https://www.facebook.com/128302031064276/

Vforvictor, Darwin (2026)

04/07/2017

Hey Real Estate Agents want to know how to BUILD YOUR BRAND on Facebook without breaking the bank?

Imagine a marketing budget that doesn’t exceed $20.

This all sounds great…But how do I do this you ask?

Facebook allows you to target your ads so they are only shown to people who are likely to do business with you.

So targeting people that own their own home in the areas you service for example.

This means that you don’t need to waste money showing your ad to people that aren’t going to become your client eg. renters.

For just a $20 budget your ad has the potential to reach up to and over 3,800 people in your local community (if targeting is done correctly).

Facebook can bring in an enormous amount of results from a very little amount of money (Yay for you and your vendors).

This is just an estimate provided by Facebook. Some ads will result in less than the estimated amount and some will result in much, much more.

This all depends on the quality of the ad and the amount of interaction that it gets when it is published.

As a rough estimate of a $20 spend can get you up to 3,800 people seeing this ad.

Can your flyer drops reach this many potential clients?

Love to know your thoughts on your targeting ads on Facebook- What works for you?

06/06/2017

Hi Real Estate Agents,

Do you know what you should you be focusing on to have a WINNING page?

First of all, stop wasting your time on HOW MANY LIKES YOU HAVE!

That doesn’t matter, I’d much prefer a Business page with 100 Real Estate Agents liking and keenly following my page than 1000 likes from people not really interested in the industry I care about or even care about what I’m posting.

What would be the point in spending your energy trying to engage with an audience that aren’t particularly involved in your marketplace or ever going to invest in?

Think QUALITY not QUANTITY.

So what should you be focusing on for a stella, hand downs- earth shattering page?

ENGAGEMENT! (Did you see how I kind of sneaked that in earlier too?)

When I say engagement, I mean Likes, Shares and Comments on your posts.

In my books engagement is all that matters. If you have engagement on your page you can bet that you have ‘likes’ that ACTUALLY CARE.

Facebook prioritises posts that generate engagement, it perceives that people are seeing some form of value in what you’ve posted therefore placing it at the top of people's newsfeed.

Not to mention you should be consistently publishing content that keeps your followers coming back to your page, this also comes back to what I’ve said previously- all your content should have VALUE.

Manage your mindset on Facebook and each time you go to post change it from:

“How can we sell?” to “How can we help?”

What’s been the best way you’ve received engagement from your audience on your page?

05/06/2017

DIGITAL MARKETING STRATEGY FOR REAL ESTATE AGENCIES

We often get asked what are the best digital marketing (and social media) marketing practices for Real Estate Agencies in 2017?

Firstly… There are two different outcomes to consider:

1) Attracting more listings (vendors).

2) Attracting potential buyers.
The good news is digital marketing can do both!
This is one of our key observations:

1) Letter drops in mailboxes aren’t going to steer business away from your competitors to you (who are probably doing the exact same thing).

Although - targeted social media domination can!

Why?

Because that’s where we can target and retain the attention of the vendors and purchasers you’re after 24/7.

Here’s what we would recommend at Vforvictor:

1) Did you know that you can DIRECTLY target aspiring vendors that are potentially interested in listing their home for sale?

So we would set up a targeted ad campaign designed to attract potential vendor enquiries straight to your agency online.
AND depending on where you’re located - this is usually just a 14-day test and measure process.

All we need is a page for your Agency and 1-2 simple additional online tools to collect your targeted enquiries.

2) Did you know we can also use a similar process to target aspiring home owners as well?

This can help increase demand for specific properties resulting in higher offers and faster settlements.

At Vforvictor we get that your genius is selling real estate - not necessarily digital marketing.

That’s why in June we’ll work exclusively with ONE agency and implement their digital marketing for them so they can just focus on what they’re great at.

We’ve even got a special offer to round out the financial year.
This opportunity will get snapped up probably within 24-48 hours (it’s upon application only).

If you’d like to apply just hit the button and shoot a message through saying “Hi I’d like to apply” and we’ll let you know if
we’re still taking applications.

Warm ones, Steph (Vforvictor)

05/06/2017

Are you stuck for content ideas on your page?

Do you constantly feel your posting for the sake of being seen on Social Media?

I’ll be honest, I’m not a big fan of daily posts when it comes to having a business page and trying to promote my work.
In branding and marketing you’re taught “The louder you shout, the better you’ll be heard”

One problem here….

What are you contributing to your space, to your brand?
Are you considering who is reading your posts and if they will gain anything from it?

If it’s constant posts where your followers aren’t taking anything away, what’s the point in shouting? Don’t get me wrong sometimes I like to tune out and scroll through Facey and lookout for numerous cat video’s or T-G-I-F posts (insert margarita image).

BUT I save that for my personal page and my “me-time”.
When I’m in biz-ness mode, I like to see and encourage straight up information that leaves the reader feeling somewhat enlightened (or so I hope).

People who view your page or follow you are generally on a mission, so when they see a post by you their eyes might light up a little if you’re consistent with quality posting- so when they see you in their newsfeed let it be a post they KNOW will help them in their mission to success.

In the Real Estate world, your followers are either wanting to sell or buy a home- How can you help them? What advice can you provide? This is your brand you’re the “The Real Estate Expert”.

Do you engage with businesses’ and their daily posts?

Comment below I’d love to hear your thoughts

31/05/2017

Hey Real Estate Agents,

Does your competitor always seem one step ahead of you in the marketplace, getting leads and enquiries that you thought you had in the bag?

Are you lacking in today’s market to gain more leads and enquiries regardless of how much hard work, time and money you’re putting into it?

Here’s how to stay ahead of the game:

Live Video has just become available to all Facebook users, whereas originally it was for only select people- Like Ricky Gervais, Perez Hilton and other famous so and so’s!

But now you can take advantage of this streaming option too making it the hottest trend to be utilised in the Real Estate Marketplace. This content is prioritised over photos and text in the newsfeed, meaning this will be seen before above all other content on Facebook.

Live across Australia some real estate agents are even live streaming Auctions enabling you to watch them right in your home on the other side of the country! This is organically being broadcast to your audience and reaching a lot more people at a much lower cost.

It’s RIDICULOUSLY easy to use this feature, simply as log into your Facebook, tap on to the button that says live then give your video a title and summary, click >> GO!

Facebook is predicting that this feature will soon be able to pre-schedule your video’s and send links to your followers so they know exactly when to tune in. Really cool!

There’s so much you can do with live video and it’s the Real Estate agents who are giving it a go and testing to see what works that are making all the difference.

Don’t sit back and let this service pass you by, be ahead of your competitor! Use Live Video

If you’d like anymore advice >> Message me! Always happy to help

29/05/2017

Hey Real Estate Agents,

Have you had trouble with your Facebook Marketing & Identifying the source of the problem?

Here’s a few solid TIPS I usually run by…

Firstly identify what the problem ACTUALLY is:

1) Experiencing LOW ENGAGEMENT? Check the message (copy), your offer or targeting specifics- This could be your main issue.

2) If the REACH is low on your Ad it's usually the audience size, budget or the relevance score.

3) If you're achieving REACH & ENGAGEMENT, yet generating a low percentage of enquiries or leads, the ad is most likely working>>> THEN, it's probably the landing page (where you're sending the traffic) that needs tweaking.

The key to being an effective marketer is identifying what isn't working and what to tweak.

At the end of the day what truly matters is the average cost to acquire a new client is less than the lifetime value of that client.

26/05/2017

Here is what I believe is the fastest approach to creating great authentic social media content using LIVE STREAMS and why they are your go to >> right now:

1) Lives don't require much preparation, as soon you get something valuable to share, hit 'go live' and you're away.

2) It's unscripted, raw and authentic....This will save you time down the track finding your true client match who shares your values in business and your brand, while repelling those who just aren’t. And that’s ok!

3) You can save the live stream to your device and repurpose the content across multiple platforms such as YouTube, which can then be shared on Linkedin, Twitter etc.

4) The major social platforms are giving preference to live content in the news feed.

5) Your followers get notified immediately when you go live (it's like a blast email that gets through to the "inbox").

6) You can share a Facebook live (for example) into groups that you run, your business pages and have a targeted impact.
The only thing that might be holding you back is hitting the button and "going live".

MOVE PAST THE FEAR - forget about any judgement - believe in your mission - just have a go and you'll get more natural and confident as you go!

If you have any questions please comment below or check in

26/05/2017

Hey Real Estate Agents!

Did you know people on average spend 118 minutes PER DAY on Facebook….When’s the last time you spent that long with your head in print media?

Choosing Facebook Advertising guarantees you to reach more people INSTANTLY!

Your new clients are waiting for you in Facebook land!

>> Message me if you'd like more info

26/05/2017

Why choose a Certified Digital Marketer specialising in the sales needs for Real Estate Agents?

Something that I get asked frequently in this line of business is

“Why can’t I just get my receptionist to run Facebook ads for me?”

I secretly get really excited and thrilled that I’m about to enlighten them to one of my biggest passions and hopefully get them just as enthusiastic about this industry- Digital Marketing!

My response is always

“When you do your tax each year, sure we can all attempt to do it ourselves spend hours online w***y nilly, guessing what’s a deduction/ what’s not, will I get in trouble? Could I go to jail? (ok, a little exaggerated)

But 9 times out of 10 we turn to our very educated Tax Accountant (who specialises in Tax Refunds) who can help us legally and ethically receive the greater amount in our refund and achieve the best outcome”
= Yay for you, more $$$

Same idea goes with being involved with a Certified Digital Marketer, we know the in's & out's of this industry and you can trust we know the best way to success through Social Media.

Vforvictor

04/07/2017

06/06/2017

05/06/2017

05/06/2017

31/05/2017

29/05/2017

26/05/2017

26/05/2017

26/05/2017

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