Exp Agency

07/10/2026

A DECADE OF EXCELLENCE, ONE WELL-DESERVED HONOUR.

Congratulations to our Exp Agency Nigeria Client Engagement, Strategy & Creative Director, Angela Ukara-Makinwa, on being honoured as Outstanding Experiential Marketing Personality of the Decade at the 2026 EDGE Awards in Nigeria.

Angela’s leadership, vision and contribution to the experiential marketing industry continue to inspire and set the standard.

We are proud to celebrate this remarkable milestone with you and we’re even prouder to have you part of our team.

Cheers to many more rooms to enter, tables to build and experiences to create.

10/09/2026

A SWEET RELAUNCH, DONE THE EXP WAY!

EXP Agency Nigeria brought the excitement to Ikeja City Mall as we executed the Cold Stone outlet relaunch, creating a vibrant brand experience that stopped shoppers in their tracks and got them curious, engaged, and ready to indulge.
Touchpoints like eye-catching branding, an elevated activation setup, product trials and irresistible discounted flavours, were designed to drive awareness, trial, and purchase.

This experience resulted in strong consumer participation, impressive product reception, and sales happening right at the activation stand. Because when the experience is right, the scoop will sell itself. ✨

Another activation, another experience brought to life by EXP Agency Nigeria.

10/09/2026

A SWEET RELAUNCH, DONE THE EXP WAY! 🍦✨

EXP Agency Nigeria brought the excitement to Ikeja City Mall as we executed the Cold Stone outlet relaunch, creating a vibrant brand experience that stopped shoppers in their tracks and got them curious, engaged, and ready to indulge.
Touchpoints like eye-catching branding, an elevated activation setup, product trials and irresistible discounted flavours, were designed to drive awareness, trial, and purchase.

This experience resulted in strong consumer participation, impressive product reception, and sales happening right at the activation stand. Because when the experience is right, the scoop will sell itself. ✨

Another activation, another experience brought to life by EXP Agency Nigeria.

10/09/2026

EXP Agency Nigeria transformed Mushin Market into a bold, high-impact brand statement for Plazma, turning an everyday environment into an unmistakable consumer touchpoint. Using vibrant visuals & strategic product storytelling, every detail was designed to drive visibility, build familiarity and make Plazma impossible to ignore.

At EXP Agency Nigeria, making brands belong - One building. One community. One powerful brand interaction at a time.

01/09/2026

EXP Agency Nigeria activated the MAGGI Food Entrepreneurs Workshop & Engagement in Kaduna, bringing the brand to life in an immersive one-day experience where food entrepreneurs, chefs, caterers, and culinary professionals came together to learn, connect, and discover new possibilities with Maggi.

The experience showcased how exceptional taste can be a powerful driver of business success, doing this across live cooking demonstrations, expert-led masterclasses and interactive sessions - all while deepening engagement with MAGGI and the professionals who bring great meals to life every day.





Nigeria

25/08/2026

May this blessed occasion of Maulid an-Nabiy remind us of the values of love, compassion, kindness, and unity.

EXP Agency wishes our Muslim community a peaceful and meaningful celebration of the birth of Prophet Muhammad (PBUH).

Mawlid al-Nabiy Mubarak 🌙✨

25/08/2026

One of the biggest lessons marketers are learning today is that great experiences alone are no longer enough.

Whether it's an influencer campaign, a brand activation, an event sponsorship or an experiential campaign, the same question applies: How many people actually experienced it?

The reality is that today's most successful brands don't just create experiences.
They extend them.

At EXP Agency, we talk about Live+Digital because the impact of a great live experience shouldn't end when the last attendee leaves, the activation closes, or the event finishes.

The winning brands are capturing those moments, amplifying them digitally, and transforming a live audience into a much larger, measurable audience.

It's the same shift happening in influencer marketing:
Moving from reach alone to performance.
Moving from exposure to outcomes.
Moving from moments to measurable impact.

A perspective our sister agency, Expressions, explores in their latest article below.

Here’s a statistic that should make every marketer rethink their influencer marketing.Imagine paying an influencer with 100,000 followers to create content for your brand.Most marketers assume that content will reach 100,000 people.It won't.In reality, Modash reports that the average organic feed ...

05/08/2026

Kenya successfully launched Safaricom Pata More - a gamified launch to bring to life how Safaricom subscribers can get more value from the products they are already subscribed to.

The campaign now rolls out to other regions.

04/08/2026

Full pitch, full stands, 100% chill.

Prinsloo Sevens brought the noise and Kenya put Tusker right in the thick of it with cold products in fans’ hands.

We then turned the final whistle into a full party with our DJs and emcees running the crowd.

Nobody sat down and this is how we turned a into a tournament takeover.