08/04/2026
I asked ChatGPT again, but this time...
𝗪𝗵𝗮𝘁 𝘃𝗶𝗱𝗲𝗼 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝗱𝗼 𝘁𝗲𝗰𝗵 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝘂𝘀𝗲?
Here is what it said...
Tech companies that win with video don’t try to be everywhere.
They do a few things really well - over and over again.
Here’s the playbook:
1. 𝙋𝙧𝙤𝙙𝙪𝙘𝙩 𝙙𝙚𝙢𝙤𝙨
Short, focused videos that show exactly how the product works - and why it matters.
2. 𝙀𝙭𝙥𝙡𝙖𝙞𝙣𝙚𝙧 𝙫𝙞𝙙𝙚𝙤𝙨
Turning complex tech into clear, visual stories anyone can understand.
Even a 5 year old. This is a winning strategy for most tech companies.
3. 𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧 𝙩𝙚𝙨𝙩𝙞𝙢𝙤𝙣𝙞𝙖𝙡𝙨
Real users, real results - the fastest and, importantly, best way to build trust.
4. 𝙀𝙙𝙪𝙘𝙖𝙩𝙞𝙤𝙣𝙖𝙡 𝙘𝙤𝙣𝙩𝙚𝙣𝙩
Tutorials, tips, and “how-to” videos that genuinely help your audience.
5. 𝙎𝙤𝙘𝙞𝙖𝙡 𝙢𝙚𝙙𝙞𝙖 𝙨𝙝𝙤𝙧𝙩𝙨
Quick, engaging clips designed for TikTok, Instagram, and YouTube.
Most of the buyers trust Social media the most.
6. 𝘽𝙚𝙝𝙞𝙣𝙙-𝙩𝙝𝙚-𝙨𝙘𝙚𝙣𝙚𝙨 & 𝙗𝙧𝙖𝙣𝙙 𝙨𝙩𝙤𝙧𝙮
Humanizing the brand through culture, people, and mission.
This strategy shows that real people create real value for the customer.
If you can consistently ship across even 2-3 of these, you’re already ahead of 90% of the market.
And if you want to skip the trial and error, 𝗕𝘂𝗿𝗻𝘄𝗲 is built exactly for this.
From sharp explainers to full video strategies, they help tech companies turn content into growth.
