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Outrank Digital

"Order Articles. Get FREE Backlinks." This pretty much sums up our offer.

We help SaaS companies get more traffic, sign-ups, and opt-ins using our two-pronged attack: compelling articles + free backlinks to improve your search rankings and visibility.

07/05/2025

+++ Hiring Admin Assistant ASAP +++
(NOT a Home-Based Setup)

We're looking for someone who can help us with:

- Generic admin work
- Making minor edits on videos
- Posting content on social media
- Someone using TikTok, IG, YT, and FB is ideal
- A background in marketing is ideal but not necessary

For more info, and if you wish to apply, please use this form.
https://forms.gle/VrJ9xaneBE4msFMh8

Important note: You need to report to our office. This is NOT A HOMEBASED setting.

14/09/2022

Don't JUST write for human readers... You'll miss out BIG TIME!

Here's the deal.

If you're dead serious about providing value to your readers through your content, then write for the search engines, too.

You *need* to do both.

If you write content without applying SEO best practices, chances are your content pieces won't rank well and won't be visible to online searchers who use Google (among other search engines).

You'd have done your audience a HUGE disservice at that point.

They'd have gained so much value from reading your content and their problems would have been solved.

But because you didn't bother optimizing for the search engines, they'll never get the chance to read your content, therefore, they'll continue experiencing their problems.

Make no mistake, writing for search engines *alone* has its obvious downsides.

No one should EVER do this.

However, writing for human readers *alone* and neglecting SEO also brings with it some serious problems; in that most of your readers won't even come across your content.

Do this instead...

Write for your readers.

Ensure your write-ups are: - Clear - Exciting - Actionable - Has a strong level of polish - And truly solve your readers' problems (or at least bring clarity to their situation).

But as you do those, also remember to apply SEO best practices, such as:

- Do keyword/competitor research
- Ensure intent alignment
- Optimize your write-ups for feasible keywords
- Link internally to relevant posts
- Etc.

(If you need a checklist for optimizing your posts, DM me. I'll share the checklist we use to grow our SaaS client's organic traffic consistently.)

TL;DR: SEO writing (done right) bolsters the quality and reach of your content. Don't neglect SEO.

07/06/2022

We're hiring writers. Click the link for more info and to apply.

https://forms.clickup.com/3609844/f/3e57m-4825/IEQE9TBHKB4OPGAY81

23/03/2022

💯 In content development, there will always be winners and losers. 🏆

Brands love to promote their top-performing “winner” content.

“Loser” content, however, often gets left in the back — gathering virtual dust.

Don’t let them go to waste.

Put them to work through content repurposing.

💡 Add new data then create infographics

💡 Create slideshows

💡 Update old content and target new keywords

💡 Add points you might have missed covering

Question: Are you updating/refreshing your old content?

22/03/2022

Quizzes…

…They’re awesome. :-)

Quizzes aren’t intrusive.

Rarely do they feel salesy.

And people don’t freak out or go full defensive mode when they see one. (Unlike ads.)

Granted, quizzes are often used on trivial things, like “which celebrity do you look like?”

However, quizzes can also be powerful content engagement tools.
I, for one, have answered a couple of quizzes about marketing and SEO.

They’re pretty fun — and they’re easy to make.

Some tools are:

👉 Typeform

👉 SurveyMonkey

👉 ProProfs

👉 Google Forms

21/03/2022

👏 You did it! 👏

You just published a stellar, 5-star post.

Great job! 👍

What now?

Two words: relentless promotion. 🔊🔊🔊

Here are some of the best places to promote freshly-minted content:

✅ Social media — Share posts to your feed and groups to give your content instant exposure.

✅ Q&A websites and forums — Help users find solutions to their problems (and link to your post).

✅ Other blogs — Participate in the comments and casually mention your post.

Question: What’s your favorite content promotion strategy?

21/03/2022

…It’s perfectly OK to do this.

If it worked for them and they’re targeting the same audience you’re targeting, then you have a good chance of seeing great results, too.

But you can’t just make a blatant ripoff.

If you’re going to get inspiration from competitors, you’ll need to make a few improvements:

👍 Make your coverage more in-depth

👍 Add quotes from industry experts

👍 Add more informative visuals

👍 Update old data

👍 Add charts

👍 Look for points that your competitors might have missed

Question: What's your biggest hurdle to creating content?

18/03/2022

Out of content ideas? 🧠

Don’t worry, I got your back.

Here are a handful of easy content ideas you can write today:

✅ How-tos — Share steps on how to solve problems your audience are facing.

✅ Mistakes/tips — Share the top tips or worst mistakes for a particular activity.

✅ Product comparisons — Compare two of the best products for specific user problems.

✅ Roundups — Create a list of experts or websites you recommend to your audience.

✅ Statistics — Compile relevant statistics from trustworthy sources.

✅ Reviews — Talk about the features, pricing, benefits, or customer reviews of a product, etc.

✅ Questions — Answer questions that followers ask on social media.

Have fun!

10/03/2022

⚠️ 93% of content marketers invest in blog posts. ⚠️

Why?

Because they’re awesome — that’s why.

Seriously, blog posts are great for improving authority, web traffic, and SEO.

Not to mention you can post various content types, from videos to podcasts.

Here are the key elements of blog posts that OOZE quality:

🚀 Adds TONS of value

😩 Talks about audience pain points

👀 Eye-catching headline

💪 Powerful intro

🔎 Scannable headings

📊 Custom visuals

🔈 Clear CTA

Blog posts are amazing, but only if you make them amazing.

07/03/2022

Do you want tried and tested tips to generate audience engagement?

Follow the tips below 👇

✅ Disrupt your audience’s typical pattern

If you’re wondering what’s up with the scrumptious, crispy bacon photo, pattern interruption is what’s up. :-) )

✅ Rub salt on your target audience’s pain points

Make ‘em feel the pain… Instead of saying “you need more sales,” talk about their ultra-expensive mortgage payment that’s just around the corner or perhaps their monstrous overhead cost.

✅ Ask questions

Make your audience heard. Give them the opportunity to showcase their ideas and skills. Asking your audience questions makes them feel important.

Question...

What's your go-to strategy to generate audience engagement?

02/03/2022

🙏 Hear me out… 🙏

If your business has a website, you NEED content marketing.

You win big-time with content marketing:

🎉 You get organic, long-term, and relevant traffic.

🎉 You add tons of value to your readers by helping them solve their problems

🎉 You build trust with your audience

🎉 You get brand visibility, too.

Unfortunately, not all content marketing campaigns are built the same.

Allow me to share my 5Cs of a WINNING content marketing strategy:

✅ Clarified content marketing goals

✅ Conversion-aligned keyword strategy

✅ Consistent content quality guidelines

✅ Clear content calendar

✅ Calibrated content analytics

Question…

Do you have a content marketing strategy in place? If not, what’s keeping you?

01/03/2022

😱 Are you running out of content ideas? 😱

You shouldn’t have to... And here’s why… 👇

There are bajillions of content types you can create to achieve your marketing goals.

Here’s an exhaustive list to get you started.

💡 Step-by-step tutorials

💡 Videos

💡 Product comparisons

💡 Case studies

💡 AMAs

💡 Webinars

💡 Listicles

💡 Memes

💡 How-to guides

💡 Questions

💡 Surveys/polls

💡 Interviews

💡 Expert roundups

💡 Infographic posts

When all else fails, look at what your top competitors are doing.

Study their site using ahrefs to uncover their top-performing content then create something waaay better.

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http://outrankdigital.com/

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