Direct Marketing Association of Southern Africa

Direct Marketing Association of Southern Africa The DMASA, a Section 21 company dedicated to the protection and development of the Interactive and D

On Youth Day, we look back to honor the incredible courage of the students of 1976—but we also look forward to the brill...
16/06/2026

On Youth Day, we look back to honor the incredible courage of the students of 1976—but we also look forward to the brilliant young minds shaping South Africa’s future today.

In a fast-paced digital world, today’s youth aren't just consumers; they are tech-savvy creators, innovators, and leaders. As direct marketers, our responsibility goes beyond just reaching them—it’s about how we engage with them.

True innovation thrives when it’s built on trust. By practicing responsible direct marketing—respecting data privacy, ensuring transparency, and committing to ethical communication—we protect and empower the next generation of digital citizens.

Let’s commit to opening doors, providing ethical mentorship, and building a marketing ecosystem where the vibrant potential of South Africa's youth can safely and successfully thrive.

Happy Youth Day! 🇿🇦✨

📢 Important Regulatory Update: CPA Amendment Regulations & The Opt-Out RegistryThe Direct Marketing Association of South...
21/05/2026

📢 Important Regulatory Update: CPA Amendment Regulations & The Opt-Out Registry
The Direct Marketing Association of South Africa (DMASA) has issued an official statement regarding the Consumer Protection Act (CPA) Amendment Regulations, 2026, and the proposed National Consumer Commission (NCC) Opt-Out Registry framework (OORS).

As the industry navigates the intersection of these new regulations and existing POPIA obligations, DMASA is actively seeking formal engagement with the NCC and the DTIC to secure clarity on implementation.

📥 We want to hear from you: To help us advocate effectively, please submit your questions, operational challenges, and compliance concerns to [email protected]

Read the full statement below. 👇

We’re looking forward to seeing you at the Assegai Winner’s Circle & Membership Programme Launch🏆Our team is ready to we...
14/05/2026

We’re looking forward to seeing you at the Assegai Winner’s Circle & Membership Programme Launch🏆

Our team is ready to welcome you for an event focused on:
• Celebrating the very best in marketing excellence.
• High-level networking with industry leaders.
•The official reveal of our new membership benefits.

Get ready to be inspired 🌟

We invite the DMASA community and friends from across the industry to join us in celebrating the life of a remarkable le...
29/04/2026

We invite the DMASA community and friends from across the industry to join us in celebrating the life of a remarkable leader and friend, Ethan September.

Ethan’s presence was a gift to us all and as we prepare to say our final goodbyes, we carry forward the lessons of humility and dedication he taught us through his work and his life.

Funeral Service: 📅 Saturday, 2nd May 2026 🕙 10:00 AM 📍 St Francis of Assissi Church, 46 Tyrone Avenue, Parkview, Jhb

Live Stream: For those joining us from afar, the service will be broadcast live here: https://youtube.com/.francisanglicanchurchpa9465?si=wvcMQqL2s7Dj00Gx

Thank you for your continued prayers and thoughts for Ethan’s family.

The DMASA and Assegai Awards mourns the loss of a valued leader and friend. Ethan September was a cornerstone of our com...
24/04/2026

The DMASA and Assegai Awards mourns the loss of a valued leader and friend. Ethan September was a cornerstone of our community, remembered for his unwavering dedication and his immense contribution to DMASA and the Assegai Awards.

Ethan’s warmth, humility and quiet grace uplifted everyone around him. He will be deeply missed by his colleagues and the entire direct marketing industry.

Our thoughts are with his family and friends during this difficult time.

Become part of the industry voice that shapes responsible marketing.Join the DMASA Corporate Membership Programme Today.
14/04/2026

Become part of the industry voice that shapes responsible marketing.
Join the DMASA Corporate Membership Programme Today.

Regular checks are essential for responsible marketing and POPIA compliance.Make DNC checks a standard step in every cam...
10/04/2026

Regular checks are essential for responsible marketing and POPIA compliance.
Make DNC checks a standard step in every campaign process.
Responsible marketing starts here.

Wishing our community a peaceful Good Friday.​As we pause to observe Good Friday, the DMASA team wishes all our members,...
03/04/2026

Wishing our community a peaceful Good Friday.

​As we pause to observe Good Friday, the DMASA team wishes all our members, partners, and the broader marketing community a day of meaningful reflection.

​In the fast-paced world of data and direct marketing, today serves as a gentle reminder of the importance of rest and renewal. Whether you are spending the day in quiet contemplation or with loved ones, we hope it brings a sense of peace and a chance to recharge for the season ahead.

​Warm wishes for a blessed and restful day.

March is nearly over, but your opportunity to join DMASA is just beginning.Take your organisation’s marketing credibilit...
27/03/2026

March is nearly over, but your opportunity to join DMASA is just beginning.

Take your organisation’s marketing credibility to the next level.
Join the DMASA Corporate Membership Programme today.

Regular deduplication ensures that your campaigns respect these preferences.Good marketers respect consumer choice.Ensur...
26/03/2026

Regular deduplication ensures that your campaigns respect these preferences.
Good marketers respect consumer choice.

Ensure your databases are checked regularly and DNC credits are available when needed.

Address

5 Hunter Street
Ferndale
2194

Opening Hours

Monday 08:00 - 16:30
Tuesday 08:00 - 16:30
Wednesday 08:00 - 16:30
Thursday 08:00 - 16:30
Friday 08:00 - 16:30

Telephone

0861 DMA DMA

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