Advertising Regulatory Board

Advertising Regulatory Board Complaints about Advertising in South Africa

07/09/2026
ARB in the news : "Sunlight Platinum"For the original complete decision, read this on our website๐Ÿ‘‰ https://web.miniexten...
27/08/2026

ARB in the news : "Sunlight Platinum"

For the original complete decision, read this on our website๐Ÿ‘‰ https://web.miniextensions.com/api/public-attachments/f05wapmGftLpu4L5edTk/rec2HERnO2CcOhQnP

The Advertising Regulatory Board (ARB) has granted Unilever South Africa a further three-month extension to amend the packaging of its Sunlight dishwashing liquid products after ruling that the โ€œ100% plant-based activesโ€ claim on the front of the packaging was misleading.

04/08/2026

The Advertising Regulatory Board has launched ARBIE, an artificial intelligence-powered chatbot designed to help users search and access advertising rulings in seconds....

๐Ÿš€ ๏ผก๏ผฒ๏ผข๏ผฉ๏ผฅ ๏ฝ‰๏ฝ“ ๏ผฌ๏ผฉ๏ผถ๏ผฅ๏ผ Today, we're launching ARBIE: an AI-powered chatbot that gives you instant access to Advertising Regula...
03/08/2026

๐Ÿš€ ๏ผก๏ผฒ๏ผข๏ผฉ๏ผฅ ๏ฝ‰๏ฝ“ ๏ผฌ๏ผฉ๏ผถ๏ผฅ๏ผ

Today, we're launching ARBIE: an AI-powered chatbot that gives you instant access to Advertising Regulatory Board rulings.

Searching the ARB database used to take hours โ€“ especially if you didnโ€™t know the name of the file you were looking for, or the year that the decision was made.

Not anymore.

Here's what ARBIE does:

โœ… Instant answers to any ARB ruling question in seconds
โœ…Provides summaries of the ARBโ€™s approach to an issue
โœ… 24/7 access
โœ… Designed for all professional backgrounds
โœ… Built on actual ARB rulings and updated daily

How it works: Ask ARBIE anything. ARBIE analyses real rulings and gives you actionable answers.

We canโ€™t wait to hear how ARBIE works for you! Visit our website and give it a try! https://www.arb.org.za/2026_rulings/

Watch this space.... ๐Ÿค–
27/07/2026

Watch this space.... ๐Ÿค–

17/07/2026

Please join our CEO for what promises to be a controversial and exciting conversation: Daily Maverick's Marketing Masterclass.

๐—”๐—ฝ๐—ฝ๐—ผ๐—ถ๐—ป๐˜๐—บ๐—ฒ๐—ป๐˜ ๐—ผ๐—ณ ๐—ฅ๐—ฎ๐—บ๐—ผ๐—ธ๐—ผ๐—ป๐—ฒ ๐—Ÿ๐—ฒ๐—ฑ๐˜„๐—ฎ๐—ฏ๐—ฎ ๐—ฎ๐˜€ ๐— ๐—”๐—ฆ๐—”'๐˜€ ๐—”๐—ฅ๐—• ๐—•๐—ผ๐—ฎ๐—ฟ๐—ฑ ๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ฒ๐˜€๐—ฒ๐—ป๐˜๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ & ๐—”๐—”๐—– ๐—บ๐—ฒ๐—บ๐—ฏ๐—ฒ๐—ฟRamokone Ledwaba is a seasoned marketing ...
14/07/2026

๐—”๐—ฝ๐—ฝ๐—ผ๐—ถ๐—ป๐˜๐—บ๐—ฒ๐—ป๐˜ ๐—ผ๐—ณ ๐—ฅ๐—ฎ๐—บ๐—ผ๐—ธ๐—ผ๐—ป๐—ฒ ๐—Ÿ๐—ฒ๐—ฑ๐˜„๐—ฎ๐—ฏ๐—ฎ ๐—ฎ๐˜€ ๐— ๐—”๐—ฆ๐—”'๐˜€ ๐—”๐—ฅ๐—• ๐—•๐—ผ๐—ฎ๐—ฟ๐—ฑ ๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ฒ๐˜€๐—ฒ๐—ป๐˜๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ & ๐—”๐—”๐—– ๐—บ๐—ฒ๐—บ๐—ฏ๐—ฒ๐—ฟ

Ramokone Ledwaba is a seasoned marketing leader with over 19 years of experience delivering business growth across leading South African beverage and snack businesses, and global consumer health and FMCG organisations. Over the past 14 years at Coca-Cola, Ramo has progressed through increasingly broader leadership roles, building end-to-end marketing capability across strategy, brand, commercial and, more recently, consumer connections, media and digital transformation.

Ramo has a proven track record of driving portfolio growth across complex markets through premium brand development and customer-led growth. By connecting consumer insight with commercial ex*****on, she has consistently delivered measurable business outcomes.

Ramo holds a Bachelor of Commerce in Marketing Management from the University of Pretoria, a Postgraduate qualification in Marketing from the University of South Africa (UNISA), and an MBA from the Gordon Institute of Business Science (GIBS), complementing nearly two decades of practical experience with a strong foundation in strategy, leadership and business management.

"๐‘Š๐‘’ ๐‘–๐‘›๐‘ฃ๐‘’๐‘ ๐‘ก โ„Ž๐‘’๐‘Ž๐‘ฃ๐‘–๐‘™๐‘ฆ ๐‘–๐‘› ๐‘๐‘ข๐‘–๐‘™๐‘‘๐‘–๐‘›๐‘” ๐‘๐‘Ÿ๐‘Ž๐‘›๐‘‘๐‘  ๐‘Ž๐‘›๐‘‘ ๐‘š๐‘’๐‘Ž๐‘›๐‘–๐‘›๐‘”๐‘“๐‘ข๐‘™ ๐‘Ÿ๐‘’๐‘™๐‘Ž๐‘ก๐‘–๐‘œ๐‘›๐‘ โ„Ž๐‘–๐‘๐‘  ๐‘ค๐‘–๐‘กโ„Ž ๐‘๐‘œ๐‘›๐‘ ๐‘ข๐‘š๐‘’๐‘Ÿ๐‘ . ๐‘Š๐‘’ โ„Ž๐‘Ž๐‘ฃ๐‘’ ๐‘Ž๐‘› ๐‘’๐‘ž๐‘ข๐‘Ž๐‘™ ๐‘Ÿ๐‘’๐‘ ๐‘๐‘œ๐‘›๐‘ ๐‘–๐‘๐‘–๐‘™๐‘–๐‘ก๐‘ฆ ๐‘ก๐‘œ ๐‘๐‘Ÿ๐‘œ๐‘ก๐‘’๐‘๐‘ก ๐‘กโ„Ž๐‘’ ๐‘ก๐‘Ÿ๐‘ข๐‘ ๐‘ก ๐‘ข๐‘๐‘œ๐‘› ๐‘คโ„Ž๐‘–๐‘โ„Ž ๐‘กโ„Ž๐‘œ๐‘ ๐‘’ ๐‘Ÿ๐‘’๐‘™๐‘Ž๐‘ก๐‘–๐‘œ๐‘›๐‘ โ„Ž๐‘–๐‘๐‘  ๐‘Ž๐‘Ÿ๐‘’ ๐‘๐‘ข๐‘–๐‘™๐‘ก."โ€” ๐‘…๐‘Ž๐‘š๐‘œ ๐ฟ๐‘’๐‘‘๐‘ค๐‘Ž๐‘๐‘Ž

https://www.facebook.com/MarketingAssociationSA

A snapshot of June 2026๐Ÿ“ธ ... please read up on our ๐—ต๐—ถ๐—ด๐—ต๐—น๐—ถ๐—ด๐—ต๐˜๐˜€ of last month.  You can also view and download it on our w...
09/07/2026

A snapshot of June 2026๐Ÿ“ธ ... please read up on our ๐—ต๐—ถ๐—ด๐—ต๐—น๐—ถ๐—ด๐—ต๐˜๐˜€ of last month.

You can also view and download it on our website here ๏ฟฝhttps://www.arb.org.za/linked-downloads/June_2026_Highlights.pdf

If you want this newsletter and other industry related news delivered to your inbox, please subscribe to our newsletter here ๐Ÿ“ฌ https://www.arb.org.za/Subscribe_to_eNewsletter/

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