Reagency Brand Consultancy & Marketing Agency

Reagency Brand Consultancy & Marketing Agency We are a branding and digital marketing agency that solves complex business problems through strategy and design.

Scope creep can be defined as any unexpected changes or additions to   after its beginning. This often occurs when the c...
16/08/2019

Scope creep can be defined as any unexpected changes or additions to after its beginning.

This often occurs when the client gets a new idea or would like to add something new to the project. It could also occur because you didn’t define the project as clearly as you should have. As it’s our responsibility to make things as easy as possible for our clients, and here’s how you can do so 😊:

• Define the purpose of the project upfront, and ask a lot of questions.
• Create a clear scope of work and incorporate it into your initial proposal and contract.
• Explain the concept of scope creep to all new clients- Additional ideas will add additional costs.
• You might not want to avoid scope creep. After all an increase in scope = an increase in price.

While scope creep can be something that is difficult to deal with, it’s not something that you necessarily want to prevent. An increase in scope means an increase in price. Just be sure to include this into your proposal and guide the client along the way 😃

Freelance work is often either so busy that you spend many sleepless nights looking at a bleary screen, or it’s nothing ...
14/08/2019

Freelance work is often either so busy that you spend many sleepless nights looking at a bleary screen, or it’s nothing at all. This is the Feast or Famine cycle of Freelance.

Feast or Famine is the bane of many and occurs when work comes all at once, deadlines stacked on deadlines, and you get so busy that you only focus on client work. Only for things to clear up leaving you with nothing to do. You boost your marketing in a panic, only to start the whole process again.

Feast or Famine is pretty common, but it doesn’t have to be. Here are some general approaches you can take to minimize the hassles of this cycle:

• constantly- This is the best way to break the cycle. You have to keep your pipeline filled, or your work will slow to an inevitable famine.
• Land big, repeat clients- The more repeat business you have the less you need to be knocking on people’s doors
• Line up work- Instead of telling a client ‘no’, ask if you can do it later. Consider implementing a “paid wait list” where clients pay up front to secure a spot on your future schedule.
• Recurring work- Recurring revenue will bring consistency to your income. Sell WordPress maintenance, domain renewals, security, backup, etc.
• Have margin with money- If you’re unable to boost your income, cut back on your expenses. The more you’re able to do so, the easier it will be to survive those slow famine days.

Feast or famine impacts nearly every freelancer. But there’s a lot you can do to minimize the impact it has on your savings. What’s important is to take action now, follow these practices and avoid the cycle altogether 😊

It’s no surprise that most people complain about their job.Working from 8 to 5 can be stressful to say the least, but wh...
08/08/2019

It’s no surprise that most people complain about their job.

Working from 8 to 5 can be stressful to say the least, but why do people have such a negative outlook on work? For the most part it has do with a feeling of being under appreciated. People want to find fulfilment in their work, they want to be seen as valued collaborators and not just part of a production unit. They want more from life, they want to be able to pursue their passions, socialise with friends and spend time with their families.

There’s more to life than just work and you’re allowed to want more. If there’s something you’re passionate about, something you’d rather be doing, you owe it to yourself to make that dream a reality. We know it’s tough. Really we do. But we believe in you 😁 and we’d love nothing more than to help. So let us know how 😊

Reagency Connecting to

10 Reason’s why people hate their 8 to 5: https://www.linkedin.com/feed/update/urn:li:activity:6565112689562128385

Do you ever feel like your mind’s gone to mush? It could be because your brain is overloaded and attention is over-divid...
30/07/2019

Do you ever feel like your mind’s gone to mush? It could be because your brain is overloaded and attention is over-divided.

Quality work requires focus, and you only have the energy to focus for so long, so you need to be conscious of how and when you use it to do your best work. The easiest way to make use of your mental energy is by selectively sprinting into your most important .

Start by blocking out all distractions, turn off your phone, and remember to set reasonable for yourself. Divide your work load into a series of meaning tasks, once isolated, push yourself to your limits and give each task your undivided attention. After each sprint, comes rest. Your mental energy is renewable resource, it doesn’t refresh on its own – you need to take responsibility for it. After all, not working is part of doing your best work 😉

Today is not a day of gift giving. It’s a special day to   your parents 😄 So take a moment to text or call them, and let...
28/07/2019

Today is not a day of gift giving. It’s a special day to your parents 😄

So take a moment to text or call them, and let them know that you’re thinking about them. It’s sure to brighten their day 😊

Happy Parents’ Day! Thank you for making life so special 😊

Tag your in the comments below 😃

Now’s not the time to be playing it safe.It’s All or Nothing Day! So go for broke, stop procrastinating and do what it i...
26/07/2019

Now’s not the time to be playing it safe.

It’s All or Nothing Day! So go for broke, stop procrastinating
and do what it is that you’ve always wanted to.

You never know, the result may surprise you ;-)

This one goes out to all the people who make life a little more interesting 😉Happy Cousin’s Day! Family gatherings would...
24/07/2019

This one goes out to all the people who make life a little more interesting 😉

Happy Cousin’s Day! Family gatherings wouldn’t be the same without any of you 😊

Do you have a website? If you don’t, you’re missing out on a lot of great   for you and your  . Not only is a website a ...
23/07/2019

Do you have a website? If you don’t, you’re missing out on a lot of great for you and your . Not only is a website a cost effective way for you to build credibility for your brand, It’s a convenient and effective marketing tool that allows you to reach out and meet the demands of your consumers 24/7. Which, in turn delivers more repeat, and new business.

As a business owner, you need to know where your consumers are. But, what if your consumers know your business and what you offer, but they can’t reach you? That is one of the risks you take by not having a . Thankfully, that’s where we come in ;-)

Reagency is a full-service digital marketing agency, and web design/development happens to be a specialty of ours. We develop modern, responsive websites optimised for speed with your business’s objective in mind. Helping you generate more leads and helping you to convert those leads into clients. 👌

Contact us and let us know how we can help you :-)

Send us an Email at: [email protected]
or
Contact us directly at: https://reagency.co.za/contact-us-form/

It’s hard to imagine going a day without using  . So let’s take one to   them. Happy World Emoji Day everyone! 😁We’d lov...
17/07/2019

It’s hard to imagine going a day without using . So let’s take one to them. Happy World Emoji Day everyone! 😁

We’d love to know which emoji describes you best, in the comments below 😄

For a little over 3 years, we’ve had the pleasure of working with one of the country’s leading tech brands. Initially br...
16/07/2019

For a little over 3 years, we’ve had the pleasure of working with one of the country’s leading tech brands. Initially brought in as a result of our success at helping HiFi Corp grow their digital footprint. Our main objectives were campaign ideation and ex*****on working with the company’s digital department to get results in a highly competitive and growing eCommerce market.

Incredible Connection’s biggest challenge came in the form of competing with Dion Wired for market share while building and growing a young team of creatives and strategists. The was highly volatile, good ideas were snatched up and replicated by competitors as soon as the next day. Growing and maintaining a consistent was tough.

Reagency provided direction and strong technical skills to produce high-level campaigns and ideas to keep up and often out-perform the competition. We accomplished this by maintaining relationships with key suppliers such as Fitbit and Apple to offer consumers unique deals only available at Incredible Connection. We supported these unique deals by highlighting add-on services offered by Incredible Connection such as free data transfers.

The idea was to set trends and lead the sector by constantly producing new concepts very quickly. It didn’t matter if the competition stole our ideas because we’d quickly follow up with something new, leaving them one step behind.

We’ve revamped our   😁 and we’re excited to share it with you 😄 Check it out in the link below.Link to site: https://rea...
15/07/2019

We’ve revamped our 😁 and we’re excited to share it with you 😄 Check it out in the link below.

Link to site: https://reagency.co.za/

Like what you see? Contact us to find out just how we can help you :-)

Now that you know everything there is to know about the ad gap, here are 3 takeaways from brands that have had success i...
13/07/2019

Now that you know everything there is to know about the ad gap, here are 3 takeaways from brands that have had success implementing this :-)

1. Personalize your targeting without being intrusive. You can do so by generating hype around upcoming events and by engaging with your through the use targeted ads and promoted posts.

2. Use story ads to integrate video and text into an engaging how-to. No one wants to be blasted with ad copy, so instead try to take advantage of new multimedia ad formats to entertain and inform audience.

3. Create moving social ads. Try not to think of your audience just in terms of your product. Instead try to find ways to inspire and connect with them. Helping them interact with your brand through loyal engagement.
This concludes part three of our five part series. We’re looking forward to seeing you all again for part four :-)

Address

Meyersdal Mall, Cnr Michelle Avenue And Hennie Alberts
Alberton
1447

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00

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