02/19/2026
One of the biggest headlines this week! 👇
The EU is officially turning up the heat on TikTok, accusing the platform of violating the Digital Services Act (DSA) over “addictive” features like infinite scroll and autoplay.
This is significant because the DSA isn’t just about moderating content, it’s about platform design. Regulators are questioning whether engagement-driven features engineered to keep users scrolling, especially younger audiences, cross the line into harmful territory.
If enforced, this could mean:
• Design changes to feeds
• More user control and transparency
• Major fines for non-compliance
And the ripple effect? It likely won’t stop at TikTok. Other platforms built on endless, algorithm-driven feeds could face similar scrutiny.
For brands and marketers, this signals a shift: the future of social may lean less on maximizing time-on-app and more on responsible, sustainable engagement.
What’s your take? Necessary regulation or overreach?
The EU just accused TikTok of "addictive design". ByteDance dropped an AI video tool that could shake up the industry. And X is completely changing how developers pay for API access. Here are 5 social media updates you need to know this week 🚨 👉 TikTok is under fire from the European Commissio...