2021

Our projects come in all sizes, but our approach to the methodology and to the outcome is always the same. Sometimes the smaller assignments are a bit more exciting because we get a little more flexibility with our creative options.
Case in point, our for Iterative Law -- a boutique law firm focused on and startup companies. How can we visualize Iterative's unique perspective and approach to servicing its blend of growth-oriented clients? How can it relate to them on a level they understand?
Entrepreneurs like what's bold and they like what's different. So we used black. Black business cards, with white text. And we kept the content to a minimum, because "efficiency" is key. With the logomark we tried to visualize the iterative process through movement of the "i", as it spins and stops at the right position. We also brought in texture for the collateral and built out a design system with patterns and repeated elements to round out the identity.
What do you think of this design approach for a legal company? Would you do the same?

10/01/2020

Our vision for a better world includes a cleaner, healthier planet. One in which we all protect the environment so we can enjoy it together for generations to come. A world of people working together with a shared global vision and a commitment to local impact.

This vision was the driving force behind our decision to commit to the

🔗 Our Commitment to a Healthier Planet with 1% for the Planet
http://hyphenco.com/commitment-healthier-planet-1-percent-for-the-planet/

First image: Zen Zeee from

09/27/2020

Our aim with all of our clients is to create work that matters; that moves the needle, that resonates with customers, and that gets results. So when the work is recognized for its excellence, we are grateful and humbled, and proud of the team that worked so hard to make this happen.

Here's our for , recipient of a 2020 Platinum Award for Best Website. 💖🌟🏅👏🏻

HOW WE DID IT: http://hyphenco.com/hermes-award-winning-digital-strategy-b2b-human-centered-design-firm/

08/18/2020

If you're looking to relaunch a legacy brand but are discouraged by all the restrictions, start with our post for some encouragement and tips.
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We welcome boundaries, restrictions, red tape and challenges in general - they give us a sense of necessity. That's because we believe there's always some wiggle room, as long as you do can find it in a caring and kind way. We share how we broke through institutional barriers to do exciting and bold work at top speed working with University of Toronto, Mississauga MMPA program.
:
:
🔗 in bio: How to Roll Out a Bold Design in a Legacy Environment in 3 Months - from PSEWeb @ Hyphen Co.

08/02/2020

We love building systems. Far from being a simple exercise in , brand systems are rooted in a company's core values, attitudes, culture, and history. We always say, "We're not turning you into something you aren't. Rather, we are merely revealing who you really are."

Ramsden is one of Canada's few esteemed foundries. Located in London, Ontario, it's a family business with deep roots in the community spanning generations. Naturally, there was a lot of material for us to use to create a great brand.

We helped Ramsden establish their voice. Communicate their positioning. And implement the proper tools to reach out and track new business and relationships. It was a full stack marketing implementation, from foundation to funnels, and from purpose to print.

"Our organization worked with Hyphen on a branding refresh project, help capture our essence and build marketing tools. It was (and will continue to be) a real pleasure to collaborate with the whole team at Hyphen as they balanced a high degree of professionalism and creativity with a personal touch and taking the time to truly understand what we are about as a company. Put it all together and we arrived at results that just fit and work for where we are headed. Thank you!" -- Andrew Ramsden, President

@ Toronto, Ontario

07/22/2020

🔗 How to Roll Out a Bold Design in a Legacy Environment in 3 Months
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:
Head over to the link in bio to read our experience & tips.
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A kind THANK YOU goes out to:
➖ and for partnering with us on this exciting initiative
➖ for sharing our experience with the Canadian higher-ed institutions.

06/07/2020

We miss being in our office surrounded by motivational & inspirational messages like our
'F**k S**t Up' 3-D-ish artwork.
🎥 by our & Chief Smile Officer from our 2019 B-Day party.
🎥

05/27/2020

When & why you should invest in your website and during this challenging time: .
1. You've pivoted your business model or strategy to suit today's challenges. Don't pass on the opportunity to bring awareness to what you've done. .
2. Your business hasn't been affected yet and even if your business was made to survive this, your customers' lives have been shaken and that's bound to have an impact on your business. .
🔗 in bio: ADAPTING YOUR WEBSITE FOR A CHANGED WORLD. .
If your community would find this useful, please share 🤝

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http://www.hyphenco.com/

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