DigiWork - VA & SMM (2026)

11/07/2022

3 steps you can take TODAY to GROW on FB or INSTAGRAM and STAND OUT in the SATURATED market.

1️⃣ KNOW WHAT YOU WANT TO BE KNOWN FOR.

For example, if you are a cosmetics brand, decide what you want your brand to be known for.

You don't just want customers who recognize your brand and use your business once — you want to create customers who continue to come back. With good branding, you can give your brand a more human side, which your customers can relate to more than a company that's strictly all business.

2️⃣ CLEARLY COMMUNICATE WHAT YOU OFFER.

Focus on these three things --

🌟 Your NAME PLATE - Use your niche related searchable name.
🌟 Your BIO - Clearly write what you have to offer
🌟 YOUR FEED/POST - There needs to be an alignment to what you say you offer in your bio and what you post.

3️⃣ FOCUS ON YOUR CONTENT.

Create content that is valuable for your ideal audience. IF you want to grow, create --
👉 Reels
👉 Do collaboration
👉 Live Videos
👉 Stories
👉 Shareable Post (eg. memes)

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27/06/2022

🌟🌟 Everything takes time and energy, please value another as you would yourself in a similar role. Would you work for free? If not, how would you turn down the offer in a polite way?

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14/06/2022

Some people demand exorbitant fees to teach the foundations of social media marketing. There is NONE to pay $3,871 to a random internet marketer for their introductory-level social media marketing course. Seriously, there are so many free resources!

If you want to learn more about social media marketing, here is a brief list of courses to consider. Too many options might be overwhelming, so start with just ONE! Choose what's most important to you (time, knowledge level, LinkedIn credentials), and then take one of these free courses. I guarantee you'll be in better shape than you were a week ago! These resources are a great place to build your foundational understanding and practical skills in social media marketing.

If you have the time and desire to learn, any of these courses are worthwhile. Your goals should steer you in the proper direction. Alternatively, begin with the shortest! Simply pick one and go with it.

Happy learning!

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03/06/2022

DO NOT BUILD AN AUTHENTIC PERSONAL BRAND BECAUSE....

I'm just kidding 😂

Building a strong personal brand on social media requires time and effort, but it can be very rewarding. Based on my personal experience, here are some suggestions for developing your own authentic social media brand.

1️⃣ Know that you're only limited by your imagination.

When compared to earlier promotional methods, social media is truly transformative. Consider how you used to build a reputation before Instagram. Advertisements in periodicals, a personal blog, or television commercials are all options. When it came to TV opportunities, you were constrained by a producer; there were restrictions on what you could say and what you could broadcast. Social media has essentially no limitations.

2️⃣Remember that your personal brand can transcend your industry.

Building your own brand allows you to attempt new things and explore new prospects. This is especially important for entrepreneurs, who must frequently accept failure and try new things. You may opt to change the course of your company and your career as an entrepreneur.

3️⃣Communicate with followers one-on-one to drive meaningful engagement.

Speaking directly to your followers is one of the most effective ways to build relationships with them. Of course, you'll need intriguing content and eye-catching photographs, but one-on-one interaction is essential, especially if you're new to social networking. Engagement with followers shows that you are a genuine person who is interested in developing relationships with others rather than simply raising your follower count.

Now, do you believe you are currently developing an authentic brand for your social media page?

31/05/2022

If you're living paycheck to paycheck or want to save more money for future goals and occasional splurges, you might be ready to make a change. Increasing your income can help you meet your financial objectives while also improving your overall quality of life. So, how do you go about accomplishing this?

Here are the 7 steps you can take right now to boost your income.

💡Ask for a Pay Increase
If you're unsure how much to ask for, research the average salary for someone with your level of competence in your field. If a permanent raise is not an option, ask your manager if a one-time incentive for your efforts will suffice.

💡Look for a Better-Paying Job
Don't be afraid to reach out to your current network and inform them that you're pondering a shift. If you have more ears on the ground, you will be more likely to hear about fresh prospects.

💡Start a Side Gig
Take into account your personality, abilities, interests, and availability. Social butterflies may be tempted to bartend or meet new people while driving for a ride-hailing company like Uber or Lyft. Introverts, on the other hand, may find a niche in online tutoring or other work-from-home side ventures.

💡Sell Unwanted Belongings
Selling your clutter is another method to get money. Decluttr is a free marketplace for selling goods and technology. Although ThredUp and Poshmark charge service fees, they are good solutions for getting rid of clothes.

💡Explore Tax Deductions and Credits
Certain tax credits and deductions can result in a greater tax refund, thereby increasing your income. Tax deductions help you save money by reducing your taxable income. Tax credits, on the other hand, work differently, immediately reducing your tax bill.

💡Seek Financial Assistance
Depending on your circumstances, you may be eligible for financial aid programs. Those who are unemployed for an extended period of time might apply for unemployment benefits to supplement their income.

💡Lean Into Investing
Investing is one way to make your money work harder for you. By purchasing shares of publicly traded companies, you can net prospective gains.

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30/05/2022

Here are the 8 main points to keep in mind when creating a landing page:

💡Define your goal
Pinpoint what you want your LP to achieve and stay consistent throughout every detail of your site.

💡Create a visual hierarchy
Decide which elements are the most important and make them stand out.

💡Generate action with a CTA
Make it clear to your LP visitors what they should do. These call-to-action examples will give you a solid starting point.

💡Craft a captivating design
Engage your site visitors with an eye-catching design that will make them want to click and discover more. You should also opt for a strategic layout. As Emannuel Schwab, Creative Acquisition Manager at Wix, explains, “Most visitors don't scroll all the way to the bottom of a landing page. To make this marketing tool more effective and create the best user experience, place your design and content above the fold."

💡Write killer copy
Keep your text succinct and informative, with enticing headers that will give your visitors a reason to read on.

💡Utilize images
Set the tone and charm your visitors with impactful visuals. They can also help illustrate what it is that you’re all about.

💡Highlight the value
Let people know how clicking on the CTA will benefit them. What will they get out of it?

💡Go for the hard sell
Don’t be afraid to be direct. Remember, you’ve created an LP for a reason, so go for it.

Are you able to create a landing page before? How was it? Tell us about your experience.

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18/05/2022

Client's love!! ✨

Getting such positive feedback from my clients is what keeps me going. When I have work to do, I put in a lot of effort as well as my knowledge to provide high-quality results. Thank you so much, Lord! 🙌

What motivates you, my fellow entrepreneurs?

17/05/2022

Are you ready for the big SECRET?

Here are the 7 secrets to getting a dream client.

🤫 Figure Out What Your Dream Client Looks Like
Determine what you need the most from your clients to make your life and business as simple and profitable as possible. After you find out what it is, you may picture someone who fits the profile.

🤫 Lock Down The Niche
Determine your strengths, passions, and the services you can provide. Then, figure out who your target audience is. Knowing who you are, what you specialize in, and who will demand your services will help you decide who and where to target.

🤫 Using Social Media To Your Advantage
Another thing you may do is use social media to find your perfect client. Once people start communicating on social media, you can start screening out the weak ties. In other words, you might be able to attract your ideal client with some savvy social media marketing.

🤫 Email Marketing Campaigns
Having said that, you can construct a list of probable dream clients for your email marketing by completing some market research. You must, however, first develop a pool of top candidates to whom you will send emails since you do not want to waste time with people who would not be perfect clients.

🤫 Professional Networks And Associations
You should go to venues where the top clients congregate if you want to find them. Professional networks and associations are excellent places to begin. Yes, LinkedIn is one of the first sites that spring to mind.

🤫 A Little Word Of Mouth Can Go A Long Way
Sometimes all you need is a referral from someone who already knows how fantastic your services are.

🤫 Direct Contact Is Always An Option
Although some people detest establishing direct contact with potential dream clients, it is one of the quickest and most effective strategies to secure those clients. Instead of employing a sophisticated marketing strategy, approach someone who may require your services immediately.

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16/05/2022

Let's get real here for a second:

You're not a VA out of the goodness of your heart, are you? You're doing it to earn a living! And yes, of course, you have a heap of other motivating factors for why you're doing it, but ultimately you're doing it to be paid 💸

If you're leaving a corporate role you've probably never really thought about how you'll actually get paid, beyond sending HR your bank details when you first join. But there are a few options for VAs (in fact, there are loads) and I've included 3 of them in this post. Swipe right to check them out → → → → →

What are some of the payment tools in invoicing your client and why are you using them? Let me know in the comment. ✨

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13/05/2022

When done right, corporate storytelling gives customers a compelling reason to buy from you. A strong brand may help your firm gain the trust of customers, employees, and suppliers.

If you own a small business, knowing how to tell your company's story should be a crucial component of your operations. In order to attract customers, a brand story serves as a strategic goal. To improve your article, consider the following recommendations.

1️⃣ Set The Parameters
Parameters can help you write an engaging story that your audience will understand. Set the setting so that customers comprehend what you're saying. To begin, explain why you're telling them this story. This will guide the audience through the story and keep them interested until the very end.

2️⃣ Be Authentic
Developing consumer trust necessitates authentic storytelling. Don't try to fool your audience with an absurd story. Customers can see when you're trying to take advantage of them, and they don't like it.

3️⃣ Have A Clear Outcome
A business story's conclusion should be self-evident. Sending a positive, thought-provoking message with practical ideas will give your audience a cause to interact with your brand.

4️⃣ Be Consistent
A disconnected brand story perplexes and bores customers. Ensure that your brand is consistent across all communication channels. Use the same colors, logo, and tagline for digital and print marketing materials. Repeating images and phrases associated with your firm raises brand recognition.

5️⃣ Get Customers Involved
Use corporate storytelling to engage emotionally with customers. Discuss how a business incident affected you and what you learned from it. This elicits strong emotion, making your story memorable and shareable.

People like participating in storytelling. Customers may help shape your brand. Consider how you can keep your audience interested.

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12/05/2022

Are you looking for ways to improve your content creation process? You recognize that strong content is an excellent way to interact with potential clients, but it all feels a little overwhelming. There's so much to learn!

Because I enjoy writing and value a well-organized system, I'd want to share 4 of my favorite strategies for making content preparation and creation easier.

👉 Beware of the fire hydrant of ideas
Your enthusiasm is contagious, you risk confusing your audience by presenting too many ideas at once, leaving them unclear about what to do next. Or they assume they must explore all you have before working with you. Instead of dumping all of your ideas on your audience at once and expecting them to figure out what they need from all of the content, spread them out so they can digest them easily.

👉 Have a plan (even just a little one)
Don't get me wrong: I adore publishing a quick post when inspiration strikes.

When all that happens is spontaneity, your material can become disorganized. If you only share information when you feel like it, you're passing up an opportunity to take your clients on a meaningful trip. This can lead to anxiety and a feast-and-famine income cycle.

👉 Be consistent – your readers deserve it
Do you post three times a day for a month, then nothing for the next six? Or how about a weekly blog post in January and February, then a break until August?

One of the most common issues I see is that business owners lack a mechanism in place to simply create the content they need. That implies that when they are overburdened with clients or something happens in their personal lives, everything comes apart and their content marketing suffers.

👉 Create content that has a purpose
Creating content simply to cross things off your to-do list will not promote your business or potential clients. We don't want to create just any content; we want to create content with a purpose.

Schedule a free session with me if you want to make content planning and creation easier. I'm a true systems nerd who appreciates writing, and I'd be delighted to discuss systemizing your content generation and business with you.

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10/05/2022

Hard truth: You can be really good at what you do and have no clients 🚨

The reality is that far too many people are good at their jobs but are unable to expand their enterprises.

This happens because exceptional deals alone will not convert clients - there is a disconnect.

You can have the world's best program/offer/product, but you must also:

👉 You're not putting out any effort because you're terrified

👉 Your messaging isn't giving your audience all the feels

👉 You don't look confident when you talk about it (or don't talk about it at all). 😅

👉 You aren't positioning yourself as an expert

👉 You face financial obstacles that restrict you from charging what you're worth

If you do not share your wonderful offers, you are doing a disservice to others in need. Sales do not have to be unethical. It also does not have to be precisely calculated.

You don't need ten years of sales and marketing experience to make a sale.

Rather, you must have faith in it. You must believe in it and devote your energies to it. We don't feel genuine when we see it because you can't promote something you don't believe in.

I know how hard you work on your business, and I want to help you establish a business that you enjoy, where you can sign clients on a regular basis and have fun doing it!

DM "grow" to help you increase your sales.

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DigiWork - VA & SMM