E&A Digital Republic

29/11/2020

The Nokia Story: Should your firm switch from traditional to online marketing?

Nokia was a giant, with complete domination and their story outlines how companies that fail to make the switch to the digital age are often left behind, the Marketing of your firm is no different.…

27/11/2020

The #1 Reason to Outsource online marketing

Every professional firm needs a solid internet marketing strategy. Internet marketing, however, being the distinct entity it is, can prove challenging. Especially when you have no expertise in the …

25/11/2020

Why Purchasing Email Lists is a Big Email Marketing Mistake

Sometimes in business, primarily professional services firms, when push comes to pull, people often try to cut through corners to get where they need faster with their email marketing. Usually this…

23/11/2020

3 surprising myths used when marketing consulting firms (We have all done #2)

Did you know that by the year 2020, Revenues of legal services in South Africa are projected to reach approximately 3.52 billion U.S. dollars (R52 Billion ZAR).? This illustrates that there’s an ev…

22/11/2020

4 Hot Tips: How to generate leads online when marketing consulting services

You have the most amazing product or service, but you’re wondering, how to generate leads online when marketing consulting services. Your company may have the most amazing services and offer …

20/11/2020

Why you should consider a competitor analysis when marketing consulting services

The best performing companies have similar characteristics—they are more profitable, generate more leads, grow faster and of course stack up strongly against competition, and when marketing consult…

18/11/2020

Using content analytics to optimize your b2b content marketing

The use of content analytics in optimizing b2b content marketing strategy isn’t a new concept. However, this practice is evolving with the emergence different software that can analyze your content…

16/11/2020

Professional Services Marketing: Building your content marketing plan

Content marketing plays a critical role in your Professional Services Marketing. It defines the direction that your organization should take. Therefore, you should have a template that captures th…

15/11/2020

How executives approach a Major service purchase

Dealing in services is very different from having products. Professional services firms offer clients intangible goods. Product companies have been at the forefront for ages, but now the service in…

13/11/2020

What Apple teaches us about brand reputation when marketing consulting services

Who doesn’t know the famous Steve Jobs, Apple’s magician? Well, before he took over Apple in 1997, the company suffered low sales, poor consumer interest and fierce competition that drove away its …

26/10/2018

15 Stats that prove good websites drive new business when marketing consulting services. https://buff.ly/2Ow72yx

24/10/2018

Why you should consider a competitor analysis when marketing consulting services https://buff.ly/2CND42T