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The countdown to silly season has officially begun. 🛒🎄We’re officially two months out from Black Friday, and if you’re a...
03/09/2026

The countdown to silly season has officially begun. 🛒🎄

We’re officially two months out from Black Friday, and if you’re an eCommerce brand, the prep starts now.

You may actually see customers become a little more hesitant to spend over the next few weeks. Black Friday is close enough that some people will start thinking, “Maybe I should just wait and see what the specials are…”

That doesn’t mean you should disappear until November. Quite the opposite.

September and October are your opportunity to get your brand in front of the people you want buying from you later.

👀 Get seen.
📱 Grow your social audience.
📧 Get people onto your mailing list.
❤️ Build familiarity with your products.
🛍️ Give people something to come back for when they’re ready to spend.

Because when Black Friday arrives, you don’t want to be introducing yourself for the first time while every other brand in South Africa is screaming SALE! SALE! SALE!

You want your customer to already know you. Already follow you. Already have that product sitting somewhere in the back of their mind.

And behind the scenes? The hard prep starts now too.

Your offers. Your creative. Your email strategy. Your ad structure. Your budgets. Your audiences. Your website. Your gifting plan. Your Christmas campaigns.

Whether you work with us or handle it internally, please don’t leave this until November. 😅

Black Friday and the Christmas shopping season are coming, and I have a feeling South African eCommerce is going to be VERY interesting this year. 👀

Two months. That’s your runway. Use it.

Hayfever is in the air and our beautiful city has just blossomed into beauty! 🐝🌼 Just love this time of year!🐝🌼 Happy Sp...
01/09/2026

Hayfever is in the air and our beautiful city has just blossomed into beauty! 🐝🌼 Just love this time of year!

🐝🌼 Happy Spring Day 🌼🐝

We don’t run ads, we run miracles… apparently. 🤷‍♀️Every one of these is a real conversation. We didn’t have to make a s...
24/07/2026

We don’t run ads, we run miracles… apparently. 🤷‍♀️

Every one of these is a real conversation. We didn’t have to make a single one up.

Save this for the next time someone asks if you can ‘just boost it.’ 😉

13/06/2026

It only lasted about 40minutes but atlas it was 40-odd minutes too long 😆😆

POV: the “crazy” ad idea worked and now everyone suddenly trusts the process. 😌Tag the coworker who stress-refreshes Ads...
27/05/2026

POV: the “crazy” ad idea worked and now everyone suddenly trusts the process. 😌

Tag the coworker who stress-refreshes Ads Manager after every new launch.👇

Spending a lot of time on Meta lately… so I couldn’t ignore these two updates for the Meta Ads Managers 👀Here’s what’s c...
17/03/2026

Spending a lot of time on Meta lately… so I couldn’t ignore these two updates for the Meta Ads Managers 👀

Here’s what’s changing:

1️⃣ New “location fee” on ad spend:
From July 2026, Meta will add a 2–5% surcharge depending on where your audience is (not your business).

2️⃣ Goodbye detailed targeting (slowly):
Meta is pushing harder toward AI-led targeting.
You describe your audience. Meta finds them.

What this actually means:
👉 Costs are creeping up
👉 Strategy matters more than ever
👉 Your funnel (landing pages, follow-ups, creative) can’t be average anymore

Meta keeps moving the goalposts…
So the brands that win will be the ones who adapt fastest.

Curious to see how this plays out over the next few months 👀

05/02/2026

🌱 Ad platforms change.
🌱 Competition increases.
🌱 Costs rise.

Businesses that don’t adapt early often pay for it in wasted spend and shrinking profit. At ADMe, we help brands take a strategic step back and rethink their Meta, Google, TikTok and Takealot ads before 2026 does the damage for them.
Because prevention is always cheaper than repair.

Reach out today [email protected]

Every day I’m hustling 💃👩💻
31/01/2026

Every day I’m hustling 💃👩💻

⚠️ Attention is the currency, and this February, we're spending it wisely. We're sharing what's really moving the needle...
28/01/2026

⚠️ Attention is the currency, and this February, we're spending it wisely. We're sharing what's really moving the needle in paid media right now - from smarter hooks to mastering Advantage+ and proving that discipline outperforms panic every time.

These aren't just observations; they're part of our new playbook. Swipe through to see where your focus needs to be this month for results that actually matter.📈

Our calendar is filling up, but we’ve kept a few choice spots open for standout projects. If you’re looking for a market...
26/01/2026

Our calendar is filling up, but we’ve kept a few choice spots open for standout projects. If you’re looking for a marketing retainer, the good news is we still have some space for March and April starts. Think of it as your opportunity to jump the queue.

Here’s how we can make some magic happen:

💃🏼 The Full Glow-Up: Finally get that eCommerce website built, beautifully and strategically.
💃🏼 The Ad Launch Day: Go from zero to live with a full campaign, built and launched in a day. No messing around.
💃🏼 The Takealot Refresh: Stop blending in. We’ll rewrite and optimise your listings to actually get noticed.
💃🏼 The Brain-Picker: Book a 1-on-1 session to get direct, unfiltered strategy for your brand.

The ball's in your court. Our DMs are open when you’re ready to get serious.

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