Jenn The Marketer

01/29/2022

Today I closed Jenn The Marketer for good. Here's the thing:

In 2019, I recorded my LinkedIn Learning course, Personal Branding on Social Media.

In 2019, I also felt I had NO CHOICE but to start my own tutoring company. I rebranded my marketing company No Blue Creative to Jenn The Marketer to match my tutoring company's name Jenn the Tutor.

I used the strategies I taught in Personal Branding on Social Media on LinkedIn Learning to GROW my own business, Jenn the Tutor

IT TOOK OFF IMMEDIATELY. What I thought would take 2 years took less than 3 months. I was profitable almost instantly and made more in month 3 in my business than I made in 2 months with my former tutoring coming

When the pandemic destroyed my business, I was able to rebuild with my own LinkedIn Learning Course personal branding strategies. I, along with students/families I work with, was featured in national publications and my business that was demolished is now receiving leads and opportunities off of social media.

It works. I can say without a doubt my LinkedIn Learning Course on Personal Branding on social media is my BEST WORK. It teaches you how to position yourself for opportunities, make meaningful connections and develop yourself as a professional.

I don't take clients anymore, nor do I feel the need to take clients anymore. LinkedIn Learning teaches you exactly what I would have taught you as Jenn The Marketer.

I know because I use the personal branding strategies from my LinkedIn Learning course every day. So while I am walking away from Jenn The Marketer, I kind of am not. My LinkedIn Learning Course is still available to help you

Please keep tagging me to let me know how it works for you. Please email or message me with questions and success stories. I will keep using these strategies to grow Jenn The Tutor.

Join Jennifer W. Jessie for an in-depth discussion in this video, Let's build your personal brand right, part of Personal Branding on Social Media.

12/04/2020

I shared some tips with the Virginia State Bar Magazine (thank you Deirdre (Dee) Hanley Norman for the opportunity and feedback) on how to network and connect on social media

1. Find a social media home
2. Let clients know your value in your profile
3. Don't Just Show Up, Have a Meaningful Conversation
4. Find Parallel Partners
5. Familiarize yourself with Ethical Guidelines (SUPER IMPORTANT)- thank you Tom Spahn at McGuireWoods LLP for the index ethical decisions and the Ethics department at the Virginia State Bar for reviewing this article and providing feed back

Read more about all my tips here:

GENERAL INTEREST These are all possible ideas for posts on social media. Did you read a great article? Post the article, tell others why you found it to be valuable, tag the author and start a conversation with them about it. Did you have a rowdy conversation with your fellow lawyers during a meetin...

04/23/2020

Less than 2000 followers... didn’t pay a cent for ads

Discussing why this matters and doesn’t matter soon

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04/08/2020

I lost all of my income almost overnight due to the Covid 19 (coronavirus) crisis. I know I am not alone and many of you are looking for work.

In my personal branding course we develop a personal branding statement for those looking for opportunities as small business owners. I've modified that for job seekers:

I serve as [insert role] and in that role [insert problem you are solving], which leads to [outcome that company and client would want].

In the article I detail how to modify this statement for LinkedIn headlines and resume objectives.

Read more about this here: https://www.linkedin.com/pulse/what-should-i-write-my-linkedin-headline-resume-when-jennifer/

Will be putting out additional guidance for you all so keep an eye out.

In my personal branding course* I teach people how to reformat their pages and profiles to get business and build a network to generate leads. While marketing for a business and marketing yourself for a job has some common elements, they are not exactly the same.

02/04/2020

If you are trying to develop an ideal client profile to attract and retain your ideal client, did you know that you could use Pinterest to help that process along? That's right, pinterest can help you hone in on what your ideal client wants and needs. In my course on LinkedIn Learning, I discuss how to develop an ideal client profile and use Pinterest to get to know your ideal client better. If you click this link you can watch a video on how to do just that. Best part, for 24 hours after you click the link you will not have to pay to watch my course and explore others on LinkedIn learning. Check it out today

Join Jennifer W Jessie for an in-depth discussion in this video, Let's build your personal brand right, part of Personal Branding on Social Media.