FreshDesigns

FreshDesigns Building better brands. We do better brand strategy and communication development. We are a small studio that focusses on brand strategy and brand development.

We have have years of experience in anything from retail to corporate communications. FreshDesigns is owned and operated by Waldo Swiegelaar. With over 15 years of experience in retail, general design and branding as well as a passion for SMEs and start-ups, you can be sure your business and brand is in great hands. Previous brand experience includes Morkels, Furniture City, Totalsports, Sportman'

s Warehouse (concept, design, campaigns, casting, art directing and TV commercials) to current clients such as Coca-Cola and Peninsula Beverages (bottlers of Coca-Cola in the Western Cape), Old Mutual, BPAS architects, Steyn Le Roux Truter architects and Golden Yolk eggs to smaller businesses like QuiteScapes, Kaapvoorsieners and even an NPO - KIKA Designs. We do any print design work (from logos to brochures and branding), custom one-off branding solutions and even electronic media. Anything is possible! If we can't do it, we'll put you in touch with those who can!

Old Mutual asked us to help with short explainer video (under 1 minute) aimed at advisers. This internal launch video in...
24/11/2025

Old Mutual asked us to help with short explainer video (under 1 minute) aimed at advisers. This internal launch video introduces the Adviser Performance Dashboard on InteGreat – a new tool designed to empower advisers with clarity, confidence, and control over their growth journey.

Based around sports theme, we opted for two versions - 1. more corporate and 2. visually more sports orientated.

Let us know which one is your favourite!

Produced by Fresh Designs for Old Mutual, this internal launch video introduces the Adviser Performance Dashboard on InteGreat — a new tool designed to empow...

13/10/2025

In case you didn't already know, we now have a fully free-standing subsidiary that only focusses on social media - from channel setup to strategy, positioning and reporting.

If your business or brand is in need of help with social media, give Jammery a shout - they make brands and customers stick together.

Find out more on jammery.co.za

Read our latest blogpost on how we helped Ariston Holdings revamp their website and bring it into the modern age:https:/...
03/09/2025

Read our latest blogpost on how we helped Ariston Holdings revamp their website and bring it into the modern age:

https://bit.ly/fdcahw

We recently completed a short product explainer video for IP Voice, a UK based IP call service provider. This video is ...
26/11/2024

We recently completed a short product explainer video for IP Voice, a UK based IP call service provider. This video is to briefly explain the benefits of their partner programme, where they offer premium level add-ons at no extra cost. The aim was to inform potential partners enough so they will contact IP Voice for a demo and more info.

Need video for your brand or product? Chat to us today!

We have recently completed a short product explainer video for IP Voice, a UK based IP call service provider. This video is to briefly explain the benefits o...

What a huge privilege to be tasked with creating this one-off farewell coffee table book for Mike Brown, the outgoing CE...
11/07/2024

What a huge privilege to be tasked with creating this one-off farewell coffee table book for Mike Brown, the outgoing CE of Nedbank. Really amazing to read all the heartfelt messages and wishes.

Hand bound in leather and hand stitched with trace sheets tipped in. These sheets feature a gold foiled motif and an inspirational quote. A hand crafted bronze Nedbank "N" symbol is debossed along with Mike's name. It also has a custom made leather sleeve. The total pages excluding the inside cover pages came to a 120 pages.

Did you know: there are only two companies in South Africa that still produce these books? This supplier has a machine from the 1800s that does all the stitching!

Nothing beats that final sign-off on a physical print project. Planning, meetings and final design all come together.
01/07/2024

Nothing beats that final sign-off on a physical print project. Planning, meetings and final design all come together.

A quick video for Superdry to showcase their Q4 campaigns and rollouts. This was all for an internal stakeholder present...
13/02/2024

A quick video for Superdry to showcase their Q4 campaigns and rollouts. This was all for an internal stakeholder presentation.

Need help with your video projects? Chat to us today.

A quick video for Superdry to showcase their Q4 campaigns and rollouts. This was all for an internal stakeholder presentation. Need help with your video proj...

And so the final edition of Old Mutual Limited's magazine, is completed! This highlights edition also marks the end of 2...
18/12/2023

And so the final edition of Old Mutual Limited's magazine, is completed! This highlights edition also marks the end of 2023.

Read this exciting case study to see how are helping Nedbank create awareness around disabilities.https://bit.ly/fdcnbdf
14/12/2023

Read this exciting case study to see how are helping Nedbank create awareness around disabilities.

https://bit.ly/fdcnbdf

Address

Durbanville
7550

Telephone

+27824452272

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