Brave Group

02/08/2025

The countdown to the Mark Awards has begun!

We’re proud to be shortlisted among the boldest and brightest in marketing. At Brave Group, we stand for ideas that challenge the norm and shape the future.

Let’s celebrate fearless creativity and innovation!

01/08/2025

Words that inspire.

CEO Musa shares our vision for fearless innovation and bold ideas that challenge the status quo.
As we head toward the Mark Awards, we’re reminded of the power of creativity to shape the future.

15/07/2025

We’re proud to be shortlisted for two 2025 Mark Awards, a celebration of bold, purpose-driven work made for Africa, by Africa.​

This recognition isn’t just about what we’ve done. It’s about what we stand for.​ Innovation rooted in culture. Creativity with real impact.​ When the work is intentional, the results speak for themselves.​

We’re not just in the room, we’re helping redefine what the room looks like.​Let’s keep showing the world what African creativity can do. 🇿🇦​


Read more about the shortlist: https://www.marklives.com/article/43955-themarkawards-2025-shortlist-now-out
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25/06/2025

Is Google’s Veo 3 the AI tipping point advertising’s been waiting for?

This powerful tool is breaking down barriers, empowering creators across Africa (and beyond!) to produce world‑class video from a laptop. But as scenes assemble in seconds, the question remains: who brings the soul?

Discover how Brave sees Veo 3 as an accelerant, and why strategic, human-led storytelling still wins.

See how we’re rethinking creativity here: https://www.bizcommunity.com/article/googles-veo-3-advertisings-new-ai-tipping-point-037935a

Google’s launch of Veo 3 is an opportunity to pivot boldly...

03/06/2025

From studio floors to EXCO doors. In this episode of Brave Conversations, Bibi Bonnecwe and Musa Kalenga unpack her creative leadership journey, the leap into EXCO, and what it means to stay future-fit in an AI-powered world that’s already rewriting the rules. Stay tuned…the full conversation drops soon.

02/06/2025

We’re celebrating a double win with our amazing brand partners at Unilever! 🎉

Congratulations to the teams behind Knorrox and Rajah — both officially voted Product of the Year in their respective categories! 🏆

We’re proud to play a part in building brands that continue to lead, inspire, and connect with consumers across South Africa.

Here’s to bold ideas, purpose-driven marketing, and powerful partnerships! 💥

30/05/2025

In a compelling sit-down with Jeremy Maggs, Brave Group CEO Musa Kalenga issues a bold call to action ahead of the 2025 Mark Awards. Serving as a juror in the Innovation category, Kalenga challenges the communications industry to redefine innovation — not as a fleeting trend or marketing tactic, but as a business imperative. He calls for bold thinking, cultural intelligence, and purposeful disruption. This isn’t about refining the past; it’s about shaping what the future demands. Watch as Kalenga sets the tone for a braver, more meaningful creative landscape.

Full Video: https://www.youtube.com/watch?v=9Wd2hodrWy8

24/02/2025

🔥Brave Conversations🔥

From curiosity to innovation—our AI Director takes us on a journey through her introduction to AI and unpacks the real conversation: Humans vs AI.

Tune in to this full episode of Brave Conversation as we explore the evolving relationship between technology and human creativity. Are we competing or collaborating? Watch now!

18/02/2025

Humans vs AI – Who’s really in control?
In the next episode of , our GCEO sits down with our AI Directors for a bold and thought-provoking discussion on the evolving relationship between humans and technology. Are we shaping AI, or is AI shaping us? 👀
Stay tuned—this is one conversation you don’t want to miss!