DoubleTake Design

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DoubleTake Design DoubleTake Design helps create, build and revitalize brands. DoubleTake Design helps clients triumph through winning brand strategies and inspired execution.

While the marketing landscape today often seems to revolve around the flavor of the hour, our approach is thoughtful, commonsense and yet, always reveals what’s most compelling and provocative. After all, your brand is your biggest asset. Our mission is to unleash its fullest potential — whether through a first iteration or a complete reinvention.

New website. A practice with a clear point of view.We’re proud to introduce the new website for Katz Group LLC, led by i...
10/12/2026

New website. A practice with a clear point of view.

We’re proud to introduce the new website for Katz Group LLC, led by intellectual property attorney Julie Katz.

Built around “Strategic Intellectual Property Counsel Rooted in Relationships℠,” the site showcases the firm’s expertise, the clients it serves and Julie’s personal approach to protecting what matters to their businesses.

To bring that personal touch to life, Amanda from The Branding Babe traveled to Chicago for a custom photo shoot that beautifully captured Julie’s personality.

Congratulations, Julie! Thank you for trusting DoubleTake Design with your new website.

Take a look: bit.ly/KatzGroup

Katz Group LLC provides strategic trademark, copyright and IP litigation counsel rooted in relationships. Based in Chicago, serving clients worldwide.

09/16/2026

Take a look at Novo Advisors’ insightful analysis of the changing bourbon market and the forces reshaping the industry: bit.ly/BarrelProblem

This is the first in what will be an ongoing series of white papers by Novo. We’re proud to have partnered with their marketing team on this initiative. DoubleTake designed the white paper and built a landing page, both of which will serve as templates to support the broader thought leadership campaign.

We love projects that bring strategy, content, design and digital together — and we’re always excited to help our clients turn their expertise into engaging, effective communications.

Kudos to the Novo team for bringing this timely market analysis to life.

A new mark for a new era of Integrated Document Technologies, Inc. (IDT).For years, the company had been associated with...
08/19/2026

A new mark for a new era of Integrated Document Technologies, Inc. (IDT).

For years, the company had been associated with document scanning and paper-based workflows. But the business has evolved into something far more powerful: an AI-enabled intelligent automation company helping organizations understand and move information through smarter workflows.

So their founder reached out to DoubleTake. And the shift in business focus became the heart of the redesign.

The new symbol is built from four abstracted “i” forms — a reference to information, arranged to suggest flow, connection and structure. In the negative space at the center, a subtle spark emerges, hinting at intelligence and AI capability. Even the dots can be read as documents moving through a system and being transformed into something more useful.

The result is a cleaner, smarter identity that reflects where IDT is headed, not where it started.

From documents to data. From data to intelligence.

Proud to have helped bring that story to life. Congratulations, IDT!

Learn more about our Brand Revitalization services here: bit.ly/BrandRevitalize

07/17/2026

Restorative habitats, powered by the sun. ☀️🌿

Every ENGIE Distributed Solar array was planted with region-native, pollinator-friendly vegetation — one of the program’s biggest differentiators, and a teaching tool for the school groups and community visitors who stopped by.

We turned it into an educational social series. See the full case study →
bit.ly/ENGIEpollinators
 

Most brands only go to ten. Ours go to eleven. 🎸There’s something special about building a brand from absolute scratch —...
05/28/2026

Most brands only go to ten. Ours go to eleven. 🎸

There’s something special about building a brand from absolute scratch — starting with nothing but an idea and turning it into something that makes noise in the market.

No existing logo. No established voice. No safety net.

Just pure creation.

That's our sweet spot. We take brands from zero to eleven, crafting identities that don't just show up, they stand out in a crowd.

Swipe to hear from clients who started with nothing and ended up with brands that truly amplify their business.

Ready to turn your idea up to eleven?
Let's talk: bit.ly/hi-DTD

02/20/2026

A logo is often the first impression. It should feel intentional, memorable and built to last.

Since 1998, DoubleTake Design has created logos for companies, restaurants, business teams, renewable energy projects, products and more — from one-off event marks to full brand systems with comprehensive guidelines.

This reel captures a small slice of decades of design.

If you’re ready for a logo that works as hard as you do, let’s talk!

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Westmont, IL
60647

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