30&Madison

We help brands discover their voice & achieve their business goals through the power of social media!

Hey there, we’re Mallard Social Marketing!

📲👀 We’re on a mission to help brands demystify social media, create a strong online presence and stand out in the noisy world of social media.

✨📈📚Our core principles embrace creativity, analytics and above all, education.

🔍💪We’re excited to share more on how our boutique brand is empowering others to master their social media presence.

📣 Give us a follow or share our profile with fellow social aficionados!

06/11/2026

TL;DR: AI is robbing you of your competitive edge.

The popular advice right now is to "use AI, but make it sound like you." But evidence is pilling up that it's nearly impossible to do that.

🤔 Why? Because all of the Large Language Models (LLMs), aka AI, are starting to sound the same.

So if you're using ChatGPT or Claude to define your voice and messaging, you're risking the one thing that makes your brand competitive: your differentiation.

👉 If this post made you realize you're not actually sure what makes your brand different, Defining Your Brand Online is a good place to start. Click the link in bio to access it.

06/08/2026

Still refusing to post Reels? Bold strategy. Unfortunately, the data has thoughts and may just convince you otherwise.

Curious what other outdated social strategies might be holding your brand back? Check out the free State of Social 2026 Debrief at the link below for the 4 expert insights changing the game right now.

https://bit.ly/3PP4Naz

06/01/2026

If you read this and thought "wait... this sounds exactly like me"

Hi. You might be my dream client.

Now the question is...is the feeling mutual? 🥰

05/28/2026

This is something I'd tell you if I wasn't afraid to hurt your feelings... your social media strategy is really missing the mark (read: YIKES).

The easiest way to fix it? Take 12 minutes to watch the free State of Social 2026 Debrief.

I'm breaking down what’s actually happening right now on all the social media platforms and the 4 easy shifts that can help you start attracting more views, engagement, and followers without wasting more time guessing.

Hit the link HERE: https://30andmad.thinkific.com/courses/StateofSocial2026

05/27/2026

If you've ever wondered what I actually do as 30&MADISON... here you go.

Swipe to see exactly who I work with, how I help, and the different ways we can work together depending on where you are in your brand journey.

From DIY learning to hands-on strategy to ongoing support, I've built a path for where ever you need to go. 👀 Not sure which option is right for you? Take the 45-second quiz below and I'll help point you in the right direction.

https://bit.ly/4v8EbjK

05/21/2026

Your strategy stinks… but honestly, it’s not your fault. Here's why 👇

Social media changes FAST and most people don't have the time or energy to keep up with every algorithm shift, platform update, and expert opinion out there.

So I combed through all of it for you and pulled out the 4 biggest shifts shaping social media right now. 👀

Your posts probably aren't flopping because your content sucks. Your strategy just needs a refresh.

Save yourself the time and energy and grab the FREE State of Social 2026 Debrief at the link in bio

05/18/2026

A social strategy glow up AND a personal glow up? We love a well-rounded launch. 💅

Documented a little bts from filming because if the freebie made me put on makeup, you know it's worth the download!

State of Social 2026 Debrief: The 4 Shifts You Need Right Now is officially live and free at the link in my bio. Plus, I included a Do’s & Don’ts cheat sheet with actual action items you can start applying to your content and strategy immediately.

More engagement, more followers, and more business are four easy shifts away.

05/12/2026

You can have all the AI prompts in the world and still feel like you're wasting your time trying to nail down your ideal branding.

Because AI can help you execute.
It cannot define YOU.

That’s why I created Defining Your Brand Online. This isn’t information overload. It’s a quick, guided course where I’m essentially holding your hand through the process of defining your brand so you can stop wasting time and start making money.

If you want to:
✅ Stand out on social
✅ Show up every time you post sounding like YOU
✅ Be able to explain your value and have people remember it
✅ Reduce the number of social platforms you're on...

This course is calling your name. Check out more details at the link in bio.

05/08/2026

No offense, but it’s obvious when your branding has been DIY’ed… and yes, it’s costing you business.

Don't stress. The branding that you actually want (the one that feels effortless, looks good, and actually gets you clients!) is way closer than it feels.

This course is something you can do in one sitting and replaces months of guessing, overthinking, and trying to DIY your way through it.

If your brand isn’t working the way it should be, this is where you fix it.

Here is the link to enroll: https://30andmad.thinkific.com/courses/DefiningYourBrandOnline

02/08/2026

The captions no one asked for, but the ones everyone wants.

Slightly unhinged hooks ahead! If this is your brand voice, I salute you 🫡

Address

Wilmington, NC
28401-28412

Website

https://30andmad.com/

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