10/15/2026
EDDM and a mailing list both put your postcard in a mailbox. They just choose the mailboxes differently.
Every Door Direct Mail goes to every household on the carrier routes you pick. It's the right call when your next customer could live in any house near you, like a restaurant, a salon or a home service company.
A mailing list goes only to the names on it. That's the right call when you already know who you want: past customers, members, donors, or businesses in one industry.
Some campaigns use both, EDDM to reach new neighbors and a list to bring back the people who've already bought from you.
Not sure which one fits your offer? Ask us before anything goes to press.
https://linprint.com/direct-mail/