IMA South Africa

IMA South Africa We're IMA. A unique blend of global experts, combining retail and brand, to create connections people buy-into.

Advertising, Agency, Animation, Apps, Brand Development, Branding, Brand identity, Campaign, Campaign management, Communications, Content, Content Marketing, Copywriting, Creative, Data, Design, Design & Creative, Digital, Digital Content, Digital Media, Digital Strategy, Marketing, Media Planning & Buying, Online Marketing, SEO, Print, PR, Social Media Marketing, Strategic Planning, Strategy, UX Consultancy/Design, Video, Video & Photography, Web Design, Web Development.

Ultra was 🔥 — and so was Lipton.We built it. They felt it. The vibes? 100% brewed to refresh. 🍋💛
16/05/2025

Ultra was 🔥 — and so was Lipton.
We built it. They felt it. The vibes? 100% brewed to refresh. 🍋💛

13/01/2025

With summer festival season in full swing, we're reminiscing about our activation at last year’s DSTV Delicious Festival with one of our fave clients, Lay’s. Guests embarked on a flavour-filled journey, sampling the exciting new 5 Chinese Spice and Italian Truffle & Garlic flavours.

Staying very much on brand, we cut through the BS and created a conceptual relaunch and repositioning for Virgin Active ...
20/12/2024

Staying very much on brand, we cut through the BS and created a conceptual relaunch and repositioning for Virgin Active that spanned South Africa, UK, Italy, Australia, Singapore and Thailand.​

We creatively brought to life Virgin Active’s new bold positioning at their global roadshows, where they shed their ‘gym bunny’ image to become a more inclusive holistic wellness-focused brand. ​

As can be seen here, our brand relaunch did more walking than talking, getting the global teams to buy-in to this new future.

No one throws an Ahhh-fter party quite like Heineken and IMA!​🌞🍻 When Heineken Rwanda called, we answered with a summer ...
20/12/2024

No one throws an Ahhh-fter party quite like Heineken and IMA!​

🌞🍻 When Heineken Rwanda called, we answered with a summer celebration to remember. We brought poolside vibes and perfectly curated entertainment, transforming Kigali’s best spots into After Works havens, blending relaxation and Heineken’s premium identity effortlessly.

Yet another experiential event outside of South Africa’s borders and a Starry Night to remember ✨ ​For Stanbic Kenya's p...
18/12/2024

Yet another experiential event outside of South Africa’s borders and a Starry Night to remember ✨ ​

For Stanbic Kenya's private clients and guests, we unveiled more than a card, we crafted an experience that included everything from conceptual culinary delights, to event décor, to running orders, photographers and gifting. ​

We managed it all, taking guests on an enchanting journey of luxury, elegance, and exclusivity.

Others saw a square billboard space, yet we saw a space to transform a flat square box into a digital 3D Billboard, usin...
18/12/2024

Others saw a square billboard space, yet we saw a space to transform a flat square box into a digital 3D Billboard, using lightboxes and layers on layers, to give one of the world’s best female trail runners, Toni McCann, the air time she deserves.

We brought kasi flavour to with Nik Naks! 🎤🕺 From dance moves to custom merch, every touchpoint we created had fans vi...
14/12/2024

We brought kasi flavour to with Nik Naks! 🎤🕺 From dance moves to custom merch, every touchpoint we created had fans vibing and loving the experience.

You can’t spell Science of Success without an IMA x Momentum partnership – here’s a flashback to Season 6, aka our fifth...
13/12/2024

You can’t spell Science of Success without an IMA x Momentum partnership – here’s a flashback to Season 6, aka our fifth one in a row. ​
Since 2019 we’ve conceptualised, managed and executed this flagship event, turning financial consumer insights into bite-sized chunks of engaging experiential installations.​
Here’s what we had up our sleeves for 2024…

In 2024 we sold-in big activation concepts for sold-out crowds for our client, Pepsi Co brands. ​We crunched the numbers...
12/12/2024

In 2024 we sold-in big activation concepts for sold-out crowds for our client, Pepsi Co brands. ​We crunched the numbers and looks like over 105,000 people engaged with our various chip brand activation stands at the following festivals: ​

​94.7 Joburg Day for Simba​
Cotton Fest for Nik Naks ​
DSTV Delicious for Lay’s ​
Friends Like Me for Doritos​
The first ever Mini United for Doritos ​

​Good Morning for Lipton​

…and there were many more festivals

We turned the launch of Momentum Curate, a new investment brand, into a masterpiece. Starting with a blank canvas, we ch...
11/12/2024

We turned the launch of Momentum Curate, a new investment brand, into a masterpiece. Starting with a blank canvas, we choreographed a day where vibrant pops of colour from their brand CI were introduced, bringing the space to life. By the time networking began, the room was buzzing with energy, and attendees became artists at our infusion station, crafting their own gin or olive oil. We conceptualised and brought to life a launch as bold and fresh as the event property itself 🌈🍸

Address

Black River Park, Fir Street
Cape Town
7925

Opening Hours

Monday 09:00 - 18:00
Tuesday 09:00 - 18:00
Wednesday 09:00 - 18:00
Thursday 09:00 - 18:00
Friday 09:00 - 18:00

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