05/26/2026
Proud to share that the Georgetown Men’s Basketball HOYA BOLD campaign, created and produced by Echo Brand Group in partnership with Georgetown University, has been recognized with two honors at the 47th Annual Telly Awards.
The campaign earned:
Silver Telly Award
https://lnkd.in/esbKDXfM
Georgetown Men’s Basketball In-Game Promos | HOYA BOLD
Non-Broadcast — Branding Category
Bronze Telly Award
https://lnkd.in/eW7KnJuY
Georgetown Men’s Basketball Pre-Game Hype Video | HOYA BOLD
Promotional Video — Sports Category
With more than 13,000 entries submitted from across the global creative, media, entertainment, sports, corporate, and higher education communities, this recognition is a meaningful validation of the strategic and creative ambition behind the HOYA BOLD platform.
For Georgetown Men’s Basketball, HOYA BOLD was designed to do more than promote games — it was created to energize the fan experience, elevate the in-arena atmosphere, strengthen the program’s brand identity, and connect the proud tradition of Georgetown Basketball with a new era of momentum.
Congratulations to Georgetown Athletics, Georgetown Men’s Basketball, the coaching staff, student-athletes, internal marketing and game presentation teams, who helped bring this work to life.
HOYA SAXA. HOYA BOLD.
Echo Brand Group https://lnkd.in/esjKkKm
