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During the World Cup, Mactac Europe materials were applied to create a locker-room theme, following Soho Warriors’ reque...
19/07/2018

During the World Cup, Mactac Europe materials were applied to create a locker-room theme, following Soho Warriors’ request for a unique clubhouse residence ...

The resulting ‘International Clubhouse’ is designed to welcome football fans. An arresting space uses Mactac graphics materials to transform the interior. Many guests will see events such as match screenings, talks, music nights, exhibitions, takeovers and more. Onward Display helped with the in...

The 3D printed fries from EclipseCorp was printed in six sections and took 58 hours to print ...
18/07/2018

The 3D printed fries from EclipseCorp was printed in six sections and took 58 hours to print ...

The final colour was a Sherwin Williams automotive paint with a satin clear coat. Eclipse Corp built the piece for their booth at the Burger King Franchise meeting in Washington D.C. This piece has also travelled to Minneapolis, Minnesota for the Latitude recharge summit.

FCB Africa has appointed Andre Pillay as the first Chief Technology Officer, and awarded him a seat on its Executive Com...
18/07/2018

FCB Africa has appointed Andre Pillay as the first Chief Technology Officer, and awarded him a seat on its Executive Committee (EXCO) ...

Making the announcement, FCB Africa Chief Executive Officer, Brett Morris, said that Pillay’s responsibility in his new role will be to consider technology and its impact on the business beyond the functionality of information technology.

The rollout of the new Absa South Africa brand design in South Africa will be completed in 2019 ...
17/07/2018

The rollout of the new Absa South Africa brand design in South Africa will be completed in 2019 ...

‘Our new name and brand are an expression of our new purpose and strategic direction, which commits us to growing in Africa. We are rallying around a shared sense of purpose and identity while celebrating our diversity,’ said ABSA CEO Maria Ramos.

Cell C has begun the process of evolving its strategic focus and, with this, its brand identity. Aided by FCB Africa gro...
17/07/2018

Cell C has begun the process of evolving its strategic focus and, with this, its brand identity. Aided by FCB Africa group agency and 1886 AD, the mobile communications solutions provider kicked off the rebrand with a colour change to orange and purple, on all new marketing materials including all branding elements on Cell C’s office campus ...

Cell C also rolled out a new logo. ‘Orange is a vibrant, fresh and exciting colour. It is also an ‘unowned’ or ‘unclaimed’ colour, and will assist Cell C to stand out from the crowd,’ said 1886 Chief Creative Officer, Stuart Stobbs. ‘It represents the newly invigorated Cell C culture a...

MediaCom South Africa recently released a global report that highlights five insightful trends, which were based on the ...
16/07/2018

MediaCom South Africa recently released a global report that highlights five insightful trends, which were based on the powerful and impactful work awarded at Cannes 2018 ...

One year on from the launch of the alliance and at a time when the movement is forcing many to rethink their approach, a number of brands spoke openly about addressing inequality. Perhaps the most high-profile was Procter & Gamble’s (P&G's) Chief Brand Officer, Marc Pritchard,...

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