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Social media management services for small businesses looking to grow their Instagram Community. Whet

06/12/2020

When you're not in public, are you a sound on or sound off kind of person? 🎶 Swipe for stats that'll make you wish you started adding subtitles to your videos sooner 👉🏾⁠⠀
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Not only do 𝘀𝘂𝗯𝘁𝗶𝘁𝗹𝗲𝘀 𝗺𝗮𝗸𝗲 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗺𝗼𝗿𝗲 𝗮𝗰𝗰𝗲𝘀𝘀𝗶𝗯𝗹𝗲, they also 𝗺𝗮𝗸𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝗺𝗼𝗿𝗲 𝗹𝗶𝗸𝗲𝗹𝘆 𝘁𝗼 𝘄𝗮𝘁𝗰𝗵 what you're posting.⁠⠀
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If you've ever seen someone quickly tap through an IG story of a person talking, you'd know that 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘁𝗵𝗲 𝘀𝗼𝘂𝗻𝗱 𝘁𝗵𝗲𝘆'𝗿𝗲 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗹𝗶𝘁𝘁𝗹𝗲 𝘁𝗼 𝗻𝗼 𝘃𝗮𝗹𝘂𝗲 out of it unless the person has summarized what they're saying on screen.⁠⠀
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So 𝗯𝗲 𝘀𝘂𝗿𝗲 𝘁𝗼 𝗮𝗱𝗱 𝘀𝘂𝗯𝘁𝗶𝘁𝗹𝗲𝘀 𝘁𝗼 𝗹𝗼𝗻𝗴𝗲𝗿 𝘃𝗶𝗱𝗲𝗼 𝗰𝗼𝗻𝘁𝗲𝗻𝘁. And when it comes to stories and shorter videos like reels, 𝗮𝗱𝗱 𝗮 𝘀𝗵𝗼𝗿𝘁 𝘀𝘂𝗺𝗺𝗮𝗿𝘆 𝗼𝗳 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂𝗿 𝘀𝗮𝘆𝗶𝗻𝗴 𝘁𝗼 𝗲𝗮𝗰𝗵 𝗰𝗹𝗶𝗽, so people can get the value even without the sound 😉

13/11/2020

Long captions will be back next week lol, but in the meantime I'll be working on some resources about influencer marketing that I can't wait to share 😉 Hope you all have a great weekend!

09/11/2020

Short break from my usual long captions 😅 Let me know what you get👇🏾

06/11/2020

3 MISTAKES YOU DON'T WANT TO MAKE WHEN ENGAGING WITH OTHER ACCOUNTS 📲⁠⠀
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𝙂𝙖𝙞𝙣𝙞𝙣𝙜 𝙖𝙣 𝙖𝙪𝙩𝙝𝙚𝙣𝙩𝙞𝙘 𝙘𝙤𝙢𝙢𝙪𝙣𝙞𝙩𝙮 𝙘𝙤𝙢𝙚𝙨 𝙛𝙧𝙤𝙢 𝙩𝙝𝙤𝙪𝙜𝙝𝙩𝙛𝙪𝙡 𝙚𝙣𝙜𝙖𝙜𝙚𝙢𝙚𝙣𝙩. Here's what to avoid when engaging with other accounts.⁠⠀
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1️⃣ 𝙁𝙤𝙡𝙡𝙤𝙬 𝙛𝙤𝙧 𝙛𝙤𝙡𝙡𝙤𝙬⁠⠀
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𝙄𝙣𝙨𝙩𝙖𝙜𝙧𝙖𝙢 𝙗𝙤𝙤𝙨𝙩𝙨 𝙘𝙤𝙣𝙩𝙚𝙣𝙩 𝙩𝙝𝙖𝙩 𝙜𝙚𝙩𝙨 𝙖 𝙡𝙤𝙩 𝙤𝙛 𝙚𝙣𝙜𝙖𝙜𝙚𝙢𝙚𝙣𝙩. Even if follow for follow gets you a higher follower count it won't benefit your engagement rate if those people don't actually care about your content/offerings.⁠⠀
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2️⃣ 𝙇𝙚𝙖𝙫𝙞𝙣𝙜 𝙜𝙚𝙣𝙚𝙧𝙞𝙘 𝙘𝙤𝙢𝙢𝙚𝙣𝙩𝙨⁠⠀
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People spend a lot more time creating content these days. To honor that work and make it more likely that you'll build a more genuine connection 𝙡𝙚𝙖𝙫𝙚 𝙘𝙤𝙢𝙢𝙚𝙣𝙩𝙨 𝙩𝙝𝙖𝙩 𝙨𝙝𝙤𝙬 𝙮𝙤𝙪'𝙫𝙚 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙧𝙚𝙖𝙙 𝙩𝙝𝙚𝙞𝙧 𝙘𝙖𝙥𝙩𝙞𝙤𝙣𝙨.⁠⠀
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3️⃣ 𝙎𝙥𝙖𝙢𝙢𝙞𝙣𝙜⁠⠀
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Similarly to follow for follow, spam liking may get someone's attention (they may even like some of your photos back), but 𝙞𝙩 𝙬𝙤𝙣'𝙩 𝙗𝙪𝙞𝙡𝙙 𝙖 𝙨𝙪𝙨𝙩𝙖𝙞𝙣𝙖𝙗𝙡𝙚 𝙧𝙚𝙡𝙖𝙩𝙞𝙤𝙣𝙨𝙝𝙞𝙥 𝙬𝙝𝙚𝙧𝙚 𝙩𝙝𝙚𝙮 𝙖𝙘𝙩𝙪𝙖𝙡𝙡𝙮 𝙘𝙖𝙧𝙚 𝙖𝙗𝙤𝙪𝙩 𝙮𝙤𝙪𝙧 𝙘𝙤𝙣𝙩𝙚𝙣𝙩.⁠⠀
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𝙒𝙝𝙞𝙘𝙝 𝙤𝙛 𝙩𝙝𝙚𝙨𝙚 "𝙨𝙩𝙧𝙖𝙩𝙚𝙜𝙞𝙚𝙨" 𝙝𝙖𝙫𝙚 𝙮𝙤𝙪 𝙗𝙚𝙚𝙣 𝙤𝙣 𝙩𝙝𝙚 𝙧𝙚𝙘𝙚𝙞𝙫𝙞𝙣𝙜 𝙚𝙣𝙙 𝙤𝙛 𝙩𝙝𝙚 𝙢𝙤𝙨𝙩? Let me know in the comments👇🏾

02/11/2020

3 TYPES OF SHAREABLE CONTENT YOU CAN CREATE RIGHT NOW 👇🏾⁠⠀
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To prevent the spread of misinformation during the election, Instagram has removed the "recents" hashtag tab. 𝙏𝙤 𝙢𝙖𝙠𝙚 𝙨𝙪𝙧𝙚 𝙮𝙤𝙪𝙧 𝙥𝙤𝙨𝙩𝙨 𝙨𝙩𝙞𝙡𝙡 𝙜𝙚𝙩 𝙨𝙚𝙚𝙣, 𝙮𝙤𝙪 𝙢𝙪𝙨𝙩 𝙢𝙖𝙠𝙚 𝙩𝙝𝙚𝙢 𝙨𝙝𝙖𝙧𝙚𝙖𝙗𝙡𝙚!⁠⠀
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Here's 3 ways to do it...⁠⠀
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1️⃣ 𝙄𝙣𝙛𝙤𝙜𝙧𝙖𝙥𝙝𝙞𝙘𝙨⁠⠀
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Instagram is a visual platform! Break down complex ideas from your industry/niche into simple, on-brand graphics.⁠⠀
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2️⃣ 𝙃𝙤𝙬-𝙏𝙤 𝙋𝙤𝙨𝙩𝙨⁠⠀
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Keep these short and simple. Teach your audience something new with a quick video tutorial or a carousel post.⁠⠀
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3️⃣ 𝙎𝙩𝙖𝙩𝙞𝙨𝙩𝙞𝙘𝙨⁠⠀
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People love to share fun facts, so do some research and share a benefit of one of your product ingredients/features or a surprising stat about your industry/niche.⁠⠀
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𝙒𝙝𝙞𝙘𝙝 𝙤𝙛 𝙩𝙝𝙚𝙨𝙚 𝙙𝙤 𝙮𝙤𝙪 (𝙬𝙖𝙣𝙩 𝙩𝙤) 𝙪𝙨𝙚 𝙛𝙤𝙧 𝙮𝙤𝙪𝙧 𝙘𝙤𝙣𝙩𝙚𝙣𝙩? Let me know in the comments 😊

30/10/2020

3 WAYS TO SPOT "FAUX INFLUENCERS"👇🏾⁠⠀
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Because some "influencers" may not actually have the audience you think they do ☕️⁠⠀
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1️⃣ 𝙋𝙖𝙮 𝙖𝙩𝙩𝙚𝙣𝙩𝙞𝙤𝙣 𝙩𝙤 𝙩𝙝𝙚𝙞𝙧 𝙚𝙣𝙜𝙖𝙜𝙚𝙢𝙚𝙣𝙩 𝙧𝙖𝙩𝙞𝙤⁠⠀
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The algorithm has made it a lil harder for everyone to get as much engagement as they used to...⁠⠀
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However, if you use the calculation pictured on 5 of their posts and it's not looking too good compared to the average...it's time to move on ✌🏾⁠⠀
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2️⃣ 𝙏𝙖𝙠𝙚 𝙖 𝙡𝙤𝙤𝙠 𝙖𝙩 𝙩𝙝𝙚 𝙘𝙤𝙢𝙢𝙚𝙣𝙩𝙨 𝙤𝙣 𝙩𝙝𝙚𝙞𝙧 𝙥𝙤𝙨𝙩𝙨⁠⠀
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If they're full of generic things like "wow!" or "love your page!" (especially when the person doesn't even follow them 🤨) you may want to find someone else to rep your brand.⁠⠀
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3️⃣ 𝘾𝙝𝙚𝙘𝙠 𝙤𝙪𝙩 𝙨𝙤𝙢𝙚 𝙤𝙛 𝙩𝙝𝙚𝙞𝙧 𝙛𝙤𝙡𝙡𝙤𝙬𝙚𝙧𝙨' 𝙖𝙘𝙘𝙤𝙪𝙣𝙩𝙨⁠⠀
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It's normal to have some bot followers, but if a large chunk of them look like bots or aren't from the same place as the influencer, they may have been bought 🧐⁠⠀
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Most influencers aren't as willing to post just for free product anymore, so I want you to 𝙢𝙖𝙠𝙚 𝙨𝙪𝙧𝙚 𝙮𝙤𝙪'𝙧𝙚 𝙜𝙚𝙩𝙩𝙞𝙣𝙜 𝙧𝙚𝙖𝙡 𝙫𝙖𝙡𝙪𝙚 𝙤𝙪𝙩 𝙤𝙛 𝙩𝙝𝙚𝙨𝙚 𝙘𝙤𝙡𝙡𝙖𝙗𝙨 👍🏾

28/10/2020

Graphic based on tweet by ⁠⠀
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Hashtags are one of the best ways to expand your reach on IG...if you use them strategically 😉⁠⠀
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I loved the way broke down the different types of hashtags you can add to your posts!⁠⠀
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When it comes to hashtags you want to try to meet people where they are and where they're searching 🔑⁠⠀
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Location hashtags📍are great for service providers while product-based businesses can benefit more from using community hashtags to reach ideal consumers.⁠⠀
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Which types of hashtags do you find yourself using most? Let me know below and don't forget to save this post for later reference 📲

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