Apricot Creative Studio

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Apricot Creative Studio

At Apricot, we’re all about scaling brands—big or small—with creativity that hits the sweet spot between artistic and results-driven.

Not just a design studio, but a creative partner with a radar for what works and the guts to go there.

17/02/2026

From Italy, with love. ❤️

Working within Ramona’s existing design language, we built out the full packaging system for their Non-Alcoholic Sparkling Rosé, from can to 4-pack to 48-pack. The goal was to preserve brand recognition while elevating the product’s “Made in Italy” positioning with refined typography and subtle European cues.

We amplified the bold triangular wordmark and introduced a more structured typographic hierarchy, giving the packaging a cleaner, more premium presence on shelf. The Ramona lady illustration, previously used sporadically in marketing, was brought forward as a central storytelling element across the box designs, adding personality and heritage to the larger-format packaging.

Beyond aesthetics, we worked closely with U.S. and E.U. regulatory bodies to ensure all packaging specifications were cleared for sale in both markets, aligning compliance with design integrity.

Now stocked in major retailers including Whole Foods and specialty markets across North America and Europe, the refreshed system carries Ramona’s distinctive energy into the fast-growing non-alcoholic category — confidently, and at scale.

10/02/2026

A fresh digital home for a Texas staple 🌶️

We teamed up with to redesign their website on the platform. The goal was simple: Less friction, more flavor. So we focused on a clean structure, bold visuals, and a smoother mobile experience.

Good food deserves a good front door. 🌮

03/02/2026

The Birmingham brand was built around a simple idea:
honor the past without getting stuck in it.

Set inside a former paper mill in downtown Hamilton, the identity draws from historic hospitality, industrial craft, and the quiet confidence of places that have stood the test of time. Custom typography, a restrained palette, and a flexible logo system designed to feel established from day one.

Timeless over trendy. Always. 👍

24/12/2025

And to all a good night. 🎄✨

Grateful for the people, the projects, and the ideas that made this year one to remember. Wishing you a warm, joyful Christmas and a little extra calm before the new year kicks the door in.

16/12/2025

Teeing off on some fresh branding 🏌️‍♂️

The Golf Loft was on the verge of opening another location when they came to us for a refresh on their brand design. Since then, we’ve spent a lot of time thinking about how people experience golf when it’s beyond 18 holes.

We didn’t want to reinvent golf culture. We wanted to respect it, loosen it up, and give it room to breathe. Something with collegiate roots, a little wear on the edges, and enough flexibility to live everywhere from a scorecard to a cocktail glass. ⛳️🥃

25/11/2025

New work comin’ in hot! 🧑‍🍳

Forget the takeout reliance and constant trips to the grocery store — Maison Prep connects you with trusted local chefs who prepare meals right in your kitchen, so you can eat better, save time, and stress less. With over 40 years combined experience in food, nutrition, and health, MP brings European-style meal prep right into your home with quality and convenience.

We worked with the team to create a visual identity that speaks to the founders’ culinary roots, drawing its spirit from the visual richness of European streets and markets with particular influence from France, Italy, Spain, and Portugal. Lettering takes cues from historic signage and hand-crafted plaques, balancing personality with elegance in a way that feels both rooted in tradition and distinctly boutique. Colours inspired by seasonal produce and rich fruit tones bring appetite appeal and vitality, while retaining an air of sophistication. The result is an authentic expression of Maison Prep’s craft, culture, and culinary vision.

03/11/2025

Lost Boy Bagels is more than a name; it’s a nod to doing things your own way.

So when we started building the brand, we designed a brand that celebrates that freedom. Rough edges, honest type, texture you can almost feel. Something that could live on a t-shirt, a napkin, or the side of a flour bag and still feel right.

Lost Boy is a bagel brand for the makers who never quite fit the mold, and never needed to.

31/10/2025

From our monster squad to yours, keep it creepy and have a Happy Halloween 🎃💀

30/10/2025

Like a Rock 🪨

With a focus on the balance between precision and material, our work with spanned across brand, website, merch and packaging, turning the language of landscape into a visual system that feels tactile, modern, and real.

22/10/2025

A Little Country. A Lotta Sauce. 🐔

From logo and palette to packaging and patterns, we built Hunnie’s from the sauce up. Blending nostalgic Americana with a saucy, playful energy to create a brand with a down-home attitude that feels fresh off the fryer.

07/10/2025

A blast to bring to life. 🚀

For Spacey, we leaned into cosmic color, golden spirals, and a retro-future feel to give their packaging and brand a refresh that feels as joyful as the people behind it. ✨🌈

29/09/2025

Good for the Goose 🍻

For Fairweather Brewing Co., we built a visual system that’s equal parts character and craft. The soaring goose became a symbol of movement and community, while bold typography and timeless marks gave the brand room to live on packaging, apparel, and beyond.

Every pint deserves a story. Looking to tell yours? Send us a DM 🤙

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http://www.madebyapricot.com/

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