Loredana Codau Brand Design & Illustration

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Loredana Codau Brand Design & Illustration Playful Brand Design & Illustration Also, I am an aspiring educator on YouTube, where I share my knowledge with my fellow creatives and small business owners.
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My name is Loredana Codau (she/her), and I am a Brand Designer and Illustrator with a focus on creating strategic but playful brand design and illustration. Nice to meet you!

What the heck is the CUSTOMER ONBOARDING PROCESS? 🤔Swipe to discover why it is so important, and what stages it should i...
16/11/2023

What the heck is the CUSTOMER ONBOARDING PROCESS? 🤔

Swipe to discover why it is so important, and what stages it should include for you to thrive as a creative freelancer! 💪

Grab my Interactive Presentation Templates to level up your Customer Onboarding Process! https://loredanacodau.com/shop-home-page/

What problems are you encountering during your current Customer Onboarding Process? 🧐


New Video on YouTube!I know how daunting it can feel to research and craft a professional Brand Strategy presentation fo...
12/11/2023

New Video on YouTube!

I know how daunting it can feel to research and craft a professional Brand Strategy presentation for your clients, especially if you are a beginner brand strategist who wants to take your brand designer career to the next level.

Based on in-depth research and experience, I will explain in this video what brand strategy is, what core elements you should include, and how to write these elements efficiently to perform brand strategy with more confidence and solve more problems for your clients. With all the value you will bring to their businesses, you will also grow your yearly revenue and improve your strategy skills.

Click the link below to watch the video! https://youtu.be/-Y9171sDTUU?si=IsMrtnyS_H0bud3A

Grab my Brand Strategy & Creative Direction Interactive PDF Presentation Template! https://loredanacodau.com/product/brand-strategy-creativre-direction-interactive-presentation-template-for-brand-designers/

I know how daunting it can feel to research and craft a professional Brand Strategy presentation for your clients, especially if you are a beginner brand str...

Your clients’ reviews are your best business card! Here is mine! ❤️„We worked with Loredana for our baptism portfolio, w...
27/10/2023

Your clients’ reviews are your best business card! Here is mine! ❤️

„We worked with Loredana for our baptism portfolio, which included the invitations, menus, photo frame, and entry guest seating board. We started from a vague idea, and she took it to a whole new level. Everything was perfect, and she is a great professional. Thank you!!!” – Muscalu Gheorghe & Istudor Adriana 🤗

Swipe to see what I created for Anastasia’s baptism party! 👑

Express your infinite joy of being a parent and offer your child a memorable and one-of-a-kind baptism party! A custom-illustrated digital pack inspired by the theme chosen for the party is a unique and stylish way to share your happiness and celebrate with your dear ones!

To help you ease the planning stress, my Custom Illustrated Digital Pack for Baptism Party includes:

• A Custom Illustrated Invitation
• A Half-fold Menu and Open Bar
• Guest Name and Gift Envelopes
• A Guest Seating Board (Chart) in alphabetical order

Check my Shop and discover all the details about this NEW custom-illustrated digital product! https://loredanacodau.com/product/custom-illustrated-digital-pack-baptism-party/❤️

20/10/2023

Another trick to creating Textured Illustrations in Adobe Illustrator 💪

My clients and I are obsessed with organic brand illustrations, and one of the best tricks to create them is adding vector textures. Grain textures give perspective and depth by creating that special organic touch that brings any flat-coloured illustration to life! They are versatile, and depending on their style, grain textures are perfect for creating memorable brand illustrations for various niches. 👇

Here is my easy method to add and edit Grain Textures using a custom texture brush I created in Adobe Illustrator, especially for a brand illustration I made for a tropical plant shop named Jungle Mania! Head over to my YouTube channel, where I share all my methods to add grain textures in Adobe Illustrator to brand and packaging illustrations to help you create organic textured graphics for your client! https://youtu.be/BAhSnj3o8Tk❤️

What's your method to add textures to your illustrations? 🤔

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