Escape Room PPC

Escape Room PPC Escape Room Marketing Agency that believes in Bookings & Revenue. Learn more: https://escaperoomppc.com/

7 Google Ads mistakes escape rooms keep making, and why they cost you bookings.01. Bidding on "escape room" without a lo...
03/25/2026

7 Google Ads mistakes escape rooms keep making, and why they cost you bookings.

01. Bidding on "escape room" without a location modifier
02. No negative keywords for "buy", "job", "review"
03. Sending paid traffic to your homepage
04. Running broad match with no search term audits
05. Ignoring Friday afternoon booking surge windows
06. No competitor campaigns at all
07. Birthday and team building in the same ad group

Every one of these bleeds budget. Every one of them is fixable.

Drop a comment if you want to know which one is hurting your account the most.

I looked at an escape room's Google Ads account recently.On paper, it looked fine.The account was spending $2,600 a mont...
03/20/2026

I looked at an escape room's Google Ads account recently.

On paper, it looked fine.

The account was spending $2,600 a month.
Google said it was 91% optimized.
Everything looked healthy.

It wasn't.

Here is what was actually hiding inside:

338 ads were sending people to broken or wrong pages.

17 keywords had generated zero bookings. Not one. That was $290 a month burning for more than 6 months.

Birthday party ads were pointing to a team building page.
Wrong page. Wrong intent. Wasted click.

And they had 61 duplicate keywords bidding against each other.

This is the part most escape room owners never get told:
Google Ads can look healthy while quietly wasting your budget.

If you want a fast self-check, look at these 3 things today:

1. Disapproved ads
2. Search terms that make no sense
3. Landing pages that do not match the ad

If one of those is broken, there is usually more underneath.

We put together a free 27 point audit for escape room businesses.
No hard pitch. Just a clear look at where the money is going.

Get the audit here:
https://escaperoomppc.com/audit

Or comment "audit" and I will send you the link.

Address

3123 Midwestern Pkwy #156B
Wichita Falls, TX
76308

Telephone

+13478979711

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