Circle Branding By Design

08/12/2021

A brand-new ending from start to art! As Circle looks back on the amazing work that has come to life in our studio, we end 2021 off filled with more inspiration, hope and motivation for all that 2022 has in store. #2021

12/07/2021

The Thebe Tourism Group was sanctioned by the Nelson Mandela Foundation to convert the former president Nelson Mandela’s primary place of residence into a one-of-a-kind boutique hotel. It consists of 9 curated rooms and offers retreat spaces for reflection, healing and thought-provoking experiences inspired by Madiba’s life. Circle was tasked with naming and creating a visual language for the hotel that perfectly encapsulates the hotel’s purpose as well as the spirit of Madiba. Read more here:
https://circledesign.co.za/portfolio/sanctuary-mandela

18/11/2020

We’re Circle - an independent creative studio with production smarts. Whilst 2020 went full-tilt, we chose to make art. Have we peaked your interest? Let’s talk. https://circledesign.co.za/contact/ #2020

02/09/2020

After 2 years of hard work, dedication and strategic planning, we’d like to say congratulations to Kruger Station on their successful launch which has received an overwhelming positive response from visitors. We’re honoured to be a part of this journey and wish them the best of luck for the future. May Kruger Station continue to give visitors of the Kruger National Park, remarkable and heritage-rich experiences for decades to come. Read more here: https://circledesign.co.za/portfolio/kruger-station

22/07/2020

In these unprecedented times, a lot has changed. We’ve had to think, behave and communicate differently, and the same goes for brands. Now more than ever, great branding is important in developing authentic, meaningful connections with consumers, but it can be a tricky task to manage on your own. At Circle, we know what’s required to build brand resilience, establish brand purpose and enable brand differentiation. Read more here:
https://circledesign.co.za/portfolio/nova-luna

13/07/2020

Colour matters when making choices for your brand.

13/07/2020

Some creative insights from one of our own.

Not a day passes that I don’t hear phrases like “the New-Norm” and “Life under Lockdown”. TV, Radio, Internet – every medium is crammed full with so-called “experts” spewing advice on how to cope, how to adapt and even how to bake your own bread. But what about the humble creative? T...

08/05/2020

Industrial Clothing Company is a holding company for existing brands, Javlin and Salty. Salty offers safari wear and Javlin is a workwear and PPE solutions supplier. Circle’s challenge was to create a primary brand identity that would help develop the Industrial Clothing Company into a successful endorsement brand which could be B2B and B2C-facing. Enabling the company to become a House of Brands which would allow for additional brands to exist alongside Javlin and Salty. https://circledesign.co.za/portfolio/industrial-clothing-company/

30/10/2019

Urban Crust is a unique new pizzeria in Parkwood, Johannesburg which serves speciality wood-fired pizzas, pastas, salads, gnocchi and sweet treats, taking pride in going back to basics while maintaining a high quality of food using simple ingredients. The Urban Crust experience goes beyond genuinely good food, complemented by a relaxed, open and comfortable environment with large open windows which transforms into a seamless dining experience by allowing the outside, in. Circle’s challenge was to create a brand identity and visual language that clearly differentiates this pizzeria from other well-established pizza eateries in Johannesburg, while staying true to the brand essence of ‘simplicity’. https://circledesign.co.za/portfolio/urban-crust/

29/08/2019

2019 will see the anticipated launch of Kruger Station in the renowned Kruger National Park. Kruger Station is a historical tribute to the park, which offers visitors a lifestyle precinct in the same spot where James Stevenson-Hamilton hosted the first park visitors for a feast. Circle’s challenge was to create a brand identity and visual language that enables Kruger Station to pay tribute to this piece of South African history in a contemporary way. https://circledesign.co.za/portfolio/kruger-station